Fiverr Audience in United States

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Fiverr has an estimated audience of 4,604,469 people in United States. 51.7% are female, 48.3% are male, average age 32.8. Top regions: California, Texas, Florida. Top brand affinities: Jahangirnagar University, Lending Club, North South University, T. Rowe Price, The UPS Store.

The average Fiverr fan in United States is 32.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jahangirnagar University, Lending Club, North South University, with strongest over-indexing on Jahangirnagar University (141.75× the country average). Demographically, the Fiverr audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Career website

Demographics of Fiverr fans

Demographic split for Fiverr audience in United States
MetricValue
Female51.7%
Male48.3%
Average age32.8
Estimated audience size4,604,469

Audience persona

The typical Fiverr fan in United States is balanced, around 32.8 years old, with strong Risk Appetite tendencies and a notable affinity for Jahangirnagar University.

Top regions in United States

Top regions ranked by reach for Fiverr in United States
RegionReachAffinity
California725,1031.43×
Texas501,2171.27×
Florida495,8211.59×
New York412,5861.6×
Georgia216,4671.53×
New Jersey203,1621.73×
Illinois160,8721.05×
North Carolina153,3011.11×
Pennsylvania144,9530.93×
Virginia137,0281.22×
Ohio124,9890.88×
Michigan116,5230.97×
Arizona113,5101.21×
Washington112,2551.22×
Maryland100,7731.27×
Tennessee94,8331.03×
Massachusetts93,8021.03×
Colorado82,8111.14×
Indiana72,4490.86×
Missouri72,3920.98×
South Carolina71,9981.04×
Alabama65,7961.02×
Oregon59,9681.14×
Nevada59,7481.34×
Minnesota56,5310.86×
Louisiana53,7440.91×
Wisconsin51,7680.75×
Utah51,1701.24×
Connecticut49,2261.07×
Oklahoma48,2290.94×
Kentucky45,0030.78×
Kansas32,8180.9×
Arkansas31,1720.82×
Mississippi27,6870.73×
Iowa25,4010.67×
Idaho22,6230.98×
Hawaii19,8141×
Washington, District of Columbia19,6181.42×
Nebraska15,9770.69×
New Mexico15,4390.67×
New Hampshire15,2900.84×
West Virginia13,4650.63×
Maine12,5070.76×
Rhode Island12,2890.84×
Delaware10,8040.85×
Montana10,5820.83×
Alaska7,3850.75×
South Dakota5,9750.56×
Vermont5,5250.68×
North Dakota5,5060.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fiverr audience
BrandAffinityCategory
Jahangirnagar University141.75×Business & Career
Lending Club28.53×Business & Career
North South University105.91×Business & Career
T. Rowe Price23.16×Business & Career
The UPS Store5.13×Shopping
United Parcel Service5.51×Business & Career
Regus39.58×Business & Career
Weebly25.36×Internet & Social Media
Indeed.com4.03×Business & Career
Freelancer.com41.4×Business & Career
Blackbaud22.24×Technology & Electronics
DocuSign9.61×Technology & Electronics
Travel agency6.95×Travel & Leisure
Groovy (programming language)9.39×Technology & Electronics
Jumpstart Our Business Startups Act41.16×Politics & Society
PicMonkey42.3×Internet & Social Media
Freelance marketplace39.8×Business & Career
Khulna University of Engineering & Technology54.2×Business & Career
Zendesk23.08×Internet & Social Media
Customer engagement27.69×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fiverr audience
TraitClusterScore
Risk AppetiteTHRILL2.86
Luxury OrientationPREMIUM2.39
Early Adopter MentalityPOWER2.03
Quality AwarenessPREMIUM2
Need for SecurityCONSERVATISM1.64
Urban LifestyleOPEN1.63

Worldwide distribution

Worldwide audience distribution share by country for Fiverr
CountryShare
United States15.1%
India9.8%
Pakistan9.6%

See Fiverr audiences in other countries

More Career website audiences in United States

Frequently asked questions

How many fans does Fiverr have in United States?

Fiverr has an estimated audience of 4,604,469 people in United States, concentrated in California and Texas.

What is the gender split and age of Fiverr fans?

51.7% of Fiverr fans are female, 48.3% are male, with an average age of 32.8 years.

Which brands do Fiverr fans like most?

Fiverr fans show strongest brand affinity for Jahangirnagar University (141.75×), Lending Club (28.53×), and North South University (105.91×) over the country average.

Where do Fiverr fans live in United States?

Fiverr fans in United States are most concentrated in California (reach 725,103), Texas (reach 501,217), and Florida (reach 495,821). These three regions account for the largest share of the active audience.

What other brands do Fiverr fans also like?

Beyond Fiverr itself, the audience over-indexes on Lending Club (28.53×), North South University (105.91×), T. Rowe Price (23.16×), and The UPS Store (5.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fiverr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.