Get Smart Audience in United States

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Get Smart has an estimated audience of 470,513 people in United States. 35.1% are female, 64.9% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: The Halal Guys, The Nice Guys, Paisley, Suhr Guitars, Home construction.

The average Get Smart fan in United States is 39.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Halal Guys, The Nice Guys, Paisley, with strongest over-indexing on The Halal Guys (117.31× the country average). Demographically, the Get Smart audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Get Smart fans

Demographic split for Get Smart audience in United States
MetricValue
Female35.1%
Male64.9%
Average age39.3
Estimated audience size470,513

Audience persona

The typical Get Smart fan in United States is more male, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for The Halal Guys.

Top regions in United States

Top regions ranked by reach for Get Smart in United States
RegionReachAffinity
California55,9100.97×
Texas37,3260.83×
Florida33,2230.94×
New York28,9050.99×
Illinois17,4681×
Pennsylvania17,2320.98×
Ohio16,0430.99×
Michigan13,8391.01×
Arizona13,1931.23×
North Carolina12,7990.81×
New Jersey12,1840.91×
Washington12,1751.16×
Georgia11,8020.73×
Virginia11,6200.91×
Massachusetts10,5211.02×
Tennessee10,0340.95×
Missouri9,4761.12×
Indiana9,4330.99×
Colorado9,1311.11×
Maryland8,6050.96×
Wisconsin8,0351.02×
Minnesota7,7671.03×
Oregon7,4901.25×
Utah7,4151.58×
Alabama6,6540.91×
South Carolina6,5250.83×
Kentucky6,1480.94×
Oklahoma5,8231×
Connecticut5,3311.01×
Louisiana4,5030.67×
Iowa4,3861.02×
Nevada4,2880.85×
Kansas4,2561.03×
Arkansas4,0380.94×
Idaho3,7711.44×
Nebraska2,8921.1×
Mississippi2,8660.66×
New Mexico2,6321×
New Hampshire2,4871.21×
Maine2,1231.13×
Montana1,9561.35×
West Virginia1,9530.8×
Hawaii1,7600.78×
Washington, District of Columbia1,5841.01×
Rhode Island1,5620.94×
Alaska1,4631.31×
South Dakota1,1340.94×
Delaware1,1070.77×
Vermont9301.01×
North Dakota9130.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Get Smart audience
BrandAffinityCategory
The Halal Guys117.31×Food & Beverages
The Nice Guys53.42×Movies & TV
Paisley32.67×Fashion & Accessoires
Suhr Guitars47.63×Music & Radio
Home construction3.59×Home & Garden
Lulu 黃路梓茵4.69×Movies & TV
Stucco10.66×Home & Garden
Project HOPE21.29×Health
Product design2.56×Business & Career
Israel2.67×Travel & Leisure
Non-celiac gluten sensitivity13.04×Health
Elsword17.53×Games
Nationality2.11×Politics & Society
Home staging4.7×Home & Garden
Somerset, Kentucky17.7×Travel & Leisure
3D printing1.94×Technology & Electronics
Google Photos1.85×Technology & Electronics
Electrolyte3.08×Health
JibJab3.74×Internet & Social Media
Grinch2.46×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Get Smart audience
TraitClusterScore
PatriotismCONSERVATISM2
Early Adopter MentalityPOWER1.34
Urban LifestyleOPEN1.28
ExtroversionTHRILL1.27
Risk AppetiteTHRILL1.27
IndulgenceJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Get Smart
CountryShare
United States25.2%
China16.8%
India4.1%

See Get Smart audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Get Smart have in United States?

Get Smart has an estimated audience of 470,513 people in United States, concentrated in California and Texas.

What is the gender split and age of Get Smart fans?

35.1% of Get Smart fans are female, 64.9% are male, with an average age of 39.3 years.

Which brands do Get Smart fans like most?

Get Smart fans show strongest brand affinity for The Halal Guys (117.31×), The Nice Guys (53.42×), and Paisley (32.67×) over the country average.

Where do Get Smart fans live in United States?

Get Smart fans in United States are most concentrated in California (reach 55,910), Texas (reach 37,326), and Florida (reach 33,223). These three regions account for the largest share of the active audience.

What other brands do Get Smart fans also like?

Beyond Get Smart itself, the audience over-indexes on The Nice Guys (53.42×), Paisley (32.67×), Suhr Guitars (47.63×), and Home construction (3.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Get Smart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.