Talib Kweli Audience in United States

Talib Kweli has an estimated audience of 310,463 people in United States. 37.0% are female, 63.0% are male, average age 34.5. Top regions: California, New York, Texas. Top brand affinities: Kia Sportage, Bernie Mac, Mos Def, Katt Williams, Triple sec.

The average Talib Kweli fan in United States is 34.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Kia Sportage, Bernie Mac, Mos Def, with strongest over-indexing on Kia Sportage (28.56× the country average). Demographically, the Talib Kweli audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Talib Kweli fans

Demographic split for Talib Kweli audience in United States
MetricValue
Female37.0%
Male63.0%
Average age34.5
Estimated audience size310,463

Audience persona

The typical Talib Kweli fan in United States is more male, around 34.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Talib Kweli in United States
RegionReachAffinity
California41,6081.22×
New York29,8201.72×
Texas19,4930.73×
Florida15,7310.75×
North Carolina13,5731.45×
Georgia13,0941.37×
Illinois11,9651.16×
Ohio10,9431.14×
Pennsylvania10,6181.02×
Virginia9,5651.26×
New Jersey8,7661.11×
Massachusetts7,8911.29×
Maryland7,8681.47×
Washington7,3731.18×
Michigan7,1930.89×
South Carolina5,6001.2×
Wisconsin5,5131.18×
Tennessee5,4790.88×
Colorado4,8150.98×
Louisiana4,6181.15×
Arizona4,4350.7×
Oregon4,0411.14×
Alabama3,9220.9×
Indiana3,7710.66×
Hawaii3,7162.78×
Missouri3,6690.73×
Connecticut3,6521.17×
Nevada3,2801.09×
New Mexico3,0191.94×
Minnesota2,9900.67×
Kentucky2,7080.7×
Utah2,3330.84×
Maine1,7651.59×
Oklahoma1,7420.51×
Mississippi1,5490.61×
Washington, District of Columbia1,4901.6×
Iowa1,2700.5×
Arkansas1,1940.47×
Vermont1,1632.13×
Kansas1,1470.47×
New Hampshire1,0540.86×
Rhode Island1,0181.03×
Delaware8170.95×
Nebraska6680.43×
Montana6540.76×
West Virginia5830.4×
Idaho5730.37×
Alaska4880.73×
North Dakota2520.39×
South Dakota2260.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Talib Kweli audience
BrandAffinityCategory
Kia Sportage28.56×Cars & Mobility
Bernie Mac20.88×Movies & TV
Mos Def36.86×Music & Radio
Katt Williams16.67×Movies & TV
Triple sec22.21×Food & Beverages
Method Man20.07×Music & Radio
Ice-T15.96×Music & Radio
Supreme6.95×Fashion & Accessoires
Vanilla Ice18.85×Music & Radio
Houston Astros6.35×Sports
Honda HR-V19.23×Cars & Mobility
Superman2.01×Movies & TV
Los Angeles Dodgers5.29×Sports
Wu-Tang Clan17.07×Music & Radio
Houston Rockets4.96×Sports
Mobb Deep27.99×Music & Radio
Philadelphia 76ers6×Sports
Los Angeles Lakers3.37×Sports
Drake5.56×Music & Radio
Pre-school playgroup21.06×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Talib Kweli audience
TraitClusterScore
Early Adopter MentalityPOWER2.22
LGBTQ+ IdentityOPEN1.77
Urban LifestyleOPEN1.57
Healthy LifestyleBALANCE1.37
Design AffinityPREMIUM1.35
Luxury OrientationPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Talib Kweli
CountryShare
United States65.1%
United Kingdom5.0%
Canada5.0%

See Talib Kweli audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Talib Kweli have in United States?

Talib Kweli has an estimated audience of 310,463 people in United States, concentrated in California and New York.

What is the gender split and age of Talib Kweli fans?

37.0% of Talib Kweli fans are female, 63.0% are male, with an average age of 34.5 years.

Which brands do Talib Kweli fans like most?

Talib Kweli fans show strongest brand affinity for Kia Sportage (28.56×), Bernie Mac (20.88×), and Mos Def (36.86×) over the country average.

Where do Talib Kweli fans live in United States?

Talib Kweli fans in United States are most concentrated in California (reach 41,608), New York (reach 29,820), and Texas (reach 19,493). These three regions account for the largest share of the active audience.

What other brands do Talib Kweli fans also like?

Beyond Talib Kweli itself, the audience over-indexes on Bernie Mac (20.88×), Mos Def (36.86×), Katt Williams (16.67×), and Triple sec (22.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Talib Kweli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.