Rascasse Audience Intelligence

The Grudge Audience in United States

A data profile of the people who buy, follow and care about The Grudge in United States — modelled from more than twelve digital signal sources. The Grudge has an estimated audience of 1,400,208 people in United States.

#1278among Movie / TV Show / Series in United States#3146in Movies & TV

The average The Grudge fan in United States is 36.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include 24 (TV series), Die Hard, House of Cards (U.S. TV series), with strongest over-indexing on 24 (TV series) (159.66× the country average).

Demographically, the The Grudge audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Grudge fan in United States is more female, around 36.7 years old, with strong Community Orientation tendencies and a notable affinity for 24 (TV series).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Grudge profile in United States.

Audience size
1.4M
in United States
Gender
58.6%♀
41.4% male
Age
36.7
average years
Country rank
#18691
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Grudge viewers

58.6% are female, 41.4% are male, average age 36.7.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for The Grudge audience in United States
MetricValue
Female58.6%
Male41.4%
Average age36.7
Estimated audience size1,400,208
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the The Grudge audience in United States
Age bracketShare%
16-1928%
20-2917%
30-3919%
40-4923%
50+14%
Fig. 04

Worldwide distribution

36.6%

of the worldwide The Grudge audience comes from United States.

Worldwide audience distribution share by country for The Grudge
CountryShare
United States36.6%
United Kingdom6.4%
Philippines4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Grudge audience in United States is strongest.

Fig. 05

Top regions by affinity

The Grudge fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.44×
02Texas~100K1.26×
03New Mexico~9K1.26×
04Idaho~9K1.26×
05Hawaii~7K1.26×
06Alaska~4K1.26×
07Nevada~20K1.24×
08California~200K1.23×
09Oklahoma~20K1.22×
10Arizona~30K1.19×
11West Virginia~7K1.17×
12Arkansas~10K1.14×
13Kentucky~20K1.13×
14Oregon~20K1.11×
15Indiana~30K1.08×
16Washington~30K1.06×
17Kansas~10K1.06×
18Nebraska~7K1.05×
19Colorado~20K1.04×
20Tennessee~30K1.02×
21Missouri~20K1.02×
22Illinois~50K1.00×
23North Carolina~40K1.00×
24Louisiana~20K0.99×
25Ohio~40K0.98×
26Wyoming~2K0.98×
27Alabama~20K0.97×
28Iowa~10K0.96×
29Montana~4K0.95×
30North Dakota~3K0.95×
31Georgia~40K0.94×
32Minnesota~20K0.94×
33Mississippi~10K0.94×
34South Dakota~3K0.93×
35Michigan~30K0.92×
36Maine~4K0.91×
37Pennsylvania~40K0.90×
38Virginia~30K0.89×
39Wisconsin~20K0.88×
40Florida~80K0.86×
41South Carolina~20K0.86×
42New Hampshire~5K0.86×
43Rhode Island~4K0.86×
44New York~60K0.81×
45Massachusetts~20K0.81×
46Connecticut~10K0.81×
47Delaware~3K0.80×
48Maryland~20K0.78×
49New Jersey~30K0.72×
50Washington, District of Columbia~3K0.66×
Fig. 06

Affinity by region

Affinity by region — The Grudge, United States
0.66×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Grudge audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Grudge audience
#·InterestCategoryAffinity×
01House of Cards (U.S. TV series)Movies & TV166.18×
0224 (TV series)Movies & TV159.66×
03Die HardMovies & TV141.99×
04The Blacklist (TV series)Movies & TV112.24×
05Sherlock (TV series)Movies & TV77.55×
06Fantastic Beasts and Where to Find ThemPets & Animals70.17×
07Pretty Little Liars (TV series)Movies & TV46.53×
08Orange Is the New BlackMovies & TV42.30×
09Breaking BadMovies & TV36.93×
10Buckingham PalaceTravel & Leisure23.27×
11The 100 (TV series)Movies & TV20.23×
12Downton AbbeyMovies & TV19.69×
13Westworld (TV series)Movies & TV14.32×
14Jeremy Allen WhiteMovies & TV9.25×
15Psychological thrillerLiterature8.48×
16Dexter (TV series)Movies & TV7.76×
17Dylan O'BrienMovies & TV6.92×
18Graphic novelLiterature6.31×
19True DetectiveMovies & TV5.46×
20SupermanMovies & TV1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Grudge audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Grudge audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.34×
PatriotismCONSERVATISM1.34×
TraditionCONSERVATISM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Grudge audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.85×
Quality AwarenessPREMIUM0.85×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Grudge have in United States?

The Grudge has an estimated audience of 1,400,208 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Grudge viewers?

58.6% of The Grudge fans are female, 41.4% are male, with an average age of 36.7 years.

03

Which brands do The Grudge fans like most?

The Grudge fans show strongest brand affinity for 24 (TV series) (159.66×), Die Hard (141.99×), and House of Cards (U.S. TV series) (166.18×) over the country average.

04

Where do The Grudge fans live in United States?

The Grudge fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do The Grudge fans also like?

Beyond The Grudge itself, the audience over-indexes on Die Hard (141.99×), House of Cards (U.S. TV series) (166.18×), Sherlock (TV series) (77.55×), and Breaking Bad (36.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See The Grudge audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Grudge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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