Rascasse Audience Intelligence

Stephen Hawking Audience in United States

A data profile of the people who buy, follow and care about Stephen Hawking in United States — modelled from more than twelve digital signal sources. Stephen Hawking has an estimated audience of 6,144,643 people in United States.

#1among Scientists in United States#499among Person in United States#519in Business & Career

The average Stephen Hawking fan in United States is 40.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Neil deGrasse Tyson, Quantum mechanics, Albert Einstein, with strongest over-indexing on Neil deGrasse Tyson (35.08× the country average).

Demographically, the Stephen Hawking audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sustainability, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stephen Hawking fan in United States is balanced, around 40.0 years old, with strong Sustainability tendencies and a notable affinity for Neil deGrasse Tyson.

Category: Business & Career · Type: Person · Subtype: Scientists

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stephen Hawking profile in United States.

Audience size
6.1M
in United States
Gender
45.4%♀
54.6% male
Age
40.0
average years
Country rank
#5618
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stephen Hawking fans

45.4% are female, 54.6% are male, average age 40.0.

Fig. 02

Gender split

45.4%
Female
54.6%
Male
Demographic split for Stephen Hawking audience in United States
MetricValue
Female45.4%
Male54.6%
Average age40.0
Estimated audience size6,144,643
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Stephen Hawking audience in United States
Age bracketShare%
16-1924%
20-2914%
30-3916%
40-4919%
50+26%
Fig. 04

Worldwide distribution

22.0%

of the worldwide Stephen Hawking audience comes from United States.

Worldwide audience distribution share by country for Stephen Hawking
CountryShare
United States22.0%
India8.4%
Brazil7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stephen Hawking audience in United States is strongest.

Fig. 05

Top regions by affinity

Stephen Hawking fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~200K1.38×
02Alabama~100K1.32×
03Kentucky~90K1.17×
04Oklahoma~80K1.16×
05Alaska~20K1.16×
06Texas~600K1.11×
07Indiana~100K1.11×
08Utah~60K1.10×
09Missouri~100K1.08×
10Arkansas~50K1.08×
11West Virginia~30K1.07×
12Nebraska~30K1.06×
13North Dakota~10K1.05×
14Kansas~50K1.04×
15Washington~100K1.03×
16California~700K1.02×
17North Carolina~200K1.02×
18Tennessee~100K1.02×
19Louisiana~80K1.02×
20Idaho~30K1.02×
21Pennsylvania~200K1.01×
22Ohio~200K1.01×
23Virginia~200K1.01×
24Iowa~50K1.01×
25Georgia~200K0.99×
26Oregon~70K0.99×
27Michigan~200K0.98×
28Wisconsin~90K0.98×
29Connecticut~60K0.98×
30New Mexico~30K0.98×
31Florida~400K0.97×
32South Carolina~90K0.97×
33Minnesota~80K0.96×
34New Hampshire~20K0.96×
35South Dakota~10K0.96×
36Illinois~200K0.95×
37New Jersey~100K0.95×
38Massachusetts~100K0.95×
39Montana~20K0.95×
40Mississippi~50K0.94×
41Maryland~100K0.93×
42Colorado~90K0.92×
43New York~300K0.91×
44Nevada~50K0.91×
45Hawaii~20K0.91×
46Maine~20K0.91×
47Rhode Island~20K0.87×
48Delaware~10K0.86×
49Vermont~9K0.85×
50Washington, District of Columbia~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Stephen Hawking, United States
0.75×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stephen Hawking audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stephen Hawking audience
#·InterestCategoryAffinity×
01Chabot Space and Science CenterTravel & Leisure79.16×
02ArtScience MuseumArts & Culture78.74×
03Fisherman's Wharf, San FranciscoTravel & Leisure72.74×
04New England AquariumTravel & Leisure64.16×
05San Diego Natural History MuseumArts & Culture53.56×
06VelociraptorPets & Animals52.79×
07California Academy of SciencesBusiness & Career44.80×
08San Francisco BalletArts & Culture44.20×
09Shedd AquariumTravel & Leisure43.63×
10San Francisco Museum of Modern ArtArts & Culture42.33×
11Field Museum of Natural HistoryArts & Culture41.98×
12California Science CenterArts & Culture37.18×
13Neil deGrasse TysonMovies & TV35.08×
14Carl SaganMovies & TV31.43×
15Brian Cox (physicist)Movies & TV27.62×
16Harry'sBeauty & Wellness27.14×
17Quantum mechanicsBusiness & Career25.58×
18Albert EinsteinTechnology & Electronics20.47×
19FrogPets & Animals16.95×
20Science (journal)Business & Career10.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stephen Hawking audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stephen Hawking audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.74×
SpiritualityBALANCE1.67×
PatriotismCONSERVATISM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stephen Hawking audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.00×
Sports ActivityPOWER1.07×
Price SensitivityPREMIUM1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stephen Hawking have in United States?

Stephen Hawking has an estimated audience of 6,144,643 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stephen Hawking fans?

45.4% of Stephen Hawking fans are female, 54.6% are male, with an average age of 40.0 years.

03

Which brands do Stephen Hawking fans like most?

Stephen Hawking fans show strongest brand affinity for Neil deGrasse Tyson (35.08×), Quantum mechanics (25.58×), and Albert Einstein (20.47×) over the country average.

04

Where do Stephen Hawking fans live in United States?

Stephen Hawking fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Stephen Hawking fans also like?

Beyond Stephen Hawking itself, the audience over-indexes on Quantum mechanics (25.58×), Albert Einstein (20.47×), Science (journal) (10.22×), and Fisherman's Wharf, San Francisco (72.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Scientists audiences in United States

See Stephen Hawking audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stephen Hawking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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