Rascasse Audience Intelligence

My Three Sons Audience in United States

A data profile of the people who buy, follow and care about My Three Sons in United States — modelled from more than twelve digital signal sources. My Three Sons has an estimated audience of 395,692 people in United States.

#25among Sitcom in United States#3712among Movie / TV Show / Series in United States#7692in Movies & TV

The average My Three Sons fan in United States is 53.0 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, Maryland.

Top brand affinities include Tony Danza, Mission: Impossible, Ace Ventura, with strongest over-indexing on Tony Danza (300.68× the country average).

Demographically, the My Three Sons audience skews more male with an average age of 53.0, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical My Three Sons fan in United States is more male, around 53.0 years old, with strong Patriotism tendencies and a notable affinity for Tony Danza.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the My Three Sons profile in United States.

Audience size
396K
in United States
Gender
37.9%♀
62.1% male
Age
53.0
average years
Country rank
#41867
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of My Three Sons viewers

37.9% are female, 62.1% are male, average age 53.0.

Fig. 02

Gender split

37.9%
Female
62.1%
Male
Demographic split for My Three Sons audience in United States
MetricValue
Female37.9%
Male62.1%
Average age53.0
Estimated audience size395,692
Fig. 03

Age distribution

Ø 53.0
average years
Age distribution of the My Three Sons audience in United States
Age bracketShare%
16-190%
20-294%
30-396%
40-4935%
50+55%
Fig. 04

Worldwide distribution

93.1%

of the worldwide My Three Sons audience comes from United States.

Worldwide audience distribution share by country for My Three Sons
CountryShare
United States93.1%
United Kingdom2.0%
Brazil0.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the My Three Sons audience in United States is strongest.

Fig. 05

Top regions by affinity

My Three Sons fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~30K3.72×
02New York~40K1.69×
03South Carolina~9K1.45×
04Wisconsin~9K1.38×
05Kentucky~7K1.28×
06West Virginia~2K1.27×
07Iowa~4K1.19×
08Ohio~10K1.17×
09Minnesota~7K1.16×
10Connecticut~5K1.15×
11Alabama~7K1.13×
12Missouri~7K1.11×
13New Jersey~10K1.09×
14Kansas~4K1.09×
15Indiana~8K1.08×
16Michigan~10K1.06×
17Oklahoma~5K1.03×
18Maine~2K1.02×
19Pennsylvania~10K1.01×
20Tennessee~8K1.00×
21Rhode Island~1K0.97×
22South Dakota<1K0.97×
23Illinois~10K0.96×
24Arkansas~3K0.96×
25Nebraska~2K0.96×
26Idaho~2K0.96×
27Delaware~1K0.95×
28Mississippi~3K0.94×
29Massachusetts~7K0.92×
30Montana~1K0.91×
31New Mexico~2K0.90×
32New Hampshire~1K0.90×
33Vermont<1K0.90×
34Louisiana~5K0.87×
35Washington, District of Columbia~1K0.87×
36North Carolina~10K0.86×
37Arizona~7K0.85×
38North Dakota<1K0.84×
39Virginia~8K0.82×
40Oregon~4K0.81×
41Alaska<1K0.81×
42Georgia~10K0.77×
43Utah~3K0.76×
44Washington~6K0.75×
45Colorado~5K0.75×
46Florida~20K0.72×
47Hawaii~1K0.70×
48Texas~20K0.66×
49Nevada~3K0.65×
50California~30K0.59×
Fig. 06

Affinity by region

Affinity by region — My Three Sons, United States
0.59×1.00×3.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the My Three Sons audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for My Three Sons audience
#·InterestCategoryAffinity×
01Ace VenturaMovies & TV347.44×
02Tony DanzaMovies & TV300.68×
03Knight Rider (1982 TV series)Movies & TV234.51×
04Lost in SpaceMovies & TV186.89×
05ColumboMovies & TV137.31×
06Mission: ImpossibleMovies & TV135.14×
07Lost (TV series)Movies & TV132.22×
08RoseanneMovies & TV93.72×
09The X-FilesMovies & TV58.50×
10Hawaii Five-0Movies & TV48.63×
1130 RockMovies & TV32.17×
12Jewel-OscoShopping26.11×
13Miles TellerMovies & TV20.00×
14Neve CampbellMovies & TV20.00×
1524 (TV series)Movies & TV20.00×
16David HasselhoffMovies & TV20.00×
17BoratMovies & TV18.56×
18Christopher WalkenMovies & TV17.01×
19Wheel of Fortune (U.S. game show)Movies & TV16.17×
20Indiana Jones (franchise)Movies & TV15.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the My Three Sons audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by My Three Sons audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.96×
SpiritualityBALANCE1.99×
Family OrientationCONSERVATISM1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by My Three Sons audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.54×
Luxury OrientationPREMIUM0.65×
ExtroversionTHRILL0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does My Three Sons have in United States?

My Three Sons has an estimated audience of 395,692 people in United States, concentrated in New York and California.

02

What is the gender split and age of My Three Sons viewers?

37.9% of My Three Sons fans are female, 62.1% are male, with an average age of 53.0 years.

03

Which brands do My Three Sons fans like most?

My Three Sons fans show strongest brand affinity for Tony Danza (300.68×), Mission: Impossible (135.14×), and Ace Ventura (347.44×) over the country average.

04

Where do My Three Sons fans live in United States?

My Three Sons fans in United States are most concentrated in New York (reach ~40K), California (reach ~30K), and Maryland (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do My Three Sons fans also like?

Beyond My Three Sons itself, the audience over-indexes on Mission: Impossible (135.14×), Ace Ventura (347.44×), Knight Rider (1982 TV series) (234.51×), and Lost in Space (186.89×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for My Three Sons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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