Steve Jobs Audience in United States

Steve Jobs logo

Steve Jobs has an estimated audience of 5,081,655 people in United States. 53.9% are female, 46.1% are male, average age 42.3. Top regions: California, Texas, Florida. Top brand affinities: App Store (iOS), Apple, Apple Watch, Record label, ITunes.

The average Steve Jobs fan in United States is 42.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include App Store (iOS), Apple, Apple Watch, with strongest over-indexing on App Store (iOS) (6.17× the country average). Demographically, the Steve Jobs audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

Demographics of Steve Jobs fans

Demographic split for Steve Jobs audience in United States
MetricValue
Female53.9%
Male46.1%
Average age42.3
Estimated audience size5,081,655

Audience persona

The typical Steve Jobs fan in United States is balanced, around 42.3 years old, with strong Risk Appetite tendencies and a notable affinity for App Store (iOS).

Top regions in United States

Top regions ranked by reach for Steve Jobs in United States
RegionReachAffinity
California802,8101.44×
Texas534,0991.22×
Florida401,5611.17×
New York380,9341.34×
Illinois221,3881.31×
Georgia183,5311.17×
Pennsylvania183,0821.07×
New Jersey167,0401.29×
North Carolina160,3761.05×
Ohio154,7140.99×
Virginia142,2821.15×
Michigan140,9701.06×
Arizona127,0611.22×
Massachusetts125,0151.25×
Washington121,0401.19×
Maryland101,7451.16×
Tennessee97,5210.96×
Indiana95,5001.03×
Colorado78,6780.98×
Missouri77,8920.95×
Alabama74,0281.04×
South Carolina72,6410.95×
Minnesota72,0000.99×
Wisconsin67,4500.88×
Louisiana63,3670.97×
Oregon60,9051.05×
Connecticut58,8511.15×
Kentucky57,7540.91×
Oklahoma53,5090.95×
Nevada51,3171.04×
Utah47,0781.03×
Kansas37,1550.93×
Arkansas36,4360.87×
Iowa36,0390.86×
Mississippi35,2650.84×
Idaho21,6600.85×
Nebraska21,2290.83×
Hawaii19,8910.91×
New Mexico19,2880.76×
West Virginia18,7000.79×
Washington, District of Columbia17,8491.17×
New Hampshire17,7370.89×
Maine15,8280.87×
Rhode Island15,5830.96×
Delaware12,2880.88×
Montana10,9580.78×
Alaska9,3450.86×
North Dakota8,7160.83×
South Dakota8,5900.73×
Vermont7,3530.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Steve Jobs audience
BrandAffinityCategory
App Store (iOS)6.17×Technology & Electronics
Apple3.07×Technology & Electronics
Apple Watch4.54×Technology & Electronics
Record label2.92×Music & Radio
ITunes3.34×Music & Radio
Robert Duvall4.86×Movies & TV
Mark Zuckerberg5.35×Business & Career
Diane Keaton2.54×Movies & TV
Kate Beckinsale5.39×Movies & TV
Macy's1.54×Shopping
Animal Kingdom (TV series)4.48×Movies & TV
Adventure film2.04×Movies & TV
Miles Teller5.29×Movies & TV
Animal Kingdom (film)5×Movies & TV
Fantasy film1.84×Movies & TV
Science fantasy2.42×Movies & TV
Computer animation3.05×Business & Career
Christine Baranski5.4×Movies & TV
Epic film3.1×Movies & TV
Javier Bardem4.27×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Steve Jobs audience
TraitClusterScore
Risk AppetiteTHRILL2
LGBTQ+ IdentityOPEN1.66
Luxury OrientationPREMIUM1.61
Family OrientationCONSERVATISM1.39
Early Adopter MentalityPOWER1.34
Price SensitivityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Steve Jobs
CountryShare
United States22.4%
Brazil6.1%
India6.0%

See Steve Jobs audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Steve Jobs have in United States?

Steve Jobs has an estimated audience of 5,081,655 people in United States, concentrated in California and Texas.

What is the gender split and age of Steve Jobs fans?

53.9% of Steve Jobs fans are female, 46.1% are male, with an average age of 42.3 years.

Which brands do Steve Jobs fans like most?

Steve Jobs fans show strongest brand affinity for App Store (iOS) (6.17×), Apple (3.07×), and Apple Watch (4.54×) over the country average.

Where do Steve Jobs fans live in United States?

Steve Jobs fans in United States are most concentrated in California (reach 802,810), Texas (reach 534,099), and Florida (reach 401,561). These three regions account for the largest share of the active audience.

What other brands do Steve Jobs fans also like?

Beyond Steve Jobs itself, the audience over-indexes on Apple (3.07×), Apple Watch (4.54×), Record label (2.92×), and ITunes (3.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Steve Jobs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.