Rascasse Audience Intelligence

Motion detection Audience in United States

A data profile of the people who buy, follow and care about Motion detection in United States — modelled from more than twelve digital signal sources. Motion detection has an estimated audience of 1,358,813 people in United States.

The average Motion detection fan in United States is 47.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anti-theft system, Home automation, Security alarm, with strongest over-indexing on Anti-theft system (22.89× the country average).

Demographically, the Motion detection audience skews more male with an average age of 47.5, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Motion detection fan in United States is more male, around 47.5 years old, with strong Need for Security tendencies and a notable affinity for Anti-theft system.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motion detection profile in United States.

Audience size
1.4M
in United States
Gender
36.5%
63.5% male
Age
47.5
average years
Country rank
#19082
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motion detection fans

36.5% are female, 63.5% are male, average age 47.5.

Fig. 02

Gender split

36.5%
Female
63.5%
Male
Demographic split for Motion detection audience in United States
MetricValue
Female36.5%
Male63.5%
Average age47.5
Estimated audience size1,358,813
Fig. 03

Age distribution

Ø 47.5
average years
Age distribution of the Motion detection audience in United States
Age bracketShare%
16-193%
20-2912%
30-3919%
40-4928%
50+38%
Fig. 04

Worldwide distribution

33.6%

of the worldwide Motion detection audience comes from United States.

Worldwide audience distribution share by country for Motion detection
CountryShare
United States33.6%
United Kingdom13.8%
Thailand7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motion detection audience in United States is strongest.

Fig. 05

Top regions by affinity

Motion detection fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~20K1.21×
02Louisiana~20K1.21×
03Kentucky~20K1.14×
04Arkansas~10K1.14×
05Georgia~50K1.11×
06Missouri~20K1.09×
07Oklahoma~20K1.09×
08Mississippi~10K1.09×
09West Virginia~7K1.09×
10North Carolina~40K1.08×
11South Carolina~20K1.08×
12Texas~100K1.05×
13Michigan~40K1.05×
14Oregon~20K1.05×
15New Mexico~7K1.05×
16Ohio~40K1.03×
17Virginia~30K1.02×
18Washington~30K1.02×
19Tennessee~30K1.02×
20Maine~5K1.01×
21New York~80K1.00×
22Vermont~2K1.00×
23California~100K0.99×
24Pennsylvania~50K0.99×
25Arizona~30K0.99×
26Kansas~10K0.99×
27Hawaii~6K0.99×
28Alaska~3K0.99×
29New Hampshire~5K0.98×
30Montana~4K0.98×
31Massachusetts~30K0.97×
32Indiana~20K0.97×
33Connecticut~10K0.97×
34Delaware~4K0.97×
35North Dakota~3K0.97×
36Illinois~40K0.96×
37Minnesota~20K0.96×
38Iowa~10K0.96×
39Idaho~7K0.96×
40Nebraska~7K0.96×
41Florida~90K0.95×
42South Dakota~3K0.95×
43Rhode Island~4K0.94×
44Colorado~20K0.93×
45Washington, District of Columbia~4K0.93×
46Maryland~20K0.92×
47Wisconsin~20K0.92×
48Nevada~10K0.92×
49Utah~10K0.92×
50New Jersey~30K0.86×
Fig. 06

Affinity by region

Affinity by region — Motion detection, United States
0.86×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motion detection audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motion detection audience
#·InterestCategoryAffinity×
01IP cameraHome & Garden28.13×
02Anti-theft systemCars & Mobility22.89×
03Security alarmHome & Garden7.95×
04Photovoltaic systemHome & Garden5.47×
05Electric bicycleCars & Mobility5.08×
06Home automationTechnology & Electronics4.94×
07Catherine Zeta-JonesMovies & TV4.86×
08Information securityBusiness & Career4.24×
09LED lampHome & Garden3.92×
10SmartwatchTechnology & Electronics3.71×
11Sustainable energyHome & Garden3.59×
12Lawn mowerHome & Garden3.14×
13Renewable energyBusiness & Career2.96×
14Solar energyHome & Garden2.77×
15Tesla MotorsCars & Mobility2.75×
16Ace HardwareHome & Garden2.73×
17Discount TireShopping2.65×
18Hardware storeHome & Garden2.38×
19MenardsHome & Garden2.32×
20Home AppliancesHome & Garden1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motion detection audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Motion detection audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM4.03×
Convenience OrientationPREMIUM1.87×
PatriotismCONSERVATISM1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Motion detection audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.83×
MindfulnessBALANCE0.85×
Healthy LifestyleBALANCE0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Motion detection have in United States?

Motion detection has an estimated audience of 1,358,813 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Motion detection fans?

36.5% of Motion detection fans are female, 63.5% are male, with an average age of 47.5 years.

03

Which brands do Motion detection fans like most?

Motion detection fans show strongest brand affinity for Anti-theft system (22.89×), Home automation (4.94×), and Security alarm (7.95×) over the country average.

04

Where do Motion detection fans live in United States?

Motion detection fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Motion detection fans also like?

Beyond Motion detection itself, the audience over-indexes on Home automation (4.94×), Security alarm (7.95×), Sustainable energy (3.59×), and Ace Hardware (2.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Motion detection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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