Sensor Audience in United States

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Sensor has an estimated audience of 6,281,381 people in United States. 33.4% are female, 66.6% are male, average age 44.1. Top regions: California, Texas, Florida. Top brand affinities: Israel, Wikia, Jesse Plemons, MK, Jeep Wagoneer.

The average Sensor fan in United States is 44.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Wikia, Jesse Plemons, with strongest over-indexing on Israel (8.13× the country average). Demographically, the Sensor audience skews more male with an average age of 44.1, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Sensor fans

Demographic split for Sensor audience in United States
MetricValue
Female33.4%
Male66.6%
Average age44.1
Estimated audience size6,281,381

Audience persona

The typical Sensor fan in United States is more male, around 44.1 years old, with strong Quality Awareness tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Sensor in United States
RegionReachAffinity
California881,8741.28×
Texas669,7901.24×
Florida462,2511.09×
New York327,1050.93×
Georgia227,1121.17×
Illinois215,2481.03×
Pennsylvania203,5100.96×
Ohio200,6751.04×
North Carolina187,7540.99×
Michigan174,3451.06×
Virginia158,0001.03×
Tennessee148,1501.18×
New Jersey144,1700.9×
Arizona140,9101.1×
Washington134,6231.07×
Indiana133,7921.17×
Massachusetts116,2110.94×
Missouri109,3821.08×
Maryland108,6651.01×
Minnesota104,3701.16×
Alabama99,7541.14×
South Carolina98,0601.04×
Louisiana94,7261.17×
Colorado92,0030.93×
Wisconsin88,9660.94×
Kentucky88,1501.12×
Oregon87,5701.22×
Oklahoma78,3501.12×
Nevada66,8111.1×
Mississippi61,1251.18×
Arkansas59,0831.14×
Kansas55,4721.12×
Connecticut54,2510.86×
Iowa53,7531.04×
Utah52,0330.93×
New Mexico33,3711.06×
Nebraska31,2530.99×
Idaho29,5340.94×
West Virginia27,1850.93×
Hawaii25,3920.94×
Washington, District of Columbia17,4590.92×
New Hampshire16,9830.69×
Maine16,1060.72×
Rhode Island15,2680.76×
Delaware14,6860.85×
Montana12,3660.71×
North Dakota12,1810.94×
Alaska11,8800.88×
South Dakota11,7480.81×
Vermont7,3690.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sensor audience
BrandAffinityCategory
Israel8.13×Travel & Leisure
Wikia2.94×Internet & Social Media
Jesse Plemons2.46×Movies & TV
MK2.86×Music & Radio
Jeep Wagoneer3.81×Cars & Mobility
Home staging3.1×Home & Garden
Northrop Grumman3.56×Business & Career
Morphine (band)4.52×Music & Radio
Jeep Grand Cherokee (WJ)3.45×Cars & Mobility
N1 road (South Africa)2.24×Travel & Leisure
Nebraska Cornhuskers football1.89×Sports
Urban horticulture1.81×Home & Garden
Cam Ward1.76×Sports
Hayward, California4.86×Travel & Leisure
Mangaka1.74×Literature
Atkins diet2.03×Health
Glossier2×Beauty & Wellness
Kodiak, Alaska3.05×Travel & Leisure
Keeper (password manager)2.19×Technology & Electronics
Keith Stanfield2.21×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sensor audience
TraitClusterScore
Quality AwarenessPREMIUM1.72
Need for SecurityCONSERVATISM1.7
Convenience OrientationPREMIUM1.31
Early Adopter MentalityPOWER1.26
PatriotismCONSERVATISM1.24
Price SensitivityPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Sensor
CountryShare
United States16.4%
Brazil5.3%
United Kingdom5.2%

See Sensor audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Sensor have in United States?

Sensor has an estimated audience of 6,281,381 people in United States, concentrated in California and Texas.

What is the gender split and age of Sensor fans?

33.4% of Sensor fans are female, 66.6% are male, with an average age of 44.1 years.

Which brands do Sensor fans like most?

Sensor fans show strongest brand affinity for Israel (8.13×), Wikia (2.94×), and Jesse Plemons (2.46×) over the country average.

Where do Sensor fans live in United States?

Sensor fans in United States are most concentrated in California (reach 881,874), Texas (reach 669,790), and Florida (reach 462,251). These three regions account for the largest share of the active audience.

What other brands do Sensor fans also like?

Beyond Sensor itself, the audience over-indexes on Wikia (2.94×), Jesse Plemons (2.46×), MK (2.86×), and Jeep Wagoneer (3.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sensor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.