Rascasse Audience Intelligence

Kenan Thompson Audience in United States

A data profile of the people who buy, follow and care about Kenan Thompson in United States — modelled from more than twelve digital signal sources. Kenan Thompson has an estimated audience of 1,590,874 people in United States.

#1118among Actor Actress or TV Star in United States#3356among Person in United States#2787in Movies & TV

The average Kenan Thompson fan in United States is 39.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Austin Powers (film series), Hot Fuzz, Sausage Party, with strongest over-indexing on Austin Powers (film series) (106.7× the country average).

Demographically, the Kenan Thompson audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kenan Thompson fan in United States is balanced, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Austin Powers (film series).

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kenan Thompson profile in United States.

Audience size
1.6M
in United States
Gender
51.8%♀
48.2% male
Age
39.6
average years
Country rank
#16986
Person in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kenan Thompson fans

51.8% are female, 48.2% are male, average age 39.6.

Fig. 02

Gender split

51.8%
Female
48.2%
Male
Demographic split for Kenan Thompson audience in United States
MetricValue
Female51.8%
Male48.2%
Average age39.6
Estimated audience size1,590,874
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Kenan Thompson audience in United States
Age bracketShare%
16-1914%
20-2923%
30-3925%
40-4921%
50+18%
Fig. 04

Worldwide distribution

70.1%

of the worldwide Kenan Thompson audience comes from United States.

Worldwide audience distribution share by country for Kenan Thompson
CountryShare
United States70.1%
United Kingdom6.9%
Brazil5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kenan Thompson audience in United States is strongest.

Fig. 05

Top regions by affinity

Kenan Thompson fans by region: top regions in United States
#RegionReachAffinity×
01New York~100K1.19×
02Maryland~30K1.16×
03Rhode Island~6K1.16×
04Georgia~60K1.15×
05Missouri~30K1.13×
06Illinois~60K1.12×
07New Jersey~50K1.12×
08Ohio~50K1.10×
09Washington, District of Columbia~5K1.10×
10Delaware~5K1.10×
11North Carolina~50K1.08×
12Michigan~50K1.08×
13Connecticut~20K1.08×
14Pennsylvania~60K1.07×
15Tennessee~30K1.07×
16Mississippi~10K1.07×
17Indiana~30K1.06×
18Alabama~20K1.06×
19Virginia~40K1.05×
20Wisconsin~30K1.05×
21Minnesota~20K1.05×
22Louisiana~20K1.05×
23Massachusetts~30K1.03×
24South Carolina~20K1.03×
25Vermont~3K1.02×
26Arkansas~10K1.01×
27Oregon~20K1.00×
28New Hampshire~6K0.99×
29Maine~6K0.99×
30Kentucky~20K0.98×
31Iowa~10K0.98×
32Kansas~10K0.98×
33Washington~30K0.97×
34Oklahoma~20K0.97×
35Colorado~20K0.96×
36Arizona~30K0.95×
37California~200K0.94×
38Texas~100K0.94×
39Utah~10K0.94×
40Nebraska~7K0.94×
41North Dakota~3K0.93×
42Florida~100K0.91×
43Idaho~7K0.91×
44Nevada~10K0.90×
45New Mexico~7K0.89×
46West Virginia~6K0.88×
47Montana~4K0.88×
48Alaska~3K0.84×
49South Dakota~3K0.82×
50Hawaii~5K0.76×
Fig. 06

Affinity by region

Affinity by region — Kenan Thompson, United States
0.76×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kenan Thompson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kenan Thompson audience
#·InterestCategoryAffinity×
01Hot FuzzMovies & TV135.14×
02Austin Powers (film series)Movies & TV106.70×
03Sausage PartyMovies & TV97.78×
04Bride WarsMovies & TV63.81×
05Jason SegelMovies & TV57.08×
06Jason SudeikisMovies & TV51.92×
07Natasha LyonneMovies & TV40.10×
08Jonathan GroffMovies & TV38.60×
09Isla FisherMovies & TV33.68×
10ZoolanderMovies & TV31.11×
11Paul RuddMovies & TV25.53×
12Magic MikeMovies & TV24.48×
13Fuller House (TV series)Movies & TV22.03×
14Chris TuckerMovies & TV21.47×
15Dumb and DumberMovies & TV20.70×
16Kristen WiigMovies & TV18.46×
17Jonah HillMovies & TV15.99×
18Sharon OsbourneMovies & TV15.39×
19Robin WilliamsMovies & TV14.08×
20Emma StoneMovies & TV12.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kenan Thompson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kenan Thompson audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.59×
IndividualismJOY1.86×
Convenience OrientationPREMIUM1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kenan Thompson audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.58×
Design AffinityPREMIUM0.68×
Pet OwnershipJOY0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kenan Thompson have in United States?

Kenan Thompson has an estimated audience of 1,590,874 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kenan Thompson fans?

51.8% of Kenan Thompson fans are female, 48.2% are male, with an average age of 39.6 years.

03

Which brands do Kenan Thompson fans like most?

Kenan Thompson fans show strongest brand affinity for Austin Powers (film series) (106.7×), Hot Fuzz (135.14×), and Sausage Party (97.78×) over the country average.

04

Where do Kenan Thompson fans live in United States?

Kenan Thompson fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Kenan Thompson fans also like?

Beyond Kenan Thompson itself, the audience over-indexes on Hot Fuzz (135.14×), Sausage Party (97.78×), Jason Segel (57.08×), and Jason Sudeikis (51.92×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kenan Thompson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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