Automobiles Audience in Canada

Automobiles has an estimated audience of 12,484,593 people in Canada. 42.8% are female, 57.2% are male, average age 41.7. Top regions: Quebec, Ontario, British Columbia.
The average Automobiles fan in Canada is 41.7 years old, more male, and lives primarily in Quebec. The audience is concentrated in Quebec, Ontario, British Columbia.
Category: Cars & Mobility · Type: Topic · Subtype: Lifestyle cluster
Demographics of Automobiles fans
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 41.7 |
| Estimated audience size | 12,484,593 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Quebec | 7,200,000 | 8.14× |
| Ontario | 1,303,120 | 0.25× |
| British Columbia | 462,023 | 0.25× |
| Alberta | 407,785 | 0.26× |
| New Brunswick | 230,531 | 0.8× |
| Manitoba | 206,334 | 0.44× |
| Nova Scotia | 192,002 | 0.52× |
| Saskatchewan | 187,448 | 0.47× |
| Newfoundland and Labrador | 140,648 | 0.74× |
| Prince Edward Island | 52,029 | 0.85× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.3% |
| Italy | 5.1% |
| Brazil | 4.6% |
See Automobiles audiences in other countries
More Lifestyle cluster audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Automobiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.