Aritzia Audience in Canada
Aritzia has an estimated audience of 6,064,858 people in Canada. 79.3% are female, 20.7% are male, average age 36.1. Top regions: Ontario, British Columbia, Quebec. Top brand affinities: Taylor Swift, Home Hardware, Sephora, Healthy habits, Home Design.
The average Aritzia fan in Canada is 36.1 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Quebec. Top brand affinities include Taylor Swift, Home Hardware, Sephora, with strongest over-indexing on Taylor Swift (1.87× the country average). Demographically, the Aritzia audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Tradition, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand
Demographics of Aritzia fans
| Metric | Value |
|---|---|
| Female | 79.3% |
| Male | 20.7% |
| Average age | 36.1 |
| Estimated audience size | 6,064,858 |
Audience persona
The typical Aritzia fan in Canada is more female, around 36.1 years old, with strong Tradition tendencies and a notable affinity for Taylor Swift.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 4,246,967 | 1.67× |
| British Columbia | 1,854,384 | 2.04× |
| Quebec | 1,334,654 | 0.92× |
| Alberta | 960,586 | 1.28× |
| Manitoba | 225,624 | 0.99× |
| Nova Scotia | 156,833 | 0.87× |
| Saskatchewan | 141,707 | 0.74× |
| New Brunswick | 70,576 | 0.5× |
| Newfoundland and Labrador | 44,990 | 0.49× |
| Prince Edward Island | 15,462 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Taylor Swift | 1.87× | Music & Radio |
| Home Hardware | 1.51× | Home & Garden |
| Sephora | 1.51× | Shopping |
| Healthy habits | 2.15× | Health |
| Home Design | 2.26× | Home & Garden |
| Michaels Stores | 1.66× | Arts & Culture |
| Bad Bunny | 2.24× | Music & Radio |
| Health And Beauty | 2.49× | Beauty & Wellness |
| Makeup Tutorials | 2.54× | Beauty & Wellness |
| SSENSE | 3.56× | Shopping |
| Home Interior Design | 2.36× | Home & Garden |
| H&M | 1.57× | Shopping |
| Diaper bag | 2.4× | Kids & Family |
| H.O.M.E. | 2.11× | Home & Garden |
| Boho-chic | 2.31× | Fashion & Accessoires |
| Architecture & Design | 2.1× | Business & Career |
| Home decorating ideas | 2.24× | Home & Garden |
| Gap Inc. | 1.85× | Shopping |
| Retro style | 1.92× | Fashion & Accessoires |
| Infant clothing | 2.01× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.13 |
| Spirituality | BALANCE | 1.73 |
| Patriotism | CONSERVATISM | 1.72 |
| Individualism | JOY | 1.65 |
| Travelling | THRILL | 1.36 |
| Social Media Usage | JOY | 0.87 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 60.0% |
| Canada | 23.6% |
| China | 3.5% |
See Aritzia audiences in other countries
More Fashion & Accessoires audiences in Canada
- Metro (department store) (12,897,010)
- Walmart (8,975,391)
- Costco (7,882,883)
- Home Hardware (7,773,716)
- IKEA (7,603,806)
Frequently asked questions
How many fans does Aritzia have in Canada?
Aritzia has an estimated audience of 6,064,858 people in Canada, concentrated in Ontario and British Columbia.
What is the gender split and age of Aritzia fans?
79.3% of Aritzia fans are female, 20.7% are male, with an average age of 36.1 years.
Which brands do Aritzia fans like most?
Aritzia fans show strongest brand affinity for Taylor Swift (1.87×), Home Hardware (1.51×), and Sephora (1.51×) over the country average.
Where do Aritzia fans live in Canada?
Aritzia fans in Canada are most concentrated in Ontario (reach 4,246,967), British Columbia (reach 1,854,384), and Quebec (reach 1,334,654). These three regions account for the largest share of the active audience.
What other brands do Aritzia fans also like?
Beyond Aritzia itself, the audience over-indexes on Home Hardware (1.51×), Sephora (1.51×), Healthy habits (2.15×), and Home Design (2.26×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for Aritzia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.