Epic film Audience in United States

Epic film has an estimated audience of 9,648,297 people in United States. 42.3% are female, 57.7% are male, average age 37.4. Top regions: Florida, California, Texas. Top brand affinities: Rosamund Pike, Autism Awareness, Bill Nighy, Diabetes mellitus awareness, Microblogging.

The average Epic film fan in United States is 37.4 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Rosamund Pike, Autism Awareness, Bill Nighy, with strongest over-indexing on Rosamund Pike (30.89× the country average). Demographically, the Epic film audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

Demographics of Epic film fans

Demographic split for Epic film audience in United States
MetricValue
Female42.3%
Male57.7%
Average age37.4
Estimated audience size9,648,297

Audience persona

The typical Epic film fan in United States is more male, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Rosamund Pike.

Top regions in United States

Top regions ranked by reach for Epic film in United States
RegionReachAffinity
Florida1,239,5341.9×
California1,121,5711.06×
Texas864,2111.04×
New York453,5160.84×
Georgia271,7870.91×
North Carolina269,7930.93×
Illinois267,3090.83×
Pennsylvania239,1580.74×
Ohio233,0120.78×
Washington226,0821.17×
Virginia214,3410.91×
Michigan194,3460.77×
New Jersey172,8590.7×
Tennessee168,7160.87×
Arizona168,1480.85×
Indiana163,2080.93×
Massachusetts156,2390.82×
Colorado155,6691.02×
Missouri153,6710.99×
Wisconsin143,4240.99×
Oregon141,4581.28×
Minnesota128,1440.93×
Maryland127,5780.77×
Kentucky121,9731.01×
Utah113,6461.32×
Oklahoma113,6091.06×
Louisiana105,6960.85×
South Carolina102,3660.71×
Alabama88,5480.66×
Iowa86,0551.08×
Kansas79,3161.04×
Arkansas76,5660.96×
Nevada70,6620.76×
Idaho67,9691.4×
Connecticut67,2020.69×
Mississippi53,4950.67×
Nebraska47,5090.98×
New Mexico45,2920.94×
Hawaii43,2861.04×
Maine37,0671.07×
West Virginia36,8020.82×
New Hampshire34,3660.9×
Montana29,8811.12×
South Dakota29,4931.32×
Alaska29,3801.42×
Rhode Island27,3290.89×
Vermont26,8791.59×
North Dakota24,6141.24×
Delaware24,4740.92×
Washington, District of Columbia23,9820.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Epic film audience
BrandAffinityCategory
Rosamund Pike30.89×Movies & TV
Autism Awareness19.03×Health
Bill Nighy49.43×Movies & TV
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Carrie Fisher19.09×Movies & TV
Cobie Smulders18.88×Movies & TV
MSN3.79×News
There Will Be Blood17.13×Movies & TV
Catherine O'Hara5.65×Movies & TV
Superman2.22×Movies & TV
Josh Brolin11.23×Movies & TV
Chuck Norris4.77×Movies & TV
Charles, Prince of Wales18.87×Politics & Society
28 Days Later7.49×Movies & TV
Leonard Nimoy16.8×Movies & TV
Staples (Canada)3.33×Business & Career
Heath Ledger6.43×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Epic film audience
TraitClusterScore
PatriotismCONSERVATISM1.85
Early Adopter MentalityPOWER1.66
ExtroversionTHRILL1.48
IndividualismJOY1.26
LGBTQ+ IdentityOPEN1.25
TraditionCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Epic film
CountryShare
United States35.0%
Italy11.8%
United Kingdom6.9%

See Epic film audiences in other countries

More Movie genre audiences in United States

Frequently asked questions

How many fans does Epic film have in United States?

Epic film has an estimated audience of 9,648,297 people in United States, concentrated in Florida and California.

What is the gender split and age of Epic film fans?

42.3% of Epic film fans are female, 57.7% are male, with an average age of 37.4 years.

Which brands do Epic film fans like most?

Epic film fans show strongest brand affinity for Rosamund Pike (30.89×), Autism Awareness (19.03×), and Bill Nighy (49.43×) over the country average.

Where do Epic film fans live in United States?

Epic film fans in United States are most concentrated in Florida (reach 1,239,534), California (reach 1,121,571), and Texas (reach 864,211). These three regions account for the largest share of the active audience.

What other brands do Epic film fans also like?

Beyond Epic film itself, the audience over-indexes on Autism Awareness (19.03×), Bill Nighy (49.43×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Epic film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.