Rascasse Audience Intelligence

Codecademy Audience in United States

A data profile of the people who buy, follow and care about Codecademy in United States — modelled from more than twelve digital signal sources. Codecademy has an estimated audience of 3,925,014 people in United States.

#220among Website / Newspaper / Magazine in United States#108in Internet & Social Media

The average Codecademy fan in United States is 27.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Coursera, Udemy, EdX, with strongest over-indexing on Coursera (25.26× the country average).

Demographically, the Codecademy audience skews more female with an average age of 27.9, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Codecademy fan in United States is more female, around 27.9 years old, with strong Career Orientation tendencies and a notable affinity for Coursera.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Codecademy profile in United States.

Audience size
3.9M
in United States
Gender
65.6%♀
34.4% male
Age
27.9
average years
Country rank
#8159
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Codecademy

65.6% are female, 34.4% are male, average age 27.9.

Fig. 02

Gender split

65.6%
Female
34.4%
Male
Demographic split for Codecademy audience in United States
MetricValue
Female65.6%
Male34.4%
Average age27.9
Estimated audience size3,925,014
Fig. 03

Age distribution

Ø 27.9
average years
Age distribution of the Codecademy audience in United States
Age bracketShare%
16-1952%
20-2924%
30-3912%
40-498%
50+5%
Fig. 04

Worldwide distribution

30.6%

of the worldwide Codecademy audience comes from United States.

Worldwide audience distribution share by country for Codecademy
CountryShare
United States30.6%
India7.2%
Japan5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Codecademy audience in United States is strongest.

Fig. 05

Top regions by affinity

Codecademy fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~100K1.39×
02Washington, District of Columbia~20K1.35×
03Washington~100K1.34×
04Utah~50K1.34×
05Maryland~90K1.32×
06New York~300K1.31×
07California~500K1.21×
08Texas~400K1.20×
09New Jersey~100K1.19×
10Georgia~100K1.18×
11Massachusetts~90K1.18×
12Colorado~70K1.16×
13Mississippi~40K1.16×
14Idaho~20K1.14×
15Delaware~10K1.10×
16Florida~300K1.09×
17North Carolina~100K1.07×
18Nebraska~20K1.05×
19Missouri~70K1.04×
20Illinois~100K1.03×
21Oregon~50K1.03×
22Louisiana~50K1.02×
23Oklahoma~40K1.02×
24Kansas~30K1.02×
25Pennsylvania~100K0.98×
26New Hampshire~20K0.98×
27Arizona~80K0.97×
28Tennessee~80K0.96×
29Connecticut~40K0.96×
30Rhode Island~10K0.96×
31Minnesota~50K0.95×
32Alaska~8K0.95×
33Arkansas~30K0.94×
34Hawaii~20K0.91×
35Michigan~90K0.90×
36Indiana~70K0.90×
37Alabama~50K0.90×
38Nevada~30K0.90×
39Ohio~100K0.88×
40Iowa~30K0.88×
41Maine~10K0.86×
42Vermont~6K0.86×
43New Mexico~20K0.84×
44Kentucky~40K0.83×
45South Carolina~50K0.82×
46West Virginia~10K0.81×
47North Dakota~7K0.81×
48Wisconsin~50K0.76×
49Montana~8K0.76×
50South Dakota~7K0.75×
Fig. 06

Affinity by region

Affinity by region — Codecademy, United States
0.75×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Codecademy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Codecademy audience
#·InterestCategoryAffinity×
01Code.orgBusiness & Career30.14×
02CourseraBusiness & Career25.26×
03C Sharp (programming language)Technology & Electronics24.81×
04AngularJSTechnology & Electronics23.58×
05EdXKids & Family23.15×
06Stack OverflowTechnology & Electronics23.06×
07UdemyBusiness & Career20.20×
08SkillshareKids & Family15.96×
09Cascading Style SheetsInternet & Social Media15.96×
10JavaTechnology & Electronics14.01×
11Ruby (programming language)Technology & Electronics12.09×
12SQLTechnology & Electronics12.07×
13ParenthoodMovies & TV11.83×
14Groovy (programming language)Technology & Electronics9.32×
15Khan AcademyBusiness & Career8.94×
16C (programming language)Technology & Electronics6.92×
17OpenAITechnology & Electronics4.56×
18Programming languageTechnology & Electronics4.28×
19GeminiTechnology & Electronics4.24×
20Indeed.comBusiness & Career3.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Codecademy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Codecademy audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.71×
Need for SecurityCONSERVATISM1.60×
Early Adopter MentalityPOWER1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Codecademy audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.73×
DIY MentalityTHRILL0.77×
TraditionCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Codecademy have in United States?

Codecademy has an estimated audience of 3,925,014 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Codecademy fans?

65.6% of Codecademy fans are female, 34.4% are male, with an average age of 27.9 years.

03

Which brands do Codecademy fans like most?

Codecademy fans show strongest brand affinity for Coursera (25.26×), Udemy (20.2×), and EdX (23.15×) over the country average.

04

Where do Codecademy fans live in United States?

Codecademy fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Codecademy fans also like?

Beyond Codecademy itself, the audience over-indexes on Udemy (20.2×), EdX (23.15×), AngularJS (23.58×), and Stack Overflow (23.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in United States

See Codecademy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Codecademy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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