A data profile of the people who buy, follow and care about Motion detector in United States — modelled from more than twelve digital signal sources. Motion detector has an estimated audience of 1,248,382 people in United States.
The average Motion detector fan in United States is 48.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Anti-theft system, Alarm device, Home safety, with strongest over-indexing on Anti-theft system (57.96× the country average).
Demographically, the Motion detector audience skews more male with an average age of 48.1, and over-indexes on personality traits such as Patriotism, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Motion detector fan in United States is more male, around 48.1 years old, with strong Patriotism tendencies and a notable affinity for Anti-theft system.
The key figures that characterise the Motion detector profile in United States.
36.2% are female, 63.8% are male, average age 48.1.
| Metric | Value |
|---|---|
| Female | 36.2% |
| Male | 63.8% |
| Average age | 48.1 |
| Estimated audience size | 1,248,382 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 9% | |
| 30-39 | 16% | |
| 40-49 | 28% | |
| 50+ | 42% |
of the worldwide Motion detector audience comes from United States.
| Country | Share |
|---|---|
| United States | 19.4% |
| Romania | 7.2% |
| United Kingdom | 6.4% |
Where the Motion detector audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alabama | ~20K | 1.15× | |
| 02 | Louisiana | ~20K | 1.15× | |
| 03 | Georgia | ~40K | 1.11× | |
| 04 | North Carolina | ~40K | 1.10× | |
| 05 | Kentucky | ~20K | 1.10× | |
| 06 | Arkansas | ~10K | 1.10× | |
| 07 | Texas | ~100K | 1.09× | |
| 08 | Missouri | ~20K | 1.08× | |
| 09 | Oklahoma | ~10K | 1.08× | |
| 10 | Virginia | ~30K | 1.07× | |
| 11 | Ohio | ~40K | 1.06× | |
| 12 | South Carolina | ~20K | 1.05× | |
| 13 | Mississippi | ~10K | 1.05× | |
| 14 | West Virginia | ~6K | 1.05× | |
| 15 | New Mexico | ~6K | 1.03× | |
| 16 | Connecticut | ~10K | 1.02× | |
| 17 | Washington | ~30K | 1.01× | |
| 18 | Massachusetts | ~20K | 1.01× | |
| 19 | New York | ~70K | 1.00× | |
| 20 | Illinois | ~40K | 1.00× | |
| 21 | Michigan | ~30K | 1.00× | |
| 22 | Maine | ~4K | 1.00× | |
| 23 | Alaska | ~3K | 1.00× | |
| 24 | Vermont | ~2K | 1.00× | |
| 25 | Pennsylvania | ~40K | 0.99× | |
| 26 | Indiana | ~20K | 0.99× | |
| 27 | Kansas | ~10K | 0.99× | |
| 28 | North Dakota | ~3K | 0.99× | |
| 29 | California | ~100K | 0.98× | |
| 30 | Colorado | ~20K | 0.98× | |
| 31 | Idaho | ~6K | 0.98× | |
| 32 | Hawaii | ~5K | 0.98× | |
| 33 | New Hampshire | ~5K | 0.98× | |
| 34 | South Dakota | ~3K | 0.98× | |
| 35 | Florida | ~80K | 0.97× | |
| 36 | Tennessee | ~20K | 0.97× | |
| 37 | Minnesota | ~20K | 0.97× | |
| 38 | Oregon | ~10K | 0.97× | |
| 39 | Nebraska | ~6K | 0.97× | |
| 40 | Rhode Island | ~4K | 0.97× | |
| 41 | Delaware | ~3K | 0.97× | |
| 42 | Montana | ~3K | 0.97× | |
| 43 | Arizona | ~20K | 0.96× | |
| 44 | Utah | ~10K | 0.96× | |
| 45 | Iowa | ~10K | 0.96× | |
| 46 | Washington, District of Columbia | ~4K | 0.96× | |
| 47 | Wisconsin | ~20K | 0.95× | |
| 48 | Nevada | ~10K | 0.95× | |
| 49 | Maryland | ~20K | 0.92× | |
| 50 | New Jersey | ~30K | 0.88× |
The strongest cross-interests of the Motion detector audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pandemic (board game) | Games | 95.41× | ||
| 02 | Wireless security | Technology & Electronics | 86.30× | ||
| 03 | Hikvision | Home & Garden | 81.36× | ||
| 04 | Wireless security camera | Technology & Electronics | 69.03× | ||
| 05 | Anti-theft system | Cars & Mobility | 57.96× | ||
| 06 | Alarm device | Home & Garden | 49.88× | ||
| 07 | IP camera | Home & Garden | 42.72× | ||
| 08 | Home safety | Home & Garden | 39.42× | ||
| 09 | Door security | Technology & Electronics | 29.51× | ||
| 10 | SimpliSafe | Home & Garden | 29.16× | ||
| 11 | Virtual assistant | Technology & Electronics | 16.59× | ||
| 12 | Smart lock | Technology & Electronics | 16.05× | ||
| 13 | Stucco | Home & Garden | 15.89× | ||
| 14 | Annihilation | Movies & TV | 15.08× | ||
| 15 | Security alarm | Home & Garden | 13.92× | ||
| 16 | Sensor | Technology & Electronics | 12.98× | ||
| 17 | Surveillance | Home & Garden | 11.42× | ||
| 18 | National security | Politics & Society | 5.72× | ||
| 19 | Menards | Home & Garden | 3.51× | ||
| 20 | Mitch McConnell | Politics & Society | 2.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.97× | |
| Travelling | THRILL | 1.80× | |
| Need for Security | CONSERVATISM | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.86× | |
| Indulgence | JOY | 0.97× | |
| Sustainability | BALANCE | 0.98× |
Motion detector has an estimated audience of 1,248,382 people in United States, concentrated in California and Texas.
36.2% of Motion detector fans are female, 63.8% are male, with an average age of 48.1 years.
Motion detector fans show strongest brand affinity for Anti-theft system (57.96×), Alarm device (49.88×), and Home safety (39.42×) over the country average.
Motion detector fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Motion detector itself, the audience over-indexes on Alarm device (49.88×), Home safety (39.42×), Pandemic (board game) (95.41×), and Wireless security camera (69.03×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Motion detector. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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