Bad Boys II Audience in United States
Bad Boys II has an estimated audience of 5,014,313 people in United States. 44.8% are female, 55.2% are male, average age 39.9. Top brand affinities: 24 (TV series), Die Hard, House of Cards (U.S. TV series), John Wick 2, Debra Messing.
Top brand affinities include 24 (TV series), Die Hard, House of Cards (U.S. TV series), with strongest over-indexing on 24 (TV series) (55.16× the country average). Demographically, the Bad Boys II audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Extroversion, Social Media Usage.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Bad Boys II fans
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 39.9 |
| Estimated audience size | 5,014,313 |
Audience persona
The typical Bad Boys II fan in United States is more male, around 39.9 years old, with strong Extroversion tendencies and a notable affinity for 24 (TV series).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 24 (TV series) | 55.16× | Movies & TV |
| Die Hard | 46.24× | Movies & TV |
| House of Cards (U.S. TV series) | 47.95× | Movies & TV |
| John Wick 2 | 52.65× | Movies & TV |
| Debra Messing | 37.81× | Movies & TV |
| John Travolta | 16.39× | Movies & TV |
| Ashton Kutcher | 20.58× | Movies & TV |
| Danny DeVito | 19.59× | Movies & TV |
| Nia Long | 28× | Movies & TV |
| Pretty Little Liars (TV series) | 18.8× | Movies & TV |
| Tim Robbins | 30.68× | Movies & TV |
| Oblivion (2013 film) | 31.31× | Movies & TV |
| Sherlock (TV series) | 22.3× | Movies & TV |
| Breaking Bad | 11.28× | Movies & TV |
| Tim Allen | 14.81× | Movies & TV |
| Thandie Newton | 16.71× | Movies & TV |
| Orange Is the New Black | 13.76× | Movies & TV |
| Halle Berry | 9.05× | Movies & TV |
| Facebook Messenger | 3.97× | Internet & Social Media |
| Bernie Mac | 14.29× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.48 |
| Social Media Usage | JOY | 1.4 |
| Quality Awareness | PREMIUM | 1.39 |
| LGBTQ+ Identity | OPEN | 1.31 |
| Need for Security | CONSERVATISM | 1.18 |
| Early Adopter Mentality | POWER | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 75.1% |
| United Kingdom | 4.1% |
| France | 2.9% |
See Bad Boys II audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bad Boys II. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.