Boys Like Girls Audience in United States
Boys Like Girls has an estimated audience of 359,909 people in United States. 55.1% are female, 44.9% are male, average age 32.6. Top brand affinities: Preet Kaur Madhan, Celtic mythology, Kelli O'Hara, Wim Hof, Property Wars.
Top brand affinities include Preet Kaur Madhan, Celtic mythology, Kelli O'Hara, with strongest over-indexing on Preet Kaur Madhan (96.5× the country average). Demographically, the Boys Like Girls audience skews more female with an average age of 32.6, and over-indexes on personality traits such as Extroversion, Tradition.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Boys Like Girls fans
| Metric | Value |
|---|---|
| Female | 55.1% |
| Male | 44.9% |
| Average age | 32.6 |
| Estimated audience size | 359,909 |
Audience persona
The typical Boys Like Girls fan in United States is more female, around 32.6 years old, with strong Extroversion tendencies and a notable affinity for Preet Kaur Madhan.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Preet Kaur Madhan | 96.5× | Travel & Leisure |
| Celtic mythology | 72.95× | Arts & Culture |
| Kelli O'Hara | 43.19× | Movies & TV |
| Wim Hof | 31.48× | Sports |
| Property Wars | 28.69× | Movies & TV |
| Elsword | 27.97× | Games |
| Stamford Road | 27.74× | Travel & Leisure |
| Jaime Nebot | 21.98× | Politics & Society |
| Defensor Villa del Mar | 20.91× | Sports |
| New York City Fire Department Bureau of EMS | 19.34× | Politics & Society |
| María Guerrero | 19.0× | Movies & TV |
| Iota Phi Theta | 17.12× | Business & Career |
| University of Oklahoma College of Medicine | 13.82× | Business & Career |
| Diamante, Calabria | 13.29× | Travel & Leisure |
| Tataouine | 12.31× | Travel & Leisure |
| Cadillac Sky | 11.74× | Cars & Mobility |
| Gungor | 10.44× | Music & Radio |
| Parris Goebel | 10.22× | Movies & TV |
| Hector Couto | 10.2× | Music & Radio |
| Itabira | 9.67× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.06 |
| Tradition | CONSERVATISM | 1.51 |
| Convenience Orientation | PREMIUM | 1.28 |
| LGBTQ+ Identity | OPEN | 1.26 |
| Indulgence | JOY | 1.17 |
| Early Adopter Mentality | POWER | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.7% |
| Japan | 10.8% |
| India | 7.1% |
See Boys Like Girls audiences in other countries
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- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Boys Like Girls. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.