A data profile of the people who buy, follow and care about Pharmacy in Argentina — modelled from more than twelve digital signal sources. Pharmacy has an estimated audience of 1,482,233 people in Argentina.
Pharmacy has an estimated audience of 1,482,233 people in Argentina. 72.4% are female, 27.6% are male, average age 40.9. Top brand affinities: ANSES, Banco Patagonia, Health care, North Region, Brazil, El Ancasti.
Top brand affinities include ANSES, Banco Patagonia, Health care, with strongest over-indexing on ANSES (1.79× the country average).
Demographically, the Pharmacy audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Indulgence, Risk Appetite.
The typical Pharmacy fan in Argentina is more female, around 40.9 years old, with strong Indulgence tendencies and a notable affinity for ANSES.
The key figures that characterise the Pharmacy profile in Argentina.
72.4% are female, 27.6% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 72.4% |
| Male | 27.6% |
| Average age | 40.9 |
| Estimated audience size | 1,482,233 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 26% |
of the worldwide Pharmacy audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 19.7% |
| Italy | 6.9% |
| Brazil | 4.8% |
The strongest cross-interests of the Pharmacy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Medicinal chemistry | Business & Career | 2.61× | ||
| 02 | Pharmaceutical industry | Business & Career | 2.43× | ||
| 03 | Health policy | Politics & Society | 2.16× | ||
| 04 | ANSES | Politics & Society | 1.79× | ||
| 05 | El Ancasti | News | 1.70× | ||
| 06 | Gaturro | Literature | 1.67× | ||
| 07 | La Voz... Argentina | Movies & TV | 1.67× | ||
| 08 | Banco Patagonia | Business & Career | 1.61× | ||
| 09 | Maru Botana | Food & Beverages | 1.61× | ||
| 10 | Crochet | Home & Garden | 1.59× | ||
| 11 | Clinic | Health | 1.58× | ||
| 12 | Maranhão | Travel & Leisure | 1.56× | ||
| 13 | Fravega Online | Website / Newspaper / Magazine | 1.56× | ||
| 14 | North Region, Brazil | Travel & Leisure | 1.55× | ||
| 15 | Belém | Travel & Leisure | 1.55× | ||
| 16 | Grandparent | Kids & Family | 1.55× | ||
| 17 | Knitting | Home & Garden | 1.52× | ||
| 18 | Paparazzi | News | 1.52× | ||
| 19 | Health care | Business & Career | 1.51× | ||
| 20 | Cinemacenter | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.57× | |
| Risk Appetite | THRILL | 1.31× | |
| Career Orientation | POWER | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.68× | |
| Individualism | JOY | 0.85× | |
| Design Affinity | PREMIUM | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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