A data profile of the people who buy, follow and care about Volbeat in United States — modelled from more than twelve digital signal sources. Volbeat has an estimated audience of 455,170 people in United States.
The average Volbeat fan in United States is 37.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Micro-Star International, Slime, Casey, with strongest over-indexing on Micro-Star International (193.41× the country average).
Demographically, the Volbeat audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Extroversion, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Volbeat fan in United States is more male, around 37.4 years old, with strong Extroversion tendencies and a notable affinity for Micro-Star International.
The key figures that characterise the Volbeat profile in United States.
30.3% are female, 69.7% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 30.3% |
| Male | 69.7% |
| Average age | 37.4 |
| Estimated audience size | 455,170 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 21% | |
| 30-39 | 23% | |
| 40-49 | 24% | |
| 50+ | 11% |
of the worldwide Volbeat audience comes from United States.
| Country | Share |
|---|---|
| Germany | 27.7% |
| United States | 20.0% |
| Austria | 5.8% |
Where the Volbeat audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~5K | 2.55× | |
| 02 | New Hampshire | ~3K | 1.70× | |
| 03 | Montana | ~2K | 1.48× | |
| 04 | Utah | ~7K | 1.47× | |
| 05 | North Dakota | ~2K | 1.45× | |
| 06 | Wyoming | ~1K | 1.44× | |
| 07 | Idaho | ~3K | 1.30× | |
| 08 | Wisconsin | ~10K | 1.29× | |
| 09 | Pennsylvania | ~20K | 1.25× | |
| 10 | Michigan | ~20K | 1.24× | |
| 11 | Arkansas | ~5K | 1.22× | |
| 12 | South Dakota | ~1K | 1.22× | |
| 13 | Indiana | ~10K | 1.19× | |
| 14 | Iowa | ~5K | 1.16× | |
| 15 | West Virginia | ~3K | 1.16× | |
| 16 | Colorado | ~9K | 1.15× | |
| 17 | Arizona | ~10K | 1.09× | |
| 18 | Oklahoma | ~6K | 1.08× | |
| 19 | Kansas | ~4K | 1.08× | |
| 20 | Missouri | ~9K | 1.04× | |
| 21 | Kentucky | ~7K | 1.04× | |
| 22 | Nebraska | ~3K | 1.03× | |
| 23 | Minnesota | ~8K | 1.02× | |
| 24 | New Mexico | ~3K | 1.01× | |
| 25 | Tennessee | ~10K | 1.00× | |
| 26 | Oregon | ~6K | 1.00× | |
| 27 | Alaska | ~1K | 0.99× | |
| 28 | Ohio | ~20K | 0.98× | |
| 29 | Washington | ~10K | 0.98× | |
| 30 | New Jersey | ~10K | 0.92× | |
| 31 | Illinois | ~10K | 0.83× | |
| 32 | Rhode Island | ~1K | 0.82× | |
| 33 | Nevada | ~4K | 0.81× | |
| 34 | Delaware | ~1K | 0.80× | |
| 35 | Massachusetts | ~8K | 0.79× | |
| 36 | Virginia | ~10K | 0.76× | |
| 37 | North Carolina | ~10K | 0.72× | |
| 38 | South Carolina | ~6K | 0.71× | |
| 39 | Alabama | ~5K | 0.70× | |
| 40 | Connecticut | ~4K | 0.70× | |
| 41 | Mississippi | ~3K | 0.67× | |
| 42 | Louisiana | ~4K | 0.65× | |
| 43 | Georgia | ~10K | 0.64× | |
| 44 | Hawaii | ~1K | 0.64× | |
| 45 | Florida | ~20K | 0.63× | |
| 46 | Maryland | ~6K | 0.63× | |
| 47 | Texas | ~30K | 0.62× | |
| 48 | Washington, District of Columbia | <1K | 0.62× | |
| 49 | New York | ~20K | 0.56× | |
| 50 | California | ~30K | 0.55× |
The strongest cross-interests of the Volbeat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Micro-Star International | Technology & Electronics | 193.41× | ||
| 02 | Atreyu (band) | Music & Radio | 70.54× | ||
| 03 | Hellyeah | Music & Radio | 43.52× | ||
| 04 | Corey Taylor | Music & Radio | 41.16× | ||
| 05 | Sevendust | Music & Radio | 30.46× | ||
| 06 | Corroded | Music & Radio | 30.31× | ||
| 07 | Slime | Music & Radio | 29.38× | ||
| 08 | Broilers | Music & Radio | 29.38× | ||
| 09 | Temperance | Music & Radio | 26.55× | ||
| 10 | Tool | Music & Radio | 13.66× | ||
| 11 | Dogma | Music & Radio | 13.55× | ||
| 12 | Casey | Music & Radio | 8.26× | ||
| 13 | Ozzy Osbourne | Music & Radio | 7.23× | ||
| 14 | Cardinals | Music & Radio | 7.05× | ||
| 15 | New media | Internet & Social Media | 5.41× | ||
| 16 | Artist | Music & Radio | 4.09× | ||
| 17 | Fantasy movies | Movies & TV | 3.86× | ||
| 18 | Game consoles | Technology & Electronics | 3.85× | ||
| 19 | Audience | Business & Career | 3.61× | ||
| 20 | Social networking service | Technology & Electronics | 3.34× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.59× | |
| Spirituality | BALANCE | 1.35× | |
| Patriotism | CONSERVATISM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Design Affinity | PREMIUM | 0.76× | |
| Travelling | THRILL | 0.80× |
Volbeat has an estimated audience of 455,170 people in United States, concentrated in California and Texas.
30.3% of Volbeat fans are female, 69.7% are male, with an average age of 37.4 years.
Volbeat fans show strongest brand affinity for Micro-Star International (193.41×), Slime (29.38×), and Casey (8.26×) over the country average.
Volbeat fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Volbeat itself, the audience over-indexes on Slime (29.38×), Casey (8.26×), Corey Taylor (41.16×), and Atreyu (band) (70.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Volbeat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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