A data profile of the people who buy, follow and care about Sea in Argentina — modelled from more than twelve digital signal sources. Sea has an estimated audience of 1,783,268 people in Argentina.
Sea has an estimated audience of 1,783,268 people in Argentina. 64.8% are female, 35.2% are male, average age 39.5. Top brand affinities: Anne Hathaway, Rail transport, Sun tanning, Non-alcoholic beverage, Boutique hotel.
Top brand affinities include Anne Hathaway, Rail transport, Sun tanning, with strongest over-indexing on Anne Hathaway (1.59× the country average).
Demographically, the Sea audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
The typical Sea fan in Argentina is more female, around 39.5 years old, with strong Indulgence tendencies and a notable affinity for Anne Hathaway.
The key figures that characterise the Sea profile in Argentina.
64.8% are female, 35.2% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 39.5 |
| Estimated audience size | 1,783,268 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 22% |
of the worldwide Sea audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 13.5% |
| Japan | 8.7% |
| Italy | 8.0% |
The strongest cross-interests of the Sea audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sun tanning | Beauty & Wellness | 2.14× | ||
| 02 | Holiday Inn Express | Travel & Leisure | 1.93× | ||
| 03 | Holiday Inn | Travel & Leisure | 1.86× | ||
| 04 | Mineral water | Food & Beverages | 1.73× | ||
| 05 | Non-alcoholic beverage | Food & Beverages | 1.70× | ||
| 06 | Laundry detergent | Home & Garden | 1.66× | ||
| 07 | Endangered species | Pets & Animals | 1.63× | ||
| 08 | Pollen | Health | 1.62× | ||
| 09 | Jamie Foxx | Movies & TV | 1.61× | ||
| 10 | Anne Hathaway | Movies & TV | 1.59× | ||
| 11 | EasyJet | Travel & Leisure | 1.55× | ||
| 12 | Travel insurance | Travel & Leisure | 1.54× | ||
| 13 | Insect repellent | Health | 1.54× | ||
| 14 | Chewing gum | Food & Beverages | 1.54× | ||
| 15 | Boutique hotel | Travel & Leisure | 1.53× | ||
| 16 | Rail transport | Travel & Leisure | 1.52× | ||
| 17 | Jessica Alba | Movies & TV | 1.52× | ||
| 18 | Herbalism | Health | 1.52× | ||
| 19 | Zoo | Kids & Family | 1.51× | ||
| 20 | Health insurance | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.34× | |
| Convenience Orientation | PREMIUM | 1.31× | |
| Travelling | THRILL | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.80× | |
| Early Adopter Mentality | POWER | 0.85× | |
| Risk Appetite | THRILL | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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