Rascasse Audience Intelligence

Get Smart Audience in United States

A data profile of the people who buy, follow and care about Get Smart in United States — modelled from more than twelve digital signal sources. Get Smart has an estimated audience of 527,276 people in United States.

#686among TV series in United States#3104among Movie / TV Show / Series in United States#6622in Movies & TV

The average Get Smart fan in United States is 39.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tony Danza, Knight Rider (1982 TV series), Lost in Space, with strongest over-indexing on Tony Danza (271.71× the country average).

Demographically, the Get Smart audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Get Smart fan in United States is more male, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for Tony Danza.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Get Smart profile in United States.

Audience size
527K
in United States
Gender
35.1%♀
64.9% male
Age
39.3
average years
Country rank
#35531
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Get Smart viewers

35.1% are female, 64.9% are male, average age 39.3.

Fig. 02

Gender split

35.1%
Female
64.9%
Male
Demographic split for Get Smart audience in United States
MetricValue
Female35.1%
Male64.9%
Average age39.3
Estimated audience size527,276
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Get Smart audience in United States
Age bracketShare%
16-1923%
20-2918%
30-3913%
40-4922%
50+23%
Fig. 04

Worldwide distribution

23.2%

of the worldwide Get Smart audience comes from United States.

Worldwide audience distribution share by country for Get Smart
CountryShare
United States23.2%
China13.7%
Indonesia4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Get Smart audience in United States is strongest.

Fig. 05

Top regions by affinity

Get Smart fans by region: top regions in United States
#RegionReachAffinity×
01Utah~7K1.55×
02Idaho~4K1.44×
03Alaska~2K1.35×
04Montana~2K1.32×
05Oregon~7K1.22×
06Arizona~10K1.21×
07New Hampshire~2K1.20×
08Maine~2K1.14×
09Washington~10K1.11×
10Missouri~9K1.09×
11Nebraska~3K1.09×
12Vermont<1K1.08×
13Colorado~9K1.07×
14Iowa~4K1.04×
15New Mexico~3K1.04×
16Minnesota~8K1.02×
17Kansas~4K1.01×
18Washington, District of Columbia~2K1.01×
19South Dakota~1K1.01×
20Wisconsin~8K1.00×
21Michigan~10K0.99×
22Massachusetts~10K0.99×
23Oklahoma~6K0.99×
24Connecticut~5K0.99×
25Rhode Island~2K0.99×
26Pennsylvania~20K0.96×
27Arkansas~4K0.96×
28Illinois~20K0.95×
29Ohio~20K0.95×
30Indiana~9K0.95×
31New York~30K0.94×
32Tennessee~10K0.94×
33Maryland~8K0.94×
34North Dakota~1K0.94×
35Kentucky~6K0.93×
36California~50K0.92×
37Alabama~7K0.92×
38Florida~30K0.91×
39Virginia~10K0.91×
40New Jersey~10K0.88×
41West Virginia~2K0.86×
42Nevada~4K0.85×
43South Carolina~6K0.82×
44Hawaii~2K0.82×
45Delaware~1K0.82×
46Texas~40K0.79×
47North Carolina~10K0.79×
48Mississippi~3K0.73×
49Georgia~10K0.71×
50Louisiana~5K0.71×
Fig. 06

Affinity by region

Affinity by region — Get Smart, United States
0.71×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Get Smart audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Get Smart audience
#·InterestCategoryAffinity×
01Tony DanzaMovies & TV271.71×
02Knight Rider (1982 TV series)Movies & TV212.96×
03Lost in SpaceMovies & TV172.80×
04ColumboMovies & TV123.68×
05Lost (TV series)Movies & TV119.09×
06RoseanneMovies & TV84.84×
07The X-FilesMovies & TV53.39×
08Smart cityTechnology & Electronics46.76×
09Anti-theft systemCars & Mobility45.48×
10Hawaii Five-0Movies & TV44.60×
1130 RockMovies & TV29.08×
12Mel BrooksMovies & TV26.65×
1324 (TV series)Movies & TV20.00×
14House of Cards (U.S. TV series)Movies & TV16.77×
15Neve CampbellMovies & TV15.42×
16Christopher WalkenMovies & TV15.17×
17Wheel of Fortune (U.S. game show)Movies & TV14.81×
18TorridFashion & Accessoires11.65×
19DuckDuckGoInternet & Social Media7.23×
20Google MapsInternet & Social Media4.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Get Smart audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Get Smart audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.91×
Urban LifestyleOPEN1.48×
Convenience OrientationPREMIUM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Get Smart audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
CreativityOPEN0.74×
Healthy LifestyleBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Get Smart have in United States?

Get Smart has an estimated audience of 527,276 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Get Smart viewers?

35.1% of Get Smart fans are female, 64.9% are male, with an average age of 39.3 years.

03

Which brands do Get Smart fans like most?

Get Smart fans show strongest brand affinity for Tony Danza (271.71×), Knight Rider (1982 TV series) (212.96×), and Lost in Space (172.8×) over the country average.

04

Where do Get Smart fans live in United States?

Get Smart fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Get Smart fans also like?

Beyond Get Smart itself, the audience over-indexes on Knight Rider (1982 TV series) (212.96×), Lost in Space (172.8×), Columbo (123.68×), and Roseanne (84.84×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Get Smart audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Get Smart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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