ZocDoc Audience in United States

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ZocDoc has an estimated audience of 1,718,603 people in United States. 69.5% are female, 30.5% are male, average age 30.9. Top regions: New York, Texas, California. Top brand affinities: Public speaking, Necktie, Commercial mortgage, Tierra caliente, Leprechaun.

The average ZocDoc fan in United States is 30.9 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Texas, California. Top brand affinities include Public speaking, Necktie, Commercial mortgage, with strongest over-indexing on Public speaking (1.91× the country average). Demographically, the ZocDoc audience skews more female with an average age of 30.9, and over-indexes on personality traits such as Career Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Website / Newspaper / Magazine

Demographics of ZocDoc fans

Demographic split for ZocDoc audience in United States
MetricValue
Female69.5%
Male30.5%
Average age30.9
Estimated audience size1,718,603

Audience persona

The typical ZocDoc fan in United States is more female, around 30.9 years old, with strong Career Orientation tendencies and a notable affinity for Public speaking.

Top regions in United States

Top regions ranked by reach for ZocDoc in United States
RegionReachAffinity
New York682,2477.1×
Texas217,1241.47×
California190,7931.01×
New Jersey166,7293.81×
Florida156,6581.35×
Illinois118,7792.07×
Georgia85,0211.61×
Pennsylvania71,7281.24×
Maryland68,5312.32×
Virginia65,3751.56×
Massachusetts49,5221.46×
Arizona46,5371.33×
Colorado42,2041.56×
Michigan40,9340.91×
Washington31,7420.92×
North Carolina30,5010.59×
Connecticut28,0661.63×
Ohio26,2510.5×
Washington, District of Columbia22,3294.32×
Tennessee18,0260.52×
Nevada16,4300.99×
Indiana15,4410.49×
Oregon15,0380.76×
Missouri14,2840.52×
South Carolina13,0090.5×
Minnesota10,7620.44×
Alabama9,6030.4×
Wisconsin8,9180.34×
Kentucky7,7420.36×
Utah7,7160.5×
Louisiana7,6480.35×
Oklahoma7,3590.39×
Kansas5,4990.41×
Rhode Island5,0740.93×
New Hampshire4,3980.65×
Delaware4,2950.91×
Arkansas4,2230.3×
Mississippi4,0290.28×
Iowa3,8710.27×
New Mexico3,4970.41×
Maine3,4180.56×
West Virginia3,1600.39×
Idaho3,1250.36×
Nebraska2,3950.28×
Hawaii2,0170.27×
Vermont1,6270.54×
Montana1,5990.34×
Alaska7140.19×
South Dakota7000.18×
North Dakota6530.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ZocDoc audience
BrandAffinityCategory
Public speaking1.91×Politics & Society
Necktie2.26×Fashion & Accessoires
Commercial mortgage1.54×Business & Career
Tierra caliente1.55×Travel & Leisure
Leprechaun1.53×Literature
Shahid Kapoor1.71×Movies & TV
Chachapoyas, Peru1.74×Travel & Leisure
My Three Sons1.7×Movies & TV
John Frusciante1.56×Music & Radio
E-box1.55×Health
Dots and Boxes2.49×
Oil and gas law in the United States1.53×Politics & Society
Ipoh1.56×Travel & Leisure
York Minster1.79×Travel & Leisure
Ivonne Montero1.82×Movies & TV
Seneca Lake (New York)2.09×Travel & Leisure
Albert Hammond, Jr.1.76×Music & Radio
Asian Kung-Fu Generation2.12×Music & Radio
The Pharcyde1.66×Music & Radio
Bugzy Malone1.8×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ZocDoc audience
TraitClusterScore
Career OrientationPOWER1.59
Design AffinityPREMIUM1.39
Quality AwarenessPREMIUM1.36
Early Adopter MentalityPOWER1.35
Sports ActivityPOWER1.31
MindfulnessBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for ZocDoc
CountryShare
United States99.3%
Germany0.5%
Italy0.2%

See ZocDoc audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does ZocDoc have in United States?

ZocDoc has an estimated audience of 1,718,603 people in United States, concentrated in New York and Texas.

What is the gender split and age of ZocDoc fans?

69.5% of ZocDoc fans are female, 30.5% are male, with an average age of 30.9 years.

Which brands do ZocDoc fans like most?

ZocDoc fans show strongest brand affinity for Public speaking (1.91×), Necktie (2.26×), and Commercial mortgage (1.54×) over the country average.

Where do ZocDoc fans live in United States?

ZocDoc fans in United States are most concentrated in New York (reach 682,247), Texas (reach 217,124), and California (reach 190,793). These three regions account for the largest share of the active audience.

What other brands do ZocDoc fans also like?

Beyond ZocDoc itself, the audience over-indexes on Necktie (2.26×), Commercial mortgage (1.54×), Tierra caliente (1.55×), and Leprechaun (1.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ZocDoc. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.