Alarm device Audience in United States

Alarm device logo

Alarm device has an estimated audience of 2,752,740 people in United States. 52.8% are female, 47.2% are male, average age 43.2. Top regions: Texas, California, New York. Top brand affinities: Dog breed, Product design, Israel, Jesse Plemons, Kendra Scott.

The average Alarm device fan in United States is 43.2 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Dog breed, Product design, Israel, with strongest over-indexing on Dog breed (1.9× the country average). Demographically, the Alarm device audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Need for Security, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Alarm device fans

Demographic split for Alarm device audience in United States
MetricValue
Female52.8%
Male47.2%
Average age43.2
Estimated audience size2,752,740

Audience persona

The typical Alarm device fan in United States is balanced, around 43.2 years old, with strong Need for Security tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Alarm device in United States
RegionReachAffinity
Texas261,8751.11×
California90,1030.3×
New York45,3570.29×
Florida39,8140.21×
Kentucky32,1520.93×
Oklahoma29,0400.95×
Virginia28,2500.42×
Ohio28,0370.33×
New Mexico27,6852.01×
North Carolina26,6690.32×
Louisiana26,0040.73×
Arizona25,3280.45×
Mississippi25,0691.11×
Illinois24,9660.27×
Washington22,7030.41×
Alabama22,4770.58×
Pennsylvania22,4150.24×
Arkansas22,2710.98×
Georgia22,0440.26×
West Virginia20,6961.61×
Massachusetts20,6730.38×
Missouri20,0610.45×
Tennessee19,7660.36×
South Carolina19,6250.47×
Indiana19,1210.38×
Kansas19,1160.88×
Idaho19,1111.38×
Oregon19,0700.6×
New Jersey18,6940.27×
Hawaii18,2571.54×
Iowa18,1470.8×
Montana18,0042.36×
South Dakota17,7702.79×
Michigan17,6280.24×
Colorado17,6090.41×
Wisconsin17,5340.42×
Maryland17,4010.37×
North Dakota17,3023.06×
New Hampshire17,0521.57×
Wyoming16,7424.1×
Nebraska16,6981.21×
Connecticut16,6730.6×
Nevada16,5570.62×
Rhode Island16,4661.88×
Maine16,4561.67×
Utah16,2480.66×
Vermont16,1953.35×
Minnesota15,6660.4×
Delaware14,7461.94×
Washington, District of Columbia10,6471.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alarm device audience
BrandAffinityCategory
Dog breed1.9×Pets & Animals
Product design2.16×Business & Career
Israel2.16×Travel & Leisure
Jesse Plemons2.54×Movies & TV
Kendra Scott2.06×Fashion & Accessoires
Wikia2.33×Internet & Social Media
Nebraska Cornhuskers football2.41×Sports
Kansas1.7×Travel & Leisure
Voltron: Legendary Defender9.72×Movies & TV
Hoonigan5.51×Cars & Mobility
UK garage3.27×Music & Radio
N1 road (South Africa)2.31×Travel & Leisure
Isla Holbox13.62×Travel & Leisure
Glossier2.78×Beauty & Wellness
Stamp collecting2.41×Home & Garden
South Asian cuisine4.17×Food & Beverages
Atkins diet2.34×Health
Cam Ward1.68×Sports
Urban horticulture1.55×Home & Garden
Jeep Wagoneer2.4×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alarm device audience
TraitClusterScore
Need for SecurityCONSERVATISM6.36
TravellingTHRILL2.2
PatriotismCONSERVATISM2.11
Risk AppetiteTHRILL1.99
Convenience OrientationPREMIUM1.88
Luxury OrientationPREMIUM1.85

Worldwide distribution

Worldwide audience distribution share by country for Alarm device
CountryShare
United States19.5%
Spain8.7%
United Kingdom7.9%

See Alarm device audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Alarm device have in United States?

Alarm device has an estimated audience of 2,752,740 people in United States, concentrated in Texas and California.

What is the gender split and age of Alarm device fans?

52.8% of Alarm device fans are female, 47.2% are male, with an average age of 43.2 years.

Which brands do Alarm device fans like most?

Alarm device fans show strongest brand affinity for Dog breed (1.9×), Product design (2.16×), and Israel (2.16×) over the country average.

Where do Alarm device fans live in United States?

Alarm device fans in United States are most concentrated in Texas (reach 261,875), California (reach 90,103), and New York (reach 45,357). These three regions account for the largest share of the active audience.

What other brands do Alarm device fans also like?

Beyond Alarm device itself, the audience over-indexes on Product design (2.16×), Israel (2.16×), Jesse Plemons (2.54×), and Kendra Scott (2.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alarm device. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.