Sterling Hayden Audience in United States

Sterling Hayden logo

Sterling Hayden has an estimated audience of 355,364 people in United States. 20.9% are female, 79.1% are male, average age 42.2. Top regions: California, Texas, New York. Top brand affinities: Alaska, Litter box, Google Analytics, Panama, Winemaking.

The average Sterling Hayden fan in United States is 42.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Alaska, Litter box, Google Analytics, with strongest over-indexing on Alaska (1.84× the country average). Demographically, the Sterling Hayden audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Luxury Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Sterling Hayden fans

Demographic split for Sterling Hayden audience in United States
MetricValue
Female20.9%
Male79.1%
Average age42.2
Estimated audience size355,364

Audience persona

The typical Sterling Hayden fan in United States is more male, around 42.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Sterling Hayden in United States
RegionReachAffinity
California39,9751.02×
Texas24,0200.79×
New York22,5921.14×
Florida22,1760.92×
Illinois14,1191.19×
Pennsylvania13,2511.11×
Ohio11,9201.09×
New Jersey10,3141.14×
North Carolina9,6540.9×
Michigan9,1530.99×
Georgia9,1190.83×
Massachusetts8,8091.26×
Virginia7,9990.92×
Arizona7,9181.09×
Washington7,3691.03×
Tennessee7,2221.01×
Missouri7,1521.25×
Indiana6,9451.07×
Maryland5,9840.98×
Wisconsin5,6491.06×
Alabama5,2821.06×
Minnesota4,9910.98×
Oregon4,9731.22×
Colorado4,9170.88×
South Carolina4,9120.92×
Kentucky4,6561.04×
Connecticut4,6531.31×
Oklahoma4,4491.13×
Louisiana4,3440.95×
Nevada3,2750.95×
Arkansas3,2521.11×
Iowa3,1851.09×
Kansas3,0381.08×
Mississippi2,6680.91×
Utah1,9750.62×
New Mexico1,8281.03×
Idaho1,7320.97×
Maine1,6811.32×
New Hampshire1,6311.16×
Nebraska1,6210.91×
West Virginia1,5630.94×
Rhode Island1,2551.11×
Montana1,0231.04×
Hawaii1,0110.66×
Delaware9540.97×
Washington, District of Columbia9270.87×
Vermont6170.99×
Alaska6090.8×
South Dakota5110.62×
North Dakota4980.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sterling Hayden audience
BrandAffinityCategory
Alaska1.84×Travel & Leisure
Litter box1.57×Pets & Animals
Google Analytics2.7×Internet & Social Media
Panama1.55×Travel & Leisure
Winemaking1.88×Food & Beverages
IS (Infinite Stratos)1.56×Literature
Graham Greene (actor)2.28×
Temple Grandin2.66×Literature
Mortgage insurance1.56×Business & Career
Consequence (rapper)2.18×Music & Radio
JTV (Indonesia)1.73×
Notre Dame Fighting Irish football1.53×Sports
Ayrton Senna2.82×Sports
Graham Greene1.52×Literature
Ironmongery2.55×Home & Garden
Julio Cesar Chavez Jr.1.78×Sports
Assassin's Creed II1.76×Games
Enfamil1.59×Kids & Family
Eindhoven1.56×Travel & Leisure
Mike Conley, Jr.1.95×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sterling Hayden audience
TraitClusterScore
Luxury OrientationPREMIUM1.34
IndividualismJOY1.19
Early Adopter MentalityPOWER1.16
ExtroversionTHRILL1.12
Convenience OrientationPREMIUM1.12
LGBTQ+ IdentityOPEN1.09

Worldwide distribution

Worldwide audience distribution share by country for Sterling Hayden
CountryShare
United States63.4%
United Kingdom8.8%
Spain5.1%

See Sterling Hayden audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Sterling Hayden have in United States?

Sterling Hayden has an estimated audience of 355,364 people in United States, concentrated in California and Texas.

What is the gender split and age of Sterling Hayden fans?

20.9% of Sterling Hayden fans are female, 79.1% are male, with an average age of 42.2 years.

Which brands do Sterling Hayden fans like most?

Sterling Hayden fans show strongest brand affinity for Alaska (1.84×), Litter box (1.57×), and Google Analytics (2.7×) over the country average.

Where do Sterling Hayden fans live in United States?

Sterling Hayden fans in United States are most concentrated in California (reach 39,975), Texas (reach 24,020), and New York (reach 22,592). These three regions account for the largest share of the active audience.

What other brands do Sterling Hayden fans also like?

Beyond Sterling Hayden itself, the audience over-indexes on Litter box (1.57×), Google Analytics (2.7×), Panama (1.55×), and Winemaking (1.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sterling Hayden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.