Skillshare Audience in Germany

Skillshare has an estimated audience of 646,196 people in Germany. 49.4% are female, 50.6% are male, average age 31.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Udacity, Udemy, Coursera, Codecademy, EdX.
The average Skillshare fan in Germany is 31.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Udacity, Udemy, Coursera, with strongest over-indexing on Udacity (58.18× the country average). Demographically, the Skillshare audience skews balanced with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Kids & Family · Type: Website / Newspaper / Magazine
Demographics of Skillshare fans
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 31.7 |
| Estimated audience size | 646,196 |
Audience persona
The typical Skillshare fan in Germany is balanced, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Udacity.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 138,938 | 0.98× |
| Bayern | 116,949 | 1.13× |
| Baden-Württemberg | 95,213 | 1.08× |
| Hessen | 62,214 | 1.26× |
| Berlin | 61,231 | 2.12× |
| Niedersachsen | 50,865 | 0.81× |
| Rheinland-Pfalz | 28,183 | 0.87× |
| Sachsen | 26,949 | 0.85× |
| Schleswig-Holstein | 24,370 | 1.05× |
| Hamburg | 19,636 | 1.34× |
| Brandenburg | 16,352 | 0.82× |
| Thüringen | 9,916 | 0.6× |
| Sachsen-Anhalt | 9,469 | 0.57× |
| Mecklenburg-Vorpommern | 7,509 | 0.61× |
| Bremen | 6,492 | 1.17× |
| Saarland | 5,837 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Udacity | 58.18× | Business & Career |
| Udemy | 30.17× | Business & Career |
| Coursera | 29.01× | Business & Career |
| Codecademy | 31.41× | Internet & Social Media |
| EdX | 26.91× | Kids & Family |
| HTML | 13.33× | Technology & Electronics |
| Maastricht University | 21.14× | Business & Career |
| Study in Europe | 43.96× | Business & Career |
| Khan Academy | 21.27× | Business & Career |
| Gmail | 4.37× | Internet & Social Media |
| Moodle | 9.02× | Technology & Electronics |
| Microsoft Azure | 20.08× | Technology & Electronics |
| Student Selection and Placement System | 69.32× | Business & Career |
| AngularJS | 16.77× | Technology & Electronics |
| SQL | 12.02× | Technology & Electronics |
| MySQL | 9.97× | Technology & Electronics |
| PHP | 8.32× | Technology & Electronics |
| Stack Overflow | 14.73× | Technology & Electronics |
| Indeed.com | 3.86× | Business & Career |
| Groovy (programming language) | 7.37× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 3.63 |
| Career Orientation | POWER | 3.21 |
| Sustainability | BALANCE | 2.64 |
| Design Affinity | PREMIUM | 2.12 |
| Urban Lifestyle | OPEN | 2.06 |
| Risk Appetite | THRILL | 2.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.1% |
| Japan | 7.9% |
| United Kingdom | 7.0% |
See Skillshare audiences in other countries
More Kids & Family audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Skillshare have in Germany?
Skillshare has an estimated audience of 646,196 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Skillshare fans?
49.4% of Skillshare fans are female, 50.6% are male, with an average age of 31.7 years.
Which brands do Skillshare fans like most?
Skillshare fans show strongest brand affinity for Udacity (58.18×), Udemy (30.17×), and Coursera (29.01×) over the country average.
Where do Skillshare fans live in Germany?
Skillshare fans in Germany are most concentrated in Nordrhein-Westfalen (reach 138,938), Bayern (reach 116,949), and Baden-Württemberg (reach 95,213). These three regions account for the largest share of the active audience.
What other brands do Skillshare fans also like?
Beyond Skillshare itself, the audience over-indexes on Udemy (30.17×), Coursera (29.01×), Codecademy (31.41×), and EdX (26.91×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Skillshare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.