A data profile of the people who buy, follow and care about Programming language in United States — modelled from more than twelve digital signal sources. Programming language has an estimated audience of 22,734,124 people in United States.
The average Programming language fan in United States is 34.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Google Drive, Indeed.com, Software engineering, with strongest over-indexing on Google Drive (2.86× the country average).
Demographically, the Programming language audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Programming language fan in United States is balanced, around 34.4 years old, with strong Need for Security tendencies and a notable affinity for Google Drive.
The key figures that characterise the Programming language profile in United States.
52.8% are female, 47.2% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 34.4 |
| Estimated audience size | 22,734,124 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 15% | |
| 50+ | 13% |
of the worldwide Programming language audience comes from United States.
| Country | Share |
|---|---|
| United States | 15.7% |
| China | 6.5% |
| Brazil | 4.3% |
Where the Programming language audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maryland | ~500K | 1.23× | |
| 02 | Georgia | ~800K | 1.20× | |
| 03 | Virginia | ~700K | 1.18× | |
| 04 | Tennessee | ~500K | 1.17× | |
| 05 | Washington | ~500K | 1.13× | |
| 06 | Arkansas | ~200K | 1.11× | |
| 07 | Mississippi | ~200K | 1.09× | |
| 08 | Alabama | ~300K | 1.07× | |
| 09 | Vermont | ~40K | 1.07× | |
| 10 | North Dakota | ~50K | 1.06× | |
| 11 | North Carolina | ~700K | 1.05× | |
| 12 | Texas | ~2M | 1.03× | |
| 13 | Utah | ~200K | 1.03× | |
| 14 | Kansas | ~200K | 1.03× | |
| 15 | South Dakota | ~50K | 1.03× | |
| 16 | New York | ~1.5M | 1.02× | |
| 17 | Indiana | ~400K | 1.02× | |
| 18 | Alaska | ~50K | 1.02× | |
| 19 | Pennsylvania | ~800K | 1.01× | |
| 20 | Massachusetts | ~500K | 1.01× | |
| 21 | Kentucky | ~300K | 1.01× | |
| 22 | Illinois | ~800K | 1.00× | |
| 23 | Oklahoma | ~300K | 1.00× | |
| 24 | New Hampshire | ~90K | 1.00× | |
| 25 | California | ~2.5M | 0.99× | |
| 26 | Connecticut | ~200K | 0.99× | |
| 27 | Nebraska | ~100K | 0.99× | |
| 28 | Hawaii | ~100K | 0.99× | |
| 29 | Rhode Island | ~70K | 0.99× | |
| 30 | New Jersey | ~600K | 0.98× | |
| 31 | Oregon | ~300K | 0.98× | |
| 32 | Washington, District of Columbia | ~70K | 0.98× | |
| 33 | Minnesota | ~300K | 0.97× | |
| 34 | Ohio | ~700K | 0.96× | |
| 35 | Michigan | ~600K | 0.96× | |
| 36 | Arizona | ~400K | 0.96× | |
| 37 | Missouri | ~400K | 0.96× | |
| 38 | South Carolina | ~300K | 0.96× | |
| 39 | Montana | ~60K | 0.96× | |
| 40 | Delaware | ~60K | 0.96× | |
| 41 | Louisiana | ~300K | 0.95× | |
| 42 | Iowa | ~200K | 0.94× | |
| 43 | Idaho | ~100K | 0.94× | |
| 44 | Maine | ~80K | 0.94× | |
| 45 | New Mexico | ~100K | 0.93× | |
| 46 | West Virginia | ~100K | 0.93× | |
| 47 | Florida | ~1.5M | 0.90× | |
| 48 | Colorado | ~300K | 0.90× | |
| 49 | Wisconsin | ~300K | 0.89× | |
| 50 | Nevada | ~200K | 0.89× |
The strongest cross-interests of the Programming language audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sundar Pichai | Business & Career | 12.24× | ||
| 02 | Software engineering | Business & Career | 3.78× | ||
| 03 | Sharon Osbourne | Movies & TV | 3.61× | ||
| 04 | JavaScript | Technology & Electronics | 3.24× | ||
| 05 | Google Drive | Technology & Electronics | 2.86× | ||
| 06 | BP | Cars & Mobility | 2.78× | ||
| 07 | Gaming computer | Technology & Electronics | 2.42× | ||
| 08 | Indeed.com | Business & Career | 2.38× | ||
| 09 | Accounting | Business & Career | 2.37× | ||
| 10 | Bath and Bodyworks | Shopping | 2.36× | ||
| 11 | Linux | Technology & Electronics | 2.28× | ||
| 12 | Anime convention | Literature | 2.22× | ||
| 13 | Eyebrow | Beauty & Wellness | 2.18× | ||
| 14 | Scooby-Doo | Movies & TV | 2.16× | ||
| 15 | High school | Business & Career | 2.10× | ||
| 16 | Electric guitar | Music & Radio | 1.77× | ||
| 17 | Artificial intelligence | Technology & Electronics | 1.73× | ||
| 18 | Innovation | Business & Career | 1.66× | ||
| 19 | Dog walking | Pets & Animals | 1.63× | ||
| 20 | Musical instrument | Music & Radio | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.63× | |
| Early Adopter Mentality | POWER | 1.42× | |
| Career Orientation | POWER | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.83× | |
| Pet Ownership | JOY | 0.86× | |
| Tradition | CONSERVATISM | 0.86× |
Programming language has an estimated audience of 22,734,124 people in United States, concentrated in California and Texas.
52.8% of Programming language fans are female, 47.2% are male, with an average age of 34.4 years.
Programming language fans show strongest brand affinity for Google Drive (2.86×), Indeed.com (2.38×), and Software engineering (3.78×) over the country average.
Programming language fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.
Beyond Programming language itself, the audience over-indexes on Indeed.com (2.38×), Software engineering (3.78×), JavaScript (3.24×), and Scooby-Doo (2.16×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Programming language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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