Rascasse Audience Intelligence

Fuller House (TV series) Audience in United States

A data profile of the people who buy, follow and care about Fuller House (TV series) in United States — modelled from more than twelve digital signal sources. Fuller House (TV series) has an estimated audience of 3,666,573 people in United States.

#330among Movie / TV Show / Series in United States#1016in Movies & TV

The average Fuller House (TV series) fan in United States is 40.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kim Cattrall, Full House, Seth Rogen, with strongest over-indexing on Kim Cattrall (32.04× the country average).

Demographically, the Fuller House (TV series) audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Indulgence, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fuller House (TV series) fan in United States is more female, around 40.4 years old, with strong Indulgence tendencies and a notable affinity for Kim Cattrall.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fuller House (TV series) profile in United States.

Audience size
3.7M
in United States
Gender
75.3%♀
24.7% male
Age
40.4
average years
Country rank
#8664
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fuller House (TV series) viewers

75.3% are female, 24.7% are male, average age 40.4.

Fig. 02

Gender split

75.3%
Female
24.7%
Male
Demographic split for Fuller House (TV series) audience in United States
MetricValue
Female75.3%
Male24.7%
Average age40.4
Estimated audience size3,666,573
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Fuller House (TV series) audience in United States
Age bracketShare%
16-1916%
20-2919%
30-3922%
40-4920%
50+22%
Fig. 04

Worldwide distribution

36.7%

of the worldwide Fuller House (TV series) audience comes from United States.

Worldwide audience distribution share by country for Fuller House (TV series)
CountryShare
United States36.7%
United Kingdom5.7%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fuller House (TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Fuller House (TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~200K1.48×
02Vermont~8K1.24×
03Wyoming~6K1.23×
04Kentucky~50K1.18×
05Indiana~70K1.15×
06Tennessee~80K1.14×
07Oklahoma~40K1.14×
08Michigan~100K1.11×
09Utah~30K1.11×
10West Virginia~20K1.10×
11Ohio~100K1.09×
12Missouri~60K1.08×
13Arkansas~30K1.08×
14Mississippi~30K1.07×
15Kansas~30K1.07×
16California~400K1.06×
17Iowa~30K1.06×
18Pennsylvania~100K1.05×
19Alabama~50K1.05×
20Louisiana~50K1.04×
21Idaho~20K1.02×
22North Dakota~7K1.02×
23Wisconsin~50K1.01×
24New Jersey~90K1.00×
25Texas~300K0.99×
26Nebraska~20K0.99×
27South Carolina~50K0.98×
28North Carolina~100K0.97×
29Minnesota~50K0.97×
30South Dakota~8K0.97×
31Connecticut~30K0.96×
32Georgia~100K0.95×
33Arizona~70K0.95×
34Massachusetts~60K0.95×
35New Mexico~20K0.95×
36New Hampshire~10K0.95×
37Rhode Island~10K0.95×
38New York~200K0.93×
39Nevada~30K0.92×
40Florida~200K0.91×
41Virginia~80K0.91×
42Maine~10K0.91×
43Delaware~9K0.91×
44Maryland~50K0.90×
45Oregon~40K0.89×
46Montana~9K0.89×
47Washington~60K0.86×
48Colorado~50K0.83×
49Alaska~6K0.83×
50Hawaii~10K0.70×
Fig. 06

Affinity by region

Affinity by region — Fuller House (TV series), United States
0.70×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fuller House (TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fuller House (TV series) audience
#·InterestCategoryAffinity×
01Kim CattrallMovies & TV32.04×
02Ben SchwartzMovies & TV27.85×
03Daddy's Home (film)Movies & TV27.20×
04Lauren LapkusMovies & TV25.09×
05Treat WilliamsMovies & TV25.08×
06AnxiousMusic & Radio22.26×
07Kenan ThompsonMovies & TV22.03×
08Nacho LibreMovies & TV21.38×
09Joel McHaleMovies & TV20.78×
10Bobby LeeMovies & TV20.27×
11Ken JeongMovies & TV19.85×
12Luke WilsonMovies & TV19.55×
13Full HouseMovies & TV19.04×
14Larry DavidMovies & TV17.97×
15Seth RogenMovies & TV15.51×
16CreeperMusic & Radio15.29×
17Vince VaughnMovies & TV13.91×
18John StamosMovies & TV12.52×
19Josh BrolinMovies & TV10.94×
20CommunicationTechnology & Electronics2.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fuller House (TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fuller House (TV series) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.44×
ExtroversionTHRILL1.33×
CreativityOPEN1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fuller House (TV series) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.85×
MindfulnessBALANCE0.89×
SustainabilityBALANCE1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fuller House (TV series) have in United States?

Fuller House (TV series) has an estimated audience of 3,666,573 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fuller House (TV series) viewers?

75.3% of Fuller House (TV series) fans are female, 24.7% are male, with an average age of 40.4 years.

03

Which brands do Fuller House (TV series) fans like most?

Fuller House (TV series) fans show strongest brand affinity for Kim Cattrall (32.04×), Full House (19.04×), and Seth Rogen (15.51×) over the country average.

04

Where do Fuller House (TV series) fans live in United States?

Fuller House (TV series) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Fuller House (TV series) fans also like?

Beyond Fuller House (TV series) itself, the audience over-indexes on Full House (19.04×), Seth Rogen (15.51×), Nacho Libre (21.38×), and Ken Jeong (19.85×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fuller House (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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