Yellowcard Audience in United States

Yellowcard logo

Yellowcard has an estimated audience of 317,845 people in United States. 49.2% are female, 50.8% are male, average age 32.7. Top regions: California, Florida, Texas. Top brand affinities: shoyoroll, PUP, Elliot Smith, Say Anything (band), Sharks.

The average Yellowcard fan in United States is 32.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include shoyoroll, PUP, Elliot Smith, with strongest over-indexing on shoyoroll (3149.57× the country average). Demographically, the Yellowcard audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Yellowcard fans

Demographic split for Yellowcard audience in United States
MetricValue
Female49.2%
Male50.8%
Average age32.7
Estimated audience size317,845

Audience persona

The typical Yellowcard fan in United States is balanced, around 32.7 years old, with strong Tradition tendencies and a notable affinity for shoyoroll.

Top regions in United States

Top regions ranked by reach for Yellowcard in United States
RegionReachAffinity
California37,2771.07×
Florida31,6921.47×
Texas22,3360.82×
New York18,5031.04×
Pennsylvania12,4781.17×
Ohio11,7491.2×
Georgia10,7941.1×
Illinois10,2040.96×
North Carolina10,2031.07×
New Jersey10,1941.26×
Michigan9,4561.14×
Virginia8,7231.13×
Washington7,2581.14×
Massachusetts6,8301.09×
Indiana6,7981.17×
Colorado6,4141.28×
Tennessee6,2420.98×
Maryland6,1611.13×
Missouri5,9921.17×
Arizona5,9640.92×
Utah5,8402.05×
Wisconsin4,7030.98×
Oregon4,1421.14×
Nevada3,9631.29×
South Carolina3,7950.79×
Alabama3,7210.84×
Minnesota3,5420.78×
Kentucky3,2590.82×
Arkansas3,2121.23×
Connecticut2,7170.85×
Oklahoma2,6320.75×
Idaho2,6231.65×
Iowa2,3910.91×
Kansas2,3400.93×
Louisiana2,2940.56×
Nebraska2,2001.38×
New Hampshire2,0211.61×
New Mexico1,2300.77×
Mississippi1,1730.45×
Rhode Island1,0781.07×
West Virginia1,0170.69×
Washington, District of Columbia9300.97×
Maine8980.79×
Hawaii8970.66×
Delaware6780.77×
Montana6040.68×
South Dakota4850.66×
Vermont4420.79×
North Dakota4180.64×
Alaska4030.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yellowcard audience
BrandAffinityCategory
shoyoroll3149.57×Sports
PUP37.22×Music & Radio
Elliot Smith96.99×Music & Radio
Say Anything (band)88.51×Music & Radio
Sharks23.84×Music & Radio
The All-American Rejects58.8×Music & Radio
Belmont48.17×Music & Radio
Citizen23.71×Music & Radio
AFI (band)66.6×Music & Radio
Good Charlotte59.18×Music & Radio
Bayside (band)48.86×Music & Radio
Palisades36.87×Music & Radio
Girls on the Run77.24×
Casey7.96×Music & Radio
Gym Class Heroes90.29×Music & Radio
Pierce the Veil31.58×Music & Radio
Jimmy Eat World62.28×Music & Radio
Boys Like Girls76.67×Music & Radio
Cardinals12.89×Music & Radio
Gerard Way32.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yellowcard audience
TraitClusterScore
TraditionCONSERVATISM1.78
ExtroversionTHRILL1.71
Early Adopter MentalityPOWER1.65
LGBTQ+ IdentityOPEN1.32
Social Media UsageJOY1.2
Urban LifestyleOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for Yellowcard
CountryShare
United States51.6%
Germany5.7%
Brazil5.5%

See Yellowcard audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Yellowcard have in United States?

Yellowcard has an estimated audience of 317,845 people in United States, concentrated in California and Florida.

What is the gender split and age of Yellowcard fans?

49.2% of Yellowcard fans are female, 50.8% are male, with an average age of 32.7 years.

Which brands do Yellowcard fans like most?

Yellowcard fans show strongest brand affinity for shoyoroll (3149.57×), PUP (37.22×), and Elliot Smith (96.99×) over the country average.

Where do Yellowcard fans live in United States?

Yellowcard fans in United States are most concentrated in California (reach 37,277), Florida (reach 31,692), and Texas (reach 22,336). These three regions account for the largest share of the active audience.

What other brands do Yellowcard fans also like?

Beyond Yellowcard itself, the audience over-indexes on PUP (37.22×), Elliot Smith (96.99×), Say Anything (band) (88.51×), and Sharks (23.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yellowcard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.