Adventure film Audience in United States

Adventure film has an estimated audience of 31,785,089 people in United States. 50.1% are female, 49.9% are male, average age 36.1. Top regions: California, Texas, Florida. Top brand affinities: Katey Sagal, Scooby-Doo, Houston Astros, Marlon Wayans, MSN.

The average Adventure film fan in United States is 36.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Katey Sagal, Scooby-Doo, Houston Astros, with strongest over-indexing on Katey Sagal (12.63× the country average). Demographically, the Adventure film audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

Demographics of Adventure film fans

Demographic split for Adventure film audience in United States
MetricValue
Female50.1%
Male49.9%
Average age36.1
Estimated audience size31,785,089

Audience persona

The typical Adventure film fan in United States is balanced, around 36.1 years old, with strong Extroversion tendencies and a notable affinity for Katey Sagal.

Top regions in United States

Top regions ranked by reach for Adventure film in United States
RegionReachAffinity
California3,036,4780.87×
Texas1,469,0730.54×
Florida1,448,5810.67×
New York1,336,2270.75×
Virginia1,030,7881.33×
Kentucky574,5091.44×
Georgia556,0850.57×
Illinois546,9240.52×
Pennsylvania503,5970.47×
Washington453,3940.71×
North Carolina448,5050.47×
Ohio446,6850.46×
New Jersey442,0940.55×
Michigan416,8790.5×
Indiana391,9040.67×
Arizona319,4630.49×
Massachusetts317,7900.51×
Missouri306,5560.6×
Tennessee296,0550.46×
Maryland278,5610.51×
South Carolina278,4660.58×
Colorado273,6570.55×
Wisconsin248,7950.52×
Louisiana245,9940.6×
Mississippi237,1460.91×
Minnesota234,6380.52×
Oregon231,9390.64×
Oklahoma223,2020.63×
Arkansas210,6770.8×
Utah204,9370.72×
Iowa200,2820.76×
Connecticut197,1480.62×
Alabama196,2700.44×
Kansas195,8990.78×
West Virginia195,7751.32×
Alaska195,3682.87×
Nevada182,7300.59×
Idaho180,7881.13×
Hawaii172,7021.26×
Montana170,3101.93×
South Dakota168,1022.29×
North Dakota163,6762.51×
New Hampshire161,3111.29×
Wyoming158,3703.36×
Nebraska157,9590.99×
New Mexico157,1340.99×
Rhode Island155,7651.54×
Maine155,6711.37×
Vermont153,2042.75×
Delaware139,4921.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Adventure film audience
BrandAffinityCategory
Katey Sagal12.63×Movies & TV
Scooby-Doo3.42×Movies & TV
Houston Astros5.37×Sports
Marlon Wayans9.24×Movies & TV
MSN2.34×News
Cobie Smulders10.79×Movies & TV
Planet Fitness2.21×Sports
Diaper bag3.03×Kids & Family
Harry Potter1.61×Movies & TV
Los Angeles Dodgers3.2×Sports
Anime and manga fandom2.69×Literature
Rosamund Pike6.48×Movies & TV
Movie theater2.68×Movies & TV
Chris Evans (actor)5.38×Movies & TV
Bass guitar2.2×Music & Radio
Ben Stiller5.89×Movies & TV
Rick and Morty3.08×Movies & TV
Staples (Canada)2.17×Business & Career
Science fiction movies1.65×Movies & TV
Funko4.41×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Adventure film audience
TraitClusterScore
ExtroversionTHRILL1.4
Early Adopter MentalityPOWER1.18
LGBTQ+ IdentityOPEN1.17
PatriotismCONSERVATISM1.15
TraditionCONSERVATISM1.14
Sports ActivityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Adventure film
CountryShare
United States24.7%
China7.6%
Japan7.5%

See Adventure film audiences in other countries

More Movie genre audiences in United States

Frequently asked questions

How many fans does Adventure film have in United States?

Adventure film has an estimated audience of 31,785,089 people in United States, concentrated in California and Texas.

What is the gender split and age of Adventure film fans?

50.1% of Adventure film fans are female, 49.9% are male, with an average age of 36.1 years.

Which brands do Adventure film fans like most?

Adventure film fans show strongest brand affinity for Katey Sagal (12.63×), Scooby-Doo (3.42×), and Houston Astros (5.37×) over the country average.

Where do Adventure film fans live in United States?

Adventure film fans in United States are most concentrated in California (reach 3,036,478), Texas (reach 1,469,073), and Florida (reach 1,448,581). These three regions account for the largest share of the active audience.

What other brands do Adventure film fans also like?

Beyond Adventure film itself, the audience over-indexes on Scooby-Doo (3.42×), Houston Astros (5.37×), Marlon Wayans (9.24×), and MSN (2.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Adventure film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.