Rascasse Audience Intelligence

Subscription business model Audience in South Africa

A data profile of the people who buy, follow and care about Subscription business model in South Africa — modelled from more than twelve digital signal sources. Subscription business model has an estimated audience of 976,294 people in South Africa.

#3among E-Commerce in South Africa
#573among Topic in South Africa
#28in Shopping

Subscription business model has an estimated audience of 976,294 people in South Africa. 51.3% are female, 48.7% are male, average age 37.3.

Category: Shopping · Type: Topic · Subtype: E-Commerce

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Subscription business model profile in South Africa.

Audience size
976K
in South Africa
Gender
51.3%
48.7% male
Age
37.3
average years
Country rank
#796
Topic in South Africa
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Subscription business model fans

51.3% are female, 48.7% are male, average age 37.3.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Subscription business model audience in South Africa
MetricValue
Female51.3%
Male48.7%
Average age37.3
Estimated audience size976,294
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Subscription business model audience in South Africa
Age bracketShare%
16-1924%
20-2924%
30-3919%
40-4914%
50+20%
Fig. 04

Worldwide distribution

0.6%

of the worldwide Subscription business model audience comes from South Africa.

Worldwide audience distribution share by country for Subscription business model
CountryShare
United States26.3%
India6.8%
United Kingdom6.1%
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in South Africa who actively search for Subscription business model. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across South Africa. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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