Roseanne Audience in United States

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Roseanne has an estimated audience of 1,473,388 people in United States. 68.6% are female, 31.4% are male, average age 41.6. Top regions: Texas, California, Florida. Top brand affinities: Friends, Kristofer Hivju, Initiate, Scowl, Malcolm in the Middle.

The average Roseanne fan in United States is 41.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Friends, Kristofer Hivju, Initiate, with strongest over-indexing on Friends (13.88× the country average). Demographically, the Roseanne audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Roseanne fans

Demographic split for Roseanne audience in United States
MetricValue
Female68.6%
Male31.4%
Average age41.6
Estimated audience size1,473,388

Audience persona

The typical Roseanne fan in United States is more female, around 41.6 years old, with strong Risk Appetite tendencies and a notable affinity for Friends.

Top regions in United States

Top regions ranked by reach for Roseanne in United States
RegionReachAffinity
Texas120,3460.95×
California116,1870.72×
Florida73,8580.74×
New York62,3280.76×
Ohio61,7581.36×
Illinois56,5991.15×
Pennsylvania55,5261.12×
Michigan50,9781.32×
North Carolina41,3620.93×
Indiana39,9401.48×
Tennessee38,2331.29×
Georgia36,4380.8×
Missouri32,4671.37×
Arizona29,6680.99×
Virginia29,2160.81×
Kentucky27,8831.51×
New Jersey25,9780.69×
Washington25,3950.86×
Oklahoma25,0471.53×
Wisconsin24,9231.12×
Alabama20,6531×
South Carolina20,4960.92×
Massachusetts20,4610.7×
Colorado19,2350.83×
Maryland18,9560.75×
Minnesota18,4880.88×
Louisiana17,9850.95×
Oregon16,5790.98×
Arkansas15,2831.26×
Iowa15,2591.26×
Kansas13,7661.19×
West Virginia12,3761.8×
Connecticut11,8180.8×
Nevada11,5490.81×
Mississippi11,0400.91×
Utah10,1080.77×
New Mexico8,4931.15×
Nebraska7,7191.04×
Idaho7,2350.98×
Maine5,5721.06×
New Hampshire5,5360.95×
Montana3,9300.96×
South Dakota3,8191.12×
Hawaii3,8130.6×
Rhode Island3,7250.79×
North Dakota3,3271.1×
Delaware3,2080.79×
Alaska2,7180.86×
Wyoming2,2411.03×
Vermont2,0880.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roseanne audience
BrandAffinityCategory
Friends13.88×Movies & TV
Kristofer Hivju161.02×Movies & TV
Initiate89.72×Music & Radio
Scowl89.72×Music & Radio
Malcolm in the Middle47.25×Movies & TV
Night Court96.22×Movies & TV
Rowan Atkinson57.74×Movies & TV
Fuller House (TV series)43.79×Movies & TV
John Goodman38.66×Movies & TV
Raising Arizona90.22×Movies & TV
The King of Queens68.32×Movies & TV
Tony Danza53.95×Movies & TV
Get Smart84.84×Movies & TV
My Three Sons93.72×Movies & TV
ALF (TV series)57.82×Movies & TV
Dallas (1978 TV series)24.24×Movies & TV
Two and a Half Men31.48×Movies & TV
Rake (Australian TV series)60.77×Movies & TV
Ally McBeal66.35×Movies & TV
IFC (U.S. TV network)51.86×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roseanne audience
TraitClusterScore
Risk AppetiteTHRILL2.11
ExtroversionTHRILL1.28
Community OrientationOPEN1.22
Convenience OrientationPREMIUM1.19
Family OrientationCONSERVATISM1.16
SpiritualityBALANCE1.13

Worldwide distribution

Worldwide audience distribution share by country for Roseanne
CountryShare
United States59.5%
Germany9.7%
United Kingdom5.6%

See Roseanne audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Roseanne have in United States?

Roseanne has an estimated audience of 1,473,388 people in United States, concentrated in Texas and California.

What is the gender split and age of Roseanne fans?

68.6% of Roseanne fans are female, 31.4% are male, with an average age of 41.6 years.

Which brands do Roseanne fans like most?

Roseanne fans show strongest brand affinity for Friends (13.88×), Kristofer Hivju (161.02×), and Initiate (89.72×) over the country average.

Where do Roseanne fans live in United States?

Roseanne fans in United States are most concentrated in Texas (reach 120,346), California (reach 116,187), and Florida (reach 73,858). These three regions account for the largest share of the active audience.

What other brands do Roseanne fans also like?

Beyond Roseanne itself, the audience over-indexes on Kristofer Hivju (161.02×), Initiate (89.72×), Scowl (89.72×), and Malcolm in the Middle (47.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roseanne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.