Voice-over Audience in United States

Voice-over logo

Voice-over has an estimated audience of 1,209,407 people in United States. 47.8% are female, 52.2% are male, average age 40.8. Top regions: California, New York, Texas. Top brand affinities: Dog breed, Bank account, Combat sport, Natural rubber, Tierra Cali.

The average Voice-over fan in United States is 40.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Dog breed, Bank account, Combat sport, with strongest over-indexing on Dog breed (1.65× the country average). Demographically, the Voice-over audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Voice-over fans

Demographic split for Voice-over audience in United States
MetricValue
Female47.8%
Male52.2%
Average age40.8
Estimated audience size1,209,407

Audience persona

The typical Voice-over fan in United States is balanced, around 40.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Voice-over in United States
RegionReachAffinity
California196,3601.48×
New York114,9631.7×
Texas114,8071.1×
Florida98,7151.21×
Georgia50,7731.36×
Illinois45,9801.14×
North Carolina41,0381.13×
Pennsylvania40,8061×
New Jersey40,2091.31×
Ohio35,2720.95×
Virginia35,2061.2×
Washington31,2671.29×
Michigan30,4790.96×
Massachusetts27,5731.16×
Maryland25,0681.21×
Tennessee24,7601.02×
Arizona24,2720.98×
Indiana21,2820.96×
Missouri18,9380.97×
Colorado18,5350.97×
South Carolina17,8930.98×
Oregon15,9101.15×
Minnesota15,7630.91×
Alabama15,5940.92×
Wisconsin15,5540.85×
Louisiana14,9220.96×
Kentucky14,0850.93×
Connecticut13,4211.11×
Oklahoma13,1490.98×
Nevada12,0361.03×
Utah11,4781.06×
Arkansas8,9640.9×
Kansas8,7930.92×
Iowa8,4970.85×
Mississippi8,3400.84×
Hawaii6,4481.24×
New Mexico5,3210.88×
Nebraska5,0060.83×
Washington, District of Columbia4,9851.37×
Idaho4,7090.78×
West Virginia4,3350.77×
Rhode Island3,7870.98×
Maine3,5820.83×
New Hampshire3,5020.73×
Delaware2,6650.8×
Montana2,3660.71×
Vermont1,7290.81×
Alaska1,6120.62×
North Dakota1,5630.63×
Wyoming9630.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Voice-over audience
BrandAffinityCategory
Dog breed1.65×Pets & Animals
Bank account3.39×Business & Career
Combat sport1.99×Sports
Natural rubber2.13×Cars & Mobility
Tierra Cali4.13×Travel & Leisure
Consequence (rapper)3.29×Music & Radio
edureka17.65×Business & Career
Acoustic music2.07×Music & Radio
Electrolyte2.07×Health
E-box5.42×Health
Notre Dame Fighting Irish football2.14×Sports
Ellen Burstyn3.59×Movies & TV
Biblical inspiration3.17×Politics & Society
Julius Caesar (play)2.32×
Further education3.44×Kids & Family
Tierra caliente2.64×Travel & Leisure
Temple Grandin2.36×Literature
Hypertext1.87×Technology & Electronics
Voltron: Legendary Defender4.92×Movies & TV
CAC 401.61×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Voice-over audience
TraitClusterScore
Early Adopter MentalityPOWER1.66
Risk AppetiteTHRILL1.46
LGBTQ+ IdentityOPEN1.41
Career OrientationPOWER1.39
Urban LifestyleOPEN1.35
Need for SecurityCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for Voice-over
CountryShare
United States42.8%
Japan10.1%
United Kingdom6.8%

See Voice-over audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Voice-over have in United States?

Voice-over has an estimated audience of 1,209,407 people in United States, concentrated in California and New York.

What is the gender split and age of Voice-over fans?

47.8% of Voice-over fans are female, 52.2% are male, with an average age of 40.8 years.

Which brands do Voice-over fans like most?

Voice-over fans show strongest brand affinity for Dog breed (1.65×), Bank account (3.39×), and Combat sport (1.99×) over the country average.

Where do Voice-over fans live in United States?

Voice-over fans in United States are most concentrated in California (reach 196,360), New York (reach 114,963), and Texas (reach 114,807). These three regions account for the largest share of the active audience.

What other brands do Voice-over fans also like?

Beyond Voice-over itself, the audience over-indexes on Bank account (3.39×), Combat sport (1.99×), Natural rubber (2.13×), and Tierra Cali (4.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Voice-over. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.