Anti-theft system Audience in United States

Anti-theft system logo

Anti-theft system has an estimated audience of 2,303,987 people in United States. 48.9% are female, 51.1% are male, average age 42.8. Top regions: Texas, California, Florida. Top brand affinities: Jeepers Creepers (2001 film), Security alarm, Smart lock, Get Smart, Hidden camera.

The average Anti-theft system fan in United States is 42.8 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Jeepers Creepers (2001 film), Security alarm, Smart lock, with strongest over-indexing on Jeepers Creepers (2001 film) (26.62× the country average). Demographically, the Anti-theft system audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Need for Security, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Anti-theft system fans

Demographic split for Anti-theft system audience in United States
MetricValue
Female48.9%
Male51.1%
Average age42.8
Estimated audience size2,303,987

Audience persona

The typical Anti-theft system fan in United States is balanced, around 42.8 years old, with strong Need for Security tendencies and a notable affinity for Jeepers Creepers (2001 film).

Top regions in United States

Top regions ranked by reach for Anti-theft system in United States
RegionReachAffinity
Texas237,3421.2×
California202,8900.8×
Florida119,7170.77×
North Carolina76,7561.11×
Georgia70,5970.99×
Illinois68,6910.89×
New York59,2010.46×
Michigan56,7290.94×
Ohio54,2060.76×
Tennessee52,7511.14×
Pennsylvania52,1230.67×
Louisiana45,4891.53×
Alabama39,9001.24×
Indiana39,7730.94×
New Jersey39,6180.68×
Mississippi39,3552.07×
Virginia38,0140.68×
Arizona36,4480.77×
Missouri35,6120.96×
South Carolina35,4291.02×
Washington32,6710.71×
Utah30,6091.48×
Oklahoma29,9181.17×
Kentucky27,7610.96×
Arkansas27,0961.43×
Maryland25,8460.65×
Colorado24,2870.67×
Minnesota22,1340.67×
Wisconsin22,0200.64×
Massachusetts20,0810.44×
Oregon17,3210.66×
Iowa17,0930.9×
Nevada16,2450.73×
Kansas15,0050.83×
New Mexico12,3861.07×
West Virginia11,3711.06×
Connecticut11,1240.48×
Hawaii10,7481.09×
Nebraska9,8300.85×
Idaho9,0010.78×
Alaska8,9161.81×
Montana8,4791.33×
North Dakota8,1491.72×
Rhode Island7,7551.06×
Maine7,7500.94×
South Dakota7,6721.44×
New Hampshire7,3620.81×
Delaware6,9451.09×
Wyoming6,5701.92×
Vermont5,0851.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anti-theft system audience
BrandAffinityCategory
Jeepers Creepers (2001 film)26.62×Movies & TV
Security alarm16.85×Home & Garden
Smart lock24.11×Technology & Electronics
Get Smart45.48×Movies & TV
Hidden camera20.73×Home & Garden
Motion detection22.89×Home & Garden
Alarm device14.38×Home & Garden
Surveillance7.95×Home & Garden
Closed-circuit television9.1×Home & Garden
Google Maps2.32×Internet & Social Media
Crime prevention7.26×Politics & Society
Security4.1×Home & Garden
Used Cars3.35×Cars & Mobility
Durban University of Technology19.28×Business & Career
AutoZone1.91×Cars & Mobility
atv11.48×Movies & TV
Door security17.66×Technology & Electronics
Akira (manga)7.81×Movies & TV
CarGurus2.53×Cars & Mobility
Sanctuary (TV series)7.13×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anti-theft system audience
TraitClusterScore
Need for SecurityCONSERVATISM5.97
TravellingTHRILL2.55
Family OrientationCONSERVATISM2.04
Luxury OrientationPREMIUM1.82
Early Adopter MentalityPOWER1.81
Quality AwarenessPREMIUM1.75

Worldwide distribution

Worldwide audience distribution share by country for Anti-theft system
CountryShare
United States22.3%
United Kingdom6.5%
Italy6.2%

See Anti-theft system audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Anti-theft system have in United States?

Anti-theft system has an estimated audience of 2,303,987 people in United States, concentrated in Texas and California.

What is the gender split and age of Anti-theft system fans?

48.9% of Anti-theft system fans are female, 51.1% are male, with an average age of 42.8 years.

Which brands do Anti-theft system fans like most?

Anti-theft system fans show strongest brand affinity for Jeepers Creepers (2001 film) (26.62×), Security alarm (16.85×), and Smart lock (24.11×) over the country average.

Where do Anti-theft system fans live in United States?

Anti-theft system fans in United States are most concentrated in Texas (reach 237,342), California (reach 202,890), and Florida (reach 119,717). These three regions account for the largest share of the active audience.

What other brands do Anti-theft system fans also like?

Beyond Anti-theft system itself, the audience over-indexes on Security alarm (16.85×), Smart lock (24.11×), Get Smart (45.48×), and Hidden camera (20.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Anti-theft system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.