House of Cards (U.S. TV series) Audience in United States
House of Cards (U.S. TV series) has an estimated audience of 1,818,456 people in United States. 53.2% are female, 46.8% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: True Detective, Stranger Things, The Grudge, What Women Want, Westworld (TV series).
The average House of Cards (U.S. TV series) fan in United States is 34.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include True Detective, Stranger Things, The Grudge, with strongest over-indexing on True Detective (64.29× the country average). Demographically, the House of Cards (U.S. TV series) audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of House of Cards (U.S. TV series) fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 34.7 |
| Estimated audience size | 1,818,456 |
Audience persona
The typical House of Cards (U.S. TV series) fan in United States is balanced, around 34.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for True Detective.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 207,173 | 1.04× |
| Texas | 158,864 | 1.02× |
| Florida | 128,016 | 1.04× |
| New York | 119,453 | 1.18× |
| Tennessee | 88,761 | 2.43× |
| North Carolina | 66,784 | 1.22× |
| Pennsylvania | 65,987 | 1.08× |
| Illinois | 64,147 | 1.06× |
| Georgia | 59,480 | 1.06× |
| Ohio | 55,005 | 0.98× |
| New Jersey | 52,377 | 1.13× |
| Virginia | 51,720 | 1.17× |
| Michigan | 46,051 | 0.97× |
| Massachusetts | 43,126 | 1.2× |
| Maryland | 39,352 | 1.26× |
| Washington | 36,688 | 1.01× |
| Arizona | 33,249 | 0.9× |
| Indiana | 32,556 | 0.98× |
| Colorado | 28,249 | 0.99× |
| Missouri | 27,558 | 0.94× |
| South Carolina | 27,037 | 0.99× |
| Wisconsin | 24,954 | 0.91× |
| Kentucky | 24,656 | 1.08× |
| Minnesota | 24,331 | 0.93× |
| Louisiana | 22,597 | 0.96× |
| Alabama | 21,034 | 0.83× |
| Connecticut | 20,153 | 1.1× |
| Oregon | 20,077 | 0.96× |
| Oklahoma | 17,353 | 0.86× |
| Nevada | 14,138 | 0.8× |
| Arkansas | 13,865 | 0.93× |
| Iowa | 13,492 | 0.9× |
| Utah | 13,368 | 0.82× |
| Kansas | 13,031 | 0.91× |
| Mississippi | 12,316 | 0.82× |
| Washington, District of Columbia | 9,341 | 1.71× |
| Nebraska | 7,922 | 0.87× |
| New Hampshire | 7,790 | 1.09× |
| Idaho | 7,526 | 0.83× |
| Rhode Island | 6,891 | 1.19× |
| New Mexico | 6,855 | 0.75× |
| West Virginia | 6,805 | 0.8× |
| Maine | 6,438 | 0.99× |
| Hawaii | 5,991 | 0.77× |
| Delaware | 4,648 | 0.93× |
| Montana | 4,247 | 0.84× |
| South Dakota | 3,037 | 0.72× |
| Vermont | 3,010 | 0.94× |
| North Dakota | 2,867 | 0.77× |
| Alaska | 2,698 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| True Detective | 64.29× | Movies & TV |
| Stranger Things | 33.36× | Movies & TV |
| The Grudge | 166.18× | Movies & TV |
| What Women Want | 155.36× | Movies & TV |
| Westworld (TV series) | 92.86× | Movies & TV |
| Eat Pray Love | 172.68× | Movies & TV |
| Rosamund Pike | 70.01× | Movies & TV |
| Pride & Prejudice (2005 film) | 70.68× | Movies & TV |
| Bad Boys II | 62.28× | Movies & TV |
| Lost in Space | 131.58× | Movies & TV |
| Desperate Housewives | 64.4× | Movies & TV |
| Black Mirror (TV series) | 55.62× | Movies & TV |
| Hugh Grant | 79.99× | Movies & TV |
| Gossip Girl | 56.01× | Movies & TV |
| 50 First Dates | 94.94× | Movies & TV |
| Hannibal (TV series) | 85.26× | Movies & TV |
| Sex and the City | 25.78× | Movies & TV |
| Love Actually | 66.12× | Movies & TV |
| David Fincher | 99.79× | Movies & TV |
| 24 (TV series) | 67.8× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.73 |
| Design Affinity | PREMIUM | 1.48 |
| Early Adopter Mentality | POWER | 1.47 |
| Community Orientation | OPEN | 1.46 |
| Social Media Usage | JOY | 1.45 |
| Luxury Orientation | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.0% |
| Brazil | 7.0% |
| India | 6.9% |
See House of Cards (U.S. TV series) audiences in other countries
- House of Cards (U.S. TV series) — Germany
- House of Cards (U.S. TV series) — United Kingdom
- House of Cards (U.S. TV series) — France
- House of Cards (U.S. TV series) — Italy
- House of Cards (U.S. TV series) — Spain
- House of Cards (U.S. TV series) — Brazil
- House of Cards (U.S. TV series) — Japan
- House of Cards (U.S. TV series) — South Korea
- House of Cards (U.S. TV series) — India
More TV series audiences in United States
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- Friends (88,648,863)
- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
Frequently asked questions
How many fans does House of Cards (U.S. TV series) have in United States?
House of Cards (U.S. TV series) has an estimated audience of 1,818,456 people in United States, concentrated in California and Texas.
What is the gender split and age of House of Cards (U.S. TV series) fans?
53.2% of House of Cards (U.S. TV series) fans are female, 46.8% are male, with an average age of 34.7 years.
Which brands do House of Cards (U.S. TV series) fans like most?
House of Cards (U.S. TV series) fans show strongest brand affinity for True Detective (64.29×), Stranger Things (33.36×), and The Grudge (166.18×) over the country average.
Where do House of Cards (U.S. TV series) fans live in United States?
House of Cards (U.S. TV series) fans in United States are most concentrated in California (reach 207,173), Texas (reach 158,864), and Florida (reach 128,016). These three regions account for the largest share of the active audience.
What other brands do House of Cards (U.S. TV series) fans also like?
Beyond House of Cards (U.S. TV series) itself, the audience over-indexes on Stranger Things (33.36×), The Grudge (166.18×), What Women Want (155.36×), and Westworld (TV series) (92.86×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for House of Cards (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.