Rascasse Audience Intelligence

Skillshare Audience in United States

A data profile of the people who buy, follow and care about Skillshare in United States — modelled from more than twelve digital signal sources. Skillshare has an estimated audience of 3,641,508 people in United States.

#235among Website / Newspaper / Magazine in United States#223in Kids & Family

The average Skillshare fan in United States is 28.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include EdX, Indeed.com, Coursera, with strongest over-indexing on EdX (42.7× the country average).

Demographically, the Skillshare audience skews more female with an average age of 28.5, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Skillshare fan in United States is more female, around 28.5 years old, with strong Career Orientation tendencies and a notable affinity for EdX.

Category: Kids & Family · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Skillshare profile in United States.

Audience size
3.6M
in United States
Gender
64.1%♀
35.9% male
Age
28.5
average years
Country rank
#8718
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Skillshare

64.1% are female, 35.9% are male, average age 28.5.

Fig. 02

Gender split

64.1%
Female
35.9%
Male
Demographic split for Skillshare audience in United States
MetricValue
Female64.1%
Male35.9%
Average age28.5
Estimated audience size3,641,508
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the Skillshare audience in United States
Age bracketShare%
16-1951%
20-2923%
30-3912%
40-498%
50+6%
Fig. 04

Worldwide distribution

28.0%

of the worldwide Skillshare audience comes from United States.

Worldwide audience distribution share by country for Skillshare
CountryShare
United States28.0%
Japan7.9%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Skillshare audience in United States is strongest.

Fig. 05

Top regions by affinity

Skillshare fans by region: top regions in United States
#RegionReachAffinity×
01Utah~50K1.41×
02Oregon~60K1.36×
03Alaska~10K1.31×
04Idaho~20K1.29×
05Washington~90K1.27×
06Colorado~70K1.18×
07Vermont~7K1.16×
08California~500K1.15×
09Georgia~100K1.13×
10Washington, District of Columbia~10K1.12×
11Maine~10K1.10×
12Montana~10K1.09×
13New York~200K1.08×
14Hawaii~20K1.07×
15Virginia~90K1.06×
16Arizona~80K1.06×
17Florida~300K1.03×
18North Carolina~100K1.03×
19Oklahoma~40K1.02×
20New Mexico~20K1.02×
21Maryland~60K1.01×
22New Hampshire~10K1.01×
23Nevada~40K1.00×
24Texas~300K0.99×
25Missouri~60K0.98×
26Kansas~30K0.98×
27Rhode Island~10K0.98×
28Tennessee~70K0.97×
29Minnesota~50K0.97×
30Connecticut~40K0.97×
31Alabama~50K0.96×
32Illinois~100K0.95×
33New Jersey~90K0.95×
34Massachusetts~70K0.95×
35South Carolina~50K0.92×
36Arkansas~30K0.90×
37Indiana~60K0.88×
38Nebraska~20K0.88×
39Michigan~80K0.87×
40Pennsylvania~100K0.86×
41Louisiana~40K0.86×
42Delaware~9K0.85×
43Kentucky~40K0.84×
44North Dakota~6K0.84×
45Mississippi~20K0.82×
46South Dakota~7K0.82×
47Ohio~90K0.81×
48Iowa~20K0.81×
49West Virginia~10K0.81×
50Wisconsin~40K0.79×
Fig. 06

Affinity by region

Affinity by region — Skillshare, United States
0.79×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Skillshare audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Skillshare audience
#·InterestCategoryAffinity×
01EdXKids & Family42.70×
02Richard AyoadeMovies & TV34.12×
03CourseraBusiness & Career29.04×
04UdemyBusiness & Career23.68×
05MoodleTechnology & Electronics23.14×
06CodecademyInternet & Social Media21.67×
07Code.orgBusiness & Career21.29×
08Khan AcademyBusiness & Career15.64×
09Master classBusiness & Career14.92×
10School of RockMovies & TV11.20×
11Stack OverflowTechnology & Electronics9.59×
12Indeed.comBusiness & Career8.32×
13Groovy (programming language)Technology & Electronics6.04×
14GeminiTechnology & Electronics3.15×
15Google DocsInternet & Social Media2.28×
16MemeInternet & Social Media2.16×
17EducationBusiness & Career1.81×
18BusinessBusiness & Career1.66×
19Social mediaBusiness & Career1.65×
20Online shoppingShopping1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Skillshare audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Skillshare audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.27×
Need for SecurityCONSERVATISM1.76×
Early Adopter MentalityPOWER1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Skillshare audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.90×
DIY MentalityTHRILL0.97×
ExtroversionTHRILL1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Skillshare have in United States?

Skillshare has an estimated audience of 3,641,508 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Skillshare fans?

64.1% of Skillshare fans are female, 35.9% are male, with an average age of 28.5 years.

03

Which brands do Skillshare fans like most?

Skillshare fans show strongest brand affinity for EdX (42.7×), Indeed.com (8.32×), and Coursera (29.04×) over the country average.

04

Where do Skillshare fans live in United States?

Skillshare fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Skillshare fans also like?

Beyond Skillshare itself, the audience over-indexes on Indeed.com (8.32×), Coursera (29.04×), Udemy (23.68×), and Khan Academy (15.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Skillshare audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Skillshare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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