A data profile of the people who buy, follow and care about Bad Boys II in United States — modelled from more than twelve digital signal sources. Bad Boys II has an estimated audience of 5,014,313 people in United States.
Bad Boys II has an estimated audience of 5,014,313 people in United States. 44.8% are female, 55.2% are male, average age 39.9. Top brand affinities: 24 (TV series), Die Hard, House of Cards (U.S. TV series), Nia Long, John Wick 2.
Top brand affinities include 24 (TV series), Die Hard, House of Cards (U.S. TV series), with strongest over-indexing on 24 (TV series) (64.35× the country average).
Demographically, the Bad Boys II audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Need for Security, Quality Awareness.
The typical Bad Boys II fan in United States is more male, around 39.9 years old, with strong Need for Security tendencies and a notable affinity for 24 (TV series).
The key figures that characterise the Bad Boys II profile in United States.
44.8% are female, 55.2% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 39.9 |
| Estimated audience size | 5,014,313 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 20% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 21% |
of the worldwide Bad Boys II audience comes from United States.
| Country | Share |
|---|---|
| United States | 75.1% |
| United Kingdom | 4.1% |
| France | 2.9% |
The strongest cross-interests of the Bad Boys II audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | 24 (TV series) | Movies & TV | 64.35× | ||
| 02 | House of Cards (U.S. TV series) | Movies & TV | 62.28× | ||
| 03 | John Wick 2 | Movies & TV | 58.13× | ||
| 04 | Die Hard | Movies & TV | 58.06× | ||
| 05 | Tatyana Ali | Movies & TV | 43.56× | ||
| 06 | Nia Long | Movies & TV | 41.50× | ||
| 07 | Debra Messing | Movies & TV | 35.14× | ||
| 08 | Oblivion (2013 film) | Movies & TV | 30.18× | ||
| 09 | Sherlock (TV series) | Movies & TV | 29.07× | ||
| 10 | Fantastic Beasts and Where to Find Them | Pets & Animals | 28.18× | ||
| 11 | Danny DeVito | Movies & TV | 23.42× | ||
| 12 | Tim Robbins | Movies & TV | 23.04× | ||
| 13 | Ashton Kutcher | Movies & TV | 21.21× | ||
| 14 | Thandie Newton | Movies & TV | 20.00× | ||
| 15 | Pretty Little Liars (TV series) | Movies & TV | 18.60× | ||
| 16 | John Travolta | Movies & TV | 18.42× | ||
| 17 | Orange Is the New Black | Movies & TV | 17.29× | ||
| 18 | International education | Business & Career | 16.42× | ||
| 19 | Breaking Bad | Movies & TV | 15.10× | ||
| 20 | Tim Allen | Movies & TV | 12.83× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.47× | |
| Quality Awareness | PREMIUM | 1.47× | |
| Patriotism | CONSERVATISM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.72× | |
| Design Affinity | PREMIUM | 0.74× | |
| Pet Ownership | JOY | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bad Boys II. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.