Rascasse Audience Intelligence

Sensor Audience in United States

A data profile of the people who buy, follow and care about Sensor in United States — modelled from more than twelve digital signal sources. Sensor has an estimated audience of 6,281,381 people in United States.

#3267among Topic in United States#246in Technology & Electronics

The average Sensor fan in United States is 44.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include 3D printing, Motion detector, Discount Tire, with strongest over-indexing on 3D printing (5.44× the country average).

Demographically, the Sensor audience skews more male with an average age of 44.1, and over-indexes on personality traits such as Need for Security, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sensor fan in United States is more male, around 44.1 years old, with strong Need for Security tendencies and a notable affinity for 3D printing.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sensor profile in United States.

Audience size
6.3M
in United States
Gender
33.4%♀
66.6% male
Age
44.1
average years
Country rank
#5517
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sensor fans

33.4% are female, 66.6% are male, average age 44.1.

Fig. 02

Gender split

33.4%
Female
66.6%
Male
Demographic split for Sensor audience in United States
MetricValue
Female33.4%
Male66.6%
Average age44.1
Estimated audience size6,281,381
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Sensor audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3919%
40-4924%
50+32%
Fig. 04

Worldwide distribution

16.4%

of the worldwide Sensor audience comes from United States.

Worldwide audience distribution share by country for Sensor
CountryShare
United States16.4%
Brazil5.3%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sensor audience in United States is strongest.

Fig. 05

Top regions by affinity

Sensor fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~200K1.19×
02Louisiana~90K1.17×
03Mississippi~60K1.17×
04Arkansas~60K1.14×
05Indiana~100K1.12×
06Oklahoma~80K1.11×
07Alabama~100K1.10×
08California~800K1.09×
09Texas~600K1.09×
10Missouri~100K1.09×
11Michigan~200K1.06×
12Tennessee~100K1.06×
13Maryland~100K1.06×
14Kansas~50K1.06×
15South Carolina~100K1.05×
16Florida~400K1.04×
17New York~400K1.04×
18Illinois~200K1.03×
19Virginia~200K1.03×
20Oregon~70K1.03×
21North Carolina~200K1.02×
22Kentucky~80K1.02×
23Alaska~10K1.02×
24New Mexico~30K1.01×
25North Dakota~10K1.01×
26West Virginia~30K1.00×
27Ohio~200K0.99×
28Arizona~100K0.99×
29Nebraska~30K0.99×
30Washington~100K0.98×
31Minnesota~90K0.98×
32Iowa~50K0.98×
33Idaho~30K0.98×
34Pennsylvania~200K0.97×
35Wisconsin~90K0.97×
36Nevada~60K0.97×
37South Dakota~10K0.97×
38Washington, District of Columbia~20K0.96×
39Delaware~20K0.94×
40Utah~50K0.93×
41Hawaii~30K0.93×
42Maine~20K0.93×
43Montana~20K0.93×
44Massachusetts~100K0.92×
45Vermont~10K0.92×
46New Jersey~100K0.87×
47Connecticut~50K0.87×
48New Hampshire~20K0.87×
49Rhode Island~20K0.87×
50Colorado~90K0.86×
Fig. 06

Affinity by region

Affinity by region — Sensor, United States
0.86×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sensor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sensor audience
#·InterestCategoryAffinity×
01Motion detectorHome & Garden12.98×
023D printingTechnology & Electronics5.44×
03LED lampHome & Garden3.08×
04Home automationTechnology & Electronics2.78×
05Discount TireShopping2.45×
06Lawn mowerHome & Garden2.39×
07HeadphonesTechnology & Electronics2.30×
08Sustainable energyHome & Garden2.25×
09Risk managementBusiness & Career2.01×
10Solar energyHome & Garden2.00×
11Hardware storeHome & Garden1.98×
12Chuck NorrisMovies & TV1.97×
13Renewable energyBusiness & Career1.95×
14Real propertyHome & Garden1.82×
15InnovationBusiness & Career1.76×
16United Parcel ServiceBusiness & Career1.69×
17Ace HardwareHome & Garden1.64×
18AutoZoneCars & Mobility1.61×
19MenardsHome & Garden1.60×
20Used carCars & Mobility1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sensor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sensor audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.95×
Quality AwarenessPREMIUM1.80×
PatriotismCONSERVATISM1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sensor audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
MindfulnessBALANCE0.79×
Healthy LifestyleBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sensor have in United States?

Sensor has an estimated audience of 6,281,381 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sensor fans?

33.4% of Sensor fans are female, 66.6% are male, with an average age of 44.1 years.

03

Which brands do Sensor fans like most?

Sensor fans show strongest brand affinity for 3D printing (5.44×), Motion detector (12.98×), and Discount Tire (2.45×) over the country average.

04

Where do Sensor fans live in United States?

Sensor fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Sensor fans also like?

Beyond Sensor itself, the audience over-indexes on Motion detector (12.98×), Discount Tire (2.45×), AutoZone (1.61×), and Hardware store (1.98×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Sensor audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sensor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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