Brené Brown Audience in United States

Demographics of Brené Brown fans

Audience persona

The typical Brené Brown fan in United States is more female, around 37.3 years old, with strong Mindfulness tendencies and a notable affinity for Arts and music.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Brené Brown audiences in other countries

• Brené Brown — Germany
• Brené Brown — United Kingdom
• Brené Brown — France
• Brené Brown — Italy
• Brené Brown — Spain
• Brené Brown — Brazil
• Brené Brown — Japan
• Brené Brown — South Korea
• Brené Brown — India

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Frequently asked questions

How many fans does Brené Brown have in United States?

Brené Brown has an estimated audience of 2,536,457 people in United States, concentrated in California and Texas.

What is the gender split and age of Brené Brown fans?

70.8% of Brené Brown fans are female, 29.2% are male, with an average age of 37.3 years.

Which brands do Brené Brown fans like most?

Brené Brown fans show strongest brand affinity for Arts and music (1.53×), Food (1.5×), and Healthy habits (2.69×) over the country average.

Where do Brené Brown fans live in United States?

Brené Brown fans in United States are most concentrated in California (reach 319,701), Texas (reach 227,843), and New York (reach 183,577). These three regions account for the largest share of the active audience.

What other brands do Brené Brown fans also like?

Beyond Brené Brown itself, the audience over-indexes on Food (1.5×), Healthy habits (2.69×), Celebrity (1.54×), and Self-help (2.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brené Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.