Fisherman's Wharf, San Francisco Audience in United States
Fisherman's Wharf, San Francisco has an estimated audience of 309,755 people in United States. 51.4% are female, 48.6% are male, average age 44.0. Top brand affinities: Staycation, Grammarly, Dog breed, Kevin Harrington (entrepreneur), Urban Outfitters.
Top brand affinities include Staycation, Grammarly, Dog breed, with strongest over-indexing on Staycation (20× the country average). Demographically, the Fisherman's Wharf, San Francisco audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Travel & Leisure · Type: POI
Demographics of Fisherman's Wharf, San Francisco fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 44.0 |
| Estimated audience size | 309,755 |
Audience persona
The typical Fisherman's Wharf, San Francisco fan in United States is balanced, around 44.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Staycation.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staycation | 20× | Home & Garden |
| Grammarly | 13.04× | Business & Career |
| Dog breed | 2.05× | Pets & Animals |
| Kevin Harrington (entrepreneur) | 44.5× | Business & Career |
| Urban Outfitters | 2.14× | Shopping |
| Kamen Rider Kuuga | 33.08× | Movies & TV |
| Cam Ward | 3.86× | Sports |
| Home staging | 4.29× | Home & Garden |
| 3D printing | 2.04× | Technology & Electronics |
| Hibachi | 5.76× | Food & Beverages |
| Goof | 9.1× | Movies & TV |
| Sinaloa | 2.47× | Travel & Leisure |
| Square foot gardening | 11.23× | Home & Garden |
| Kendra Scott | 1.83× | Fashion & Accessoires |
| Wikia | 2.11× | Internet & Social Media |
| Steampunk | 3.03× | Fashion & Accessoires |
| Nebraska Cornhuskers football | 2.2× | Sports |
| JDSU | 1.85× | Business & Career |
| Nipsey Hussle | 3.36× | Music & Radio |
| Hypertext | 3.08× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.38 |
| Risk Appetite | THRILL | 2.14 |
| Travelling | THRILL | 1.68 |
| Early Adopter Mentality | POWER | 1.64 |
| Patriotism | CONSERVATISM | 1.62 |
| Community Orientation | OPEN | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.4% |
| Taiwan | 7.9% |
| Japan | 5.6% |
See Fisherman's Wharf, San Francisco audiences in other countries
- Fisherman's Wharf, San Francisco — Germany
- Fisherman's Wharf, San Francisco — United Kingdom
- Fisherman's Wharf, San Francisco — France
- Fisherman's Wharf, San Francisco — Italy
- Fisherman's Wharf, San Francisco — Spain
- Fisherman's Wharf, San Francisco — Brazil
- Fisherman's Wharf, San Francisco — Japan
- Fisherman's Wharf, San Francisco — South Korea
- Fisherman's Wharf, San Francisco — India
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Fisherman's Wharf, San Francisco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.