Rascasse Audience Intelligence

Record label Audience in United States

A data profile of the people who buy, follow and care about Record label in United States — modelled from more than twelve digital signal sources. Record label has an estimated audience of 28,451,470 people in United States.

#695among Topic in United States#60in Music & Radio

The average Record label fan in United States is 39.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bass guitar, Planet Fitness, Radio, with strongest over-indexing on Bass guitar (2.25× the country average).

Demographically, the Record label audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Record label fan in United States is balanced, around 39.7 years old, with strong Patriotism tendencies and a notable affinity for Bass guitar.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Record label profile in United States.

Audience size
28.5M
in United States
Gender
46.6%♀
53.4% male
Age
39.7
average years
Country rank
#1008
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Record label fans

46.6% are female, 53.4% are male, average age 39.7.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Record label audience in United States
MetricValue
Female46.6%
Male53.4%
Average age39.7
Estimated audience size28,451,470
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Record label audience in United States
Age bracketShare%
16-1919%
20-2919%
30-3919%
40-4920%
50+22%
Fig. 04

Worldwide distribution

28.5%

of the worldwide Record label audience comes from United States.

Worldwide audience distribution share by country for Record label
CountryShare
United States28.5%
India8.7%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Record label audience in United States is strongest.

Fig. 05

Top regions by affinity

Record label fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~900K1.60×
02Delaware~100K1.51×
03Georgia~1.5M1.44×
04Tennessee~700K1.26×
05New York~2M1.24×
06Louisiana~400K1.21×
07Mississippi~300K1.20×
08California~3.5M1.17×
09Maryland~500K1.12×
10South Carolina~500K1.12×
11Washington, District of Columbia~100K1.12×
12Connecticut~300K1.09×
13Virginia~800K1.08×
14Nevada~300K1.08×
15North Carolina~900K1.07×
16New Jersey~800K1.06×
17Florida~2M1.05×
18Rhode Island~90K1.04×
19Vermont~50K1.04×
20Illinois~1M1.03×
21Michigan~800K1.03×
22Oklahoma~300K1.02×
23Arkansas~200K1.02×
24Indiana~500K1.01×
25Texas~2.5M1.00×
26Pennsylvania~1M1.00×
27Ohio~900K0.99×
28Washington~600K0.99×
29Alabama~400K0.99×
30Kansas~200K0.99×
31New Hampshire~100K0.98×
32Wisconsin~400K0.97×
33Kentucky~300K0.95×
34Oregon~300K0.95×
35Colorado~400K0.93×
36Maine~100K0.93×
37Missouri~400K0.91×
38West Virginia~100K0.91×
39South Dakota~60K0.91×
40Iowa~200K0.89×
41Montana~70K0.89×
42Alaska~50K0.89×
43Utah~200K0.88×
44Nebraska~100K0.88×
45Idaho~100K0.88×
46North Dakota~50K0.88×
47Hawaii~100K0.86×
48Arizona~500K0.85×
49New Mexico~100K0.83×
50Minnesota~300K0.81×
Fig. 06

Affinity by region

Affinity by region — Record label, United States
0.81×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Record label audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Record label audience
#·InterestCategoryAffinity×
01BritpopMusic & Radio2.95×
02ViolinMusic & Radio2.41×
03Web serverTechnology & Electronics2.38×
04Bass guitarMusic & Radio2.25×
05Apple MusicMusic & Radio2.25×
06DC ComicsLiterature1.96×
07Acoustic guitarMusic & Radio1.86×
08RadioTechnology & Electronics1.82×
09Virtual realityTechnology & Electronics1.82×
10InnovationBusiness & Career1.77×
11House musicMusic & Radio1.75×
12Digital photographyBusiness & Career1.68×
13Hard rockMusic & Radio1.66×
14Talk radioMusic & Radio1.66×
15Planet FitnessSports1.64×
16MetaphysicsBusiness & Career1.62×
17PianoMusic & Radio1.60×
18Electric guitarMusic & Radio1.55×
19Subscription business modelShopping1.54×
20NBA FinalsSports1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Record label audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Record label audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.59×
IndulgenceJOY1.50×
Early Adopter MentalityPOWER1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Record label audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.80×
CreativityOPEN0.84×
Quality AwarenessPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Record label have in United States?

Record label has an estimated audience of 28,451,470 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Record label fans?

46.6% of Record label fans are female, 53.4% are male, with an average age of 39.7 years.

03

Which brands do Record label fans like most?

Record label fans show strongest brand affinity for Bass guitar (2.25×), Planet Fitness (1.64×), and Radio (1.82×) over the country average.

04

Where do Record label fans live in United States?

Record label fans in United States are most concentrated in California (reach ~3.5M), Texas (reach ~2.5M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Record label fans also like?

Beyond Record label itself, the audience over-indexes on Planet Fitness (1.64×), Radio (1.82×), Apple Music (2.25×), and Violin (2.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Record label audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Record label. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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