Rascasse Audience Intelligence

Triple sec Audience in United States

A data profile of the people who buy, follow and care about Triple sec in United States — modelled from more than twelve digital signal sources. Triple sec has an estimated audience of 1,848,581 people in United States.

#39among Alcohol in United States#6592among Topic in United States#915in Food & Beverages

The average Triple sec fan in United States is 42.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cointreau, Blender, Talib Kweli, with strongest over-indexing on Cointreau (33.04× the country average).

Demographically, the Triple sec audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Tradition, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Triple sec fan in United States is balanced, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Cointreau.

Category: Food & Beverages · Type: Topic · Subtype: Alcohol

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Triple sec profile in United States.

Audience size
1.8M
in United States
Gender
48.3%♀
51.7% male
Age
42.1
average years
Country rank
#15149
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Triple sec fans

48.3% are female, 51.7% are male, average age 42.1.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Triple sec audience in United States
MetricValue
Female48.3%
Male51.7%
Average age42.1
Estimated audience size1,848,581
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Triple sec audience in United States
Age bracketShare%
16-195%
20-2921%
30-3926%
40-4932%
50+16%
Fig. 04

Worldwide distribution

46.1%

of the worldwide Triple sec audience comes from United States.

Worldwide audience distribution share by country for Triple sec
CountryShare
United States46.1%
Hungary3.2%
China2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Triple sec audience in United States is strongest.

Fig. 05

Top regions by affinity

Triple sec fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~30K1.29×
02Washington, District of Columbia~7K1.19×
03Mississippi~20K1.18×
04Alabama~30K1.17×
05North Carolina~60K1.13×
06Delaware~6K1.13×
07Massachusetts~40K1.10×
08Georgia~60K1.09×
09Arkansas~20K1.09×
10Pennsylvania~70K1.07×
11Maryland~30K1.07×
12Rhode Island~6K1.07×
13Tennessee~40K1.06×
14Hawaii~8K1.05×
15Maine~7K1.05×
16Florida~100K1.04×
17Connecticut~20K1.04×
18Texas~200K1.03×
19New Jersey~50K1.03×
20New York~100K1.02×
21Illinois~60K1.02×
22South Carolina~30K1.02×
23Kansas~10K1.02×
24New Hampshire~7K1.02×
25California~200K1.00×
26Nebraska~9K0.99×
27Michigan~50K0.98×
28Washington~40K0.98×
29Oklahoma~20K0.98×
30North Dakota~4K0.98×
31Virginia~40K0.97×
32Indiana~30K0.97×
33Missouri~30K0.97×
34Oregon~20K0.97×
35Alaska~4K0.97×
36Nevada~20K0.95×
37Wisconsin~30K0.94×
38Arizona~40K0.93×
39Kentucky~20K0.93×
40Iowa~10K0.93×
41Colorado~30K0.92×
42Idaho~9K0.92×
43South Dakota~4K0.92×
44Vermont~3K0.92×
45West Virginia~8K0.91×
46New Mexico~8K0.90×
47Ohio~50K0.89×
48Montana~5K0.89×
49Minnesota~20K0.83×
50Utah~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Triple sec, United States
0.77×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Triple sec audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Triple sec audience
#·InterestCategoryAffinity×
01Talib KweliMusic & Radio40.57×
02CointreauFood & Beverages33.04×
03Grand MarnierTravel & Leisure21.42×
04CampariFood & Beverages16.03×
05AperolFood & Beverages13.91×
06Apéritif and digestifFood & Beverages9.94×
07BlenderHome & Garden9.38×
08LiqueurFood & Beverages6.00×
09CanvaTechnology & Electronics4.17×
10TequilaFood & Beverages3.63×
11TwitchGames2.46×
12Texas RoadhouseFood & Beverages2.02×
13Wendy'sFood & Beverages1.97×
14The UPS StoreShopping1.93×
15SubwayFood & Beverages1.81×
16Taco BellFood & Beverages1.73×
17Dollar GeneralShopping1.65×
18Macy'sShopping1.64×
19BeerFood & Beverages1.51×
20WineFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Triple sec audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Triple sec audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.44×
Convenience OrientationPREMIUM1.42×
Social Media UsageJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Triple sec audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.92×
Pet OwnershipJOY0.95×
Luxury OrientationPREMIUM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Triple sec have in United States?

Triple sec has an estimated audience of 1,848,581 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Triple sec fans?

48.3% of Triple sec fans are female, 51.7% are male, with an average age of 42.1 years.

03

Which brands do Triple sec fans like most?

Triple sec fans show strongest brand affinity for Cointreau (33.04×), Blender (9.38×), and Talib Kweli (40.57×) over the country average.

04

Where do Triple sec fans live in United States?

Triple sec fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Triple sec fans also like?

Beyond Triple sec itself, the audience over-indexes on Blender (9.38×), Talib Kweli (40.57×), Liqueur (6×), and Tequila (3.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Alcohol audiences in United States

See Triple sec audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Triple sec. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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