Rascasse Audience Intelligence

Simply Hired Target Market in United States

A data profile of the people who buy, follow and care about Simply Hired in United States — modelled from more than twelve digital signal sources. Simply Hired has an estimated audience of 900,694 people in United States.

#6among Career website in United States#2594among Brand in United States#1641in Business & Career

The average Simply Hired fan in United States is 37.3 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include SnagAJob.com, Indeed.com, Federation University Australia, with strongest over-indexing on SnagAJob.com (601.2× the country average).

Demographically, the Simply Hired audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Career Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Simply Hired fan in United States is balanced, around 37.3 years old, with strong Career Orientation tendencies and a notable affinity for SnagAJob.com.

Category: Business & Career · Type: Brand · Subtype: Career website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Simply Hired profile in United States.

Audience size
901K
in United States
Gender
51.1%♀
48.9% male
Age
37.3
average years
Country rank
#25384
Brand in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Simply Hired

51.1% are female, 48.9% are male, average age 37.3.

Fig. 02

Gender split

51.1%
Female
48.9%
Male
Demographic split for Simply Hired audience in United States
MetricValue
Female51.1%
Male48.9%
Average age37.3
Estimated audience size900,694
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Simply Hired audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3926%
40-4919%
50+13%
Fig. 04

Worldwide distribution

41.3%

of the worldwide Simply Hired audience comes from United States.

Worldwide audience distribution share by country for Simply Hired
CountryShare
United States41.3%
United Kingdom8.0%
India8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Simply Hired audience in United States is strongest.

Fig. 05

Top regions by affinity

Simply Hired customers by region in United States
#RegionReachAffinity×
01Georgia~40K1.60×
02Mississippi~10K1.50×
03Florida~80K1.40×
04New Jersey~30K1.35×
05Maryland~20K1.33×
06South Carolina~20K1.33×
07North Carolina~30K1.31×
08Pennsylvania~40K1.28×
09Connecticut~10K1.27×
10Tennessee~20K1.24×
11Massachusetts~20K1.24×
12Alabama~20K1.24×
13Texas~90K1.21×
14Illinois~30K1.21×
15New York~60K1.19×
16Virginia~20K1.16×
17Wisconsin~10K1.12×
18Louisiana~10K1.11×
19Arizona~20K1.08×
20Kansas~7K1.08×
21Delaware~3K1.08×
22Ohio~30K1.04×
23Indiana~20K1.00×
24Minnesota~10K0.99×
25Arkansas~7K0.99×
26New Hampshire~3K0.99×
27Missouri~10K0.98×
28Michigan~20K0.94×
29Nebraska~4K0.94×
30Washington, District of Columbia~2K0.94×
31Colorado~10K0.93×
32Rhode Island~3K0.93×
33California~80K0.89×
34Washington~20K0.89×
35Kentucky~10K0.89×
36Iowa~6K0.88×
37Nevada~7K0.85×
38South Dakota~2K0.84×
39West Virginia~3K0.83×
40Oregon~8K0.82×
41Oklahoma~8K0.78×
42New Mexico~3K0.76×
43North Dakota~1K0.76×
44Idaho~3K0.75×
45Maine~2K0.72×
46Montana~2K0.71×
47Vermont~1K0.69×
48Utah~5K0.65×
49Alaska~1K0.65×
50Hawaii~2K0.60×
Fig. 06

Affinity by region

Affinity by region — Simply Hired, United States
0.60×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Simply Hired audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Simply Hired audience
#·InterestCategoryAffinity×
01Federation University AustraliaBusiness & Career747.13×
02SnagAJob.comBusiness & Career601.20×
03Charles Sturt UniversityBusiness & Career455.02×
04University of GloucestershireBusiness & Career343.36×
05Southern Cross UniversityBusiness & Career264.38×
06Tufts University School of MedicineBusiness & Career102.15×
07Wayne State University School of MedicineBusiness & Career96.04×
08New York University School of MedicineBusiness & Career90.21×
09Daniel WuMovies & TV67.62×
10Boston University School of MedicineBusiness & Career59.88×
11Stanford University School of MedicineBusiness & Career59.65×
12Yale School of MedicineTopic55.17×
13Indiana University School of MedicineBusiness & Career38.49×
14ArtsyArts & Culture27.56×
15CareerBuilderBusiness & Career24.40×
16Indeed.comBusiness & Career24.19×
17Live rockTopic22.55×
18GlassdoorBusiness & Career12.13×
19USAJobsBusiness & Career9.79×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Simply Hired audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Simply Hired audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER5.27×
MindfulnessBALANCE1.41×
IndividualismJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Simply Hired audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.66×
Convenience OrientationPREMIUM0.81×
ExtroversionTHRILL0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Simply Hired's target market in United States?

Simply Hired's target market in United States covers an estimated 900,694 people, concentrated in Texas and California.

02

What is the gender split and age of Simply Hired customers?

51.1% of the Simply Hired audience are female, 48.9% are male, with an average age of 37.3 years.

03

Which brands do Simply Hired fans like most?

Simply Hired fans show strongest brand affinity for SnagAJob.com (601.2×), Indeed.com (24.19×), and Federation University Australia (747.13×) over the country average.

04

Where do Simply Hired fans live in United States?

Simply Hired fans in United States are most concentrated in Texas (reach ~90K), California (reach ~80K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Simply Hired fans also like?

Beyond Simply Hired itself, the audience over-indexes on Indeed.com (24.19×), Federation University Australia (747.13×), Charles Sturt University (455.02×), and University of Gloucestershire (343.36×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Career website audiences in United States

See Simply Hired audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Simply Hired. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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