Fiverr Audience in Germany

Fiverr has an estimated audience of 859,886 people in Germany. 50.2% are female, 49.8% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Skillshare, Inmotion, Bank of Scotland, Vistaprint, Freelance marketplace.
The average Fiverr fan in Germany is 31.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Skillshare, Inmotion, Bank of Scotland, with strongest over-indexing on Skillshare (35.73× the country average). Demographically, the Fiverr audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Career website
Demographics of Fiverr fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 31.8 |
| Estimated audience size | 859,886 |
Audience persona
The typical Fiverr fan in Germany is balanced, around 31.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Skillshare.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 215,670 | 1.15× |
| Bayern | 157,501 | 1.14× |
| Baden-Württemberg | 135,667 | 1.16× |
| Hessen | 115,664 | 1.77× |
| Niedersachsen | 80,954 | 0.97× |
| Berlin | 56,311 | 1.46× |
| Rheinland-Pfalz | 42,716 | 0.99× |
| Schleswig-Holstein | 32,132 | 1.04× |
| Sachsen | 31,462 | 0.75× |
| Hamburg | 22,484 | 1.16× |
| Brandenburg | 20,872 | 0.78× |
| Thüringen | 13,496 | 0.62× |
| Sachsen-Anhalt | 13,107 | 0.59× |
| Mecklenburg-Vorpommern | 9,841 | 0.6× |
| Saarland | 8,478 | 0.8× |
| Bremen | 7,607 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Skillshare | 35.73× | Kids & Family |
| Inmotion | 79.71× | Technology & Electronics |
| Bank of Scotland | 23.76× | Business & Career |
| Vistaprint | 9.24× | Business & Career |
| Freelance marketplace | 40.42× | Business & Career |
| Branding agency | 24.54× | Business & Career |
| User experience design | 10.73× | Technology & Electronics |
| Digital illustration | 4.82× | Arts & Culture |
| Dropbox (service) | 5.96× | Technology & Electronics |
| Graphic design occupations | 23.5× | Business & Career |
| Google Drive | 3.65× | Technology & Electronics |
| Tel Aviv | 9.94× | Travel & Leisure |
| SketchUp | 9.78× | Movies & TV |
| Midjourney | 6.26× | Technology & Electronics |
| Smartphones | 1.59× | Technology & Electronics |
| Gmail | 2.07× | Internet & Social Media |
| International Sports Management | 39.28× | Business & Career |
| Photoshop Tutorials | 19.53× | Technology & Electronics |
| Social media | 1.64× | Business & Career |
| The Beach Boys | 8.72× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.74 |
| Indulgence | JOY | 2.29 |
| Career Orientation | POWER | 1.86 |
| Individualism | JOY | 1.53 |
| Quality Awareness | PREMIUM | 1.5 |
| Social Media Usage | JOY | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.1% |
| India | 9.8% |
| Pakistan | 9.6% |
See Fiverr audiences in other countries
More Career website audiences in Germany
- Indeed.com (9,606,720)
- Stepstone (4,692,493)
- Handelsblatt (2,959,884)
- UNiDAYS (631,084)
- Deutsche Bahn Karriere (457,354)
Frequently asked questions
How many fans does Fiverr have in Germany?
Fiverr has an estimated audience of 859,886 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fiverr fans?
50.2% of Fiverr fans are female, 49.8% are male, with an average age of 31.8 years.
Which brands do Fiverr fans like most?
Fiverr fans show strongest brand affinity for Skillshare (35.73×), Inmotion (79.71×), and Bank of Scotland (23.76×) over the country average.
Where do Fiverr fans live in Germany?
Fiverr fans in Germany are most concentrated in Nordrhein-Westfalen (reach 215,670), Bayern (reach 157,501), and Baden-Württemberg (reach 135,667). These three regions account for the largest share of the active audience.
What other brands do Fiverr fans also like?
Beyond Fiverr itself, the audience over-indexes on Inmotion (79.71×), Bank of Scotland (23.76×), Vistaprint (9.24×), and Freelance marketplace (40.42×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fiverr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.