Popularity ranking · Australia

The 100 most popular Food & Beverages audiences in Australia

This curated ranking covers the 100 largest food & beverages audiences in Australia, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 4.3k food & beverages audiences tracked in Australia, the 100 ranked here account for the largest measured audience reach. Recipes, Wine and Water lead the list with a combined estimated audience of 26M people. Across all 100 entries the average audience size is 4M, and the largest, Recipes, reaches around 9.3M people in Australia. Audience size is the estimated number of unique people in Australia who actively engage with each food & beverages audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Australia and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Australia who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Australia. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Australia, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Australia. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Lunch 5M 43.2 67.1%
27 Cocktail 5M 42.6 60.0%
28 Dinner 4.9M 44.2 67.7%
29 Take-out 4.6M 43.0 59.7%
30 Delivery (commerce) 4.5M 42.0 59.6%
31 Italian cuisine 4.4M 43.2 61.7% Cuisine
32 Local food 4.4M 43.7 64.1%
33 Juice 4.3M 41.8 62.9%
34 Milk 4.3M 42.7 63.2% Beverage
35 Sugar 4.3M 42.5 64.9% Spice
36 Alcohol 4.2M 42.9 57.9%
37 Subway 4.2M 34.5 49.2% Fast food restaurants
38 Natural product 4M 44.6 73.7%
39 Cheese 3.8M 42.6 64.7% Cheese
40 Grilling 3.8M 42.9 56.5%
41 Grocery store 3.7M 43.9 62.9%
42 Baking 3.6M 43.9 66.5%
43 Bakery 3.6M 42.9 68.2%
44 Pizza 3.5M 40.1 60.5% Dish
45 Confectionery 3.5M 41.5 68.9%
46 Seafood 3.5M 42.0 62.0% Dish
47 Pub 3.5M 44.7 53.7%
48 Organic farming 3.4M 44.2 60.0%
49 Snack food 3.3M 41.2 67.9%
50 Brewing 3.3M 43.8 46.3%

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular food & beverages audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Australia and ranks each food & beverages audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest food & beverages audience in Australia?

Recipes currently leads with an estimated audience of 9.3M people in Australia.

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