Rascasse Audience Intelligence

Public security Audience in United States

A data profile of the people who buy, follow and care about Public security in United States — modelled from more than twelve digital signal sources. Public security has an estimated audience of 9,307,205 people in United States.

#2430among Topic in United States#229in Politics & Society

The average Public security fan in United States is 43.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Law enforcement, Pandemic (board game), National security, with strongest over-indexing on Law enforcement (7.59× the country average).

Demographically, the Public security audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Public security fan in United States is balanced, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Law enforcement.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Public security profile in United States.

Audience size
9.3M
in United States
Gender
54.4%♀
45.6% male
Age
43.5
average years
Country rank
#3850
Topic in United States
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Public security fans

54.4% are female, 45.6% are male, average age 43.5.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Public security audience in United States
MetricValue
Female54.4%
Male45.6%
Average age43.5
Estimated audience size9,307,205
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Public security audience in United States
Age bracketShare%
16-1911%
20-2916%
30-3919%
40-4923%
50+30%
Fig. 04

Worldwide distribution

33.0%

of the worldwide Public security audience comes from United States.

Worldwide audience distribution share by country for Public security
CountryShare
United States33.0%
Brazil16.2%
Mexico5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Public security audience in United States is strongest.

Fig. 05

Top regions by affinity

Public security fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~80K2.83×
02Alaska~30K1.31×
03Vermont~20K1.24×
04Montana~30K1.22×
05Delaware~30K1.15×
06Rhode Island~30K1.13×
07West Virginia~50K1.10×
08Hawaii~40K1.10×
09New Hampshire~40K1.10×
10Maine~40K1.09×
11New Mexico~50K1.08×
12Idaho~50K1.06×
13Arkansas~80K1.03×
14Mississippi~80K1.03×
15Nebraska~50K1.03×
16South Dakota~20K1.02×
17Maryland~200K1.00×
18North Dakota~20K1.00×
19Nevada~90K0.98×
20Kansas~70K0.98×
21Georgia~300K0.97×
22Louisiana~100K0.97×
23Kentucky~100K0.97×
24Oklahoma~100K0.97×
25Iowa~70K0.97×
26New York~500K0.94×
27Connecticut~90K0.94×
28Alabama~100K0.93×
29Oregon~100K0.93×
30Utah~80K0.93×
31South Carolina~100K0.92×
32Indiana~200K0.89×
33Missouri~100K0.89×
34Wisconsin~100K0.88×
35Minnesota~100K0.88×
36California~900K0.87×
37Tennessee~200K0.87×
38Massachusetts~200K0.86×
39Colorado~100K0.86×
40Arizona~200K0.85×
41Virginia~200K0.84×
42Washington~200K0.84×
43Florida~500K0.83×
44New Jersey~200K0.83×
45North Carolina~200K0.82×
46Michigan~200K0.82×
47Ohio~200K0.80×
48Pennsylvania~200K0.79×
49Illinois~200K0.79×
50Texas~600K0.73×
Fig. 06

Affinity by region

Affinity by region — Public security, United States
0.73×1.00×2.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Public security audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Public security audience
#·InterestCategoryAffinity×
01Pandemic (board game)Games44.31×
02Administrative lawPolitics & Society25.61×
03Public sectorBusiness & Career11.44×
04Home safetyHome & Garden10.57×
05Emergency serviceHealth8.57×
06Law enforcementPolitics & Society7.59×
07National securityPolitics & Society6.00×
08Institute of technologyBusiness & Career4.84×
09Dick CheneyPolitics & Society4.66×
10CourtBusiness & Career4.24×
11Shooting sportSports3.66×
12Melania TrumpPolitics & Society3.27×
13WikipediaInternet & Social Media2.91×
14Mitch McConnellPolitics & Society2.31×
15Donald TrumpPolitics & Society2.21×
16Rock musicMusic & Radio1.87×
17United StatesTravel & Leisure1.78×
18BusinessBusiness & Career1.66×
19FamilyKids & Family1.56×
20Outdoor recreationSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Public security audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Public security audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM7.68×
Need for SecurityCONSERVATISM1.98×
Community OrientationOPEN1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Public security audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.80×
Luxury OrientationPREMIUM0.87×
IndulgenceJOY0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Public security have in United States?

Public security has an estimated audience of 9,307,205 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Public security fans?

54.4% of Public security fans are female, 45.6% are male, with an average age of 43.5 years.

03

Which brands do Public security fans like most?

Public security fans show strongest brand affinity for Law enforcement (7.59×), Pandemic (board game) (44.31×), and National security (6×) over the country average.

04

Where do Public security fans live in United States?

Public security fans in United States are most concentrated in California (reach ~900K), Texas (reach ~600K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Public security fans also like?

Beyond Public security itself, the audience over-indexes on Pandemic (board game) (44.31×), National security (6×), Administrative law (25.61×), and Donald Trump (2.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Public security audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Public security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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