History Audience in Canada
History has an estimated audience of 9,605,185 people in Canada. 52.3% are female, 47.7% are male, average age 44.1. Top regions: Ontario, Alberta, British Columbia. Top brand affinities: Real property, Non-alcoholic beverage, Bored Panda, Mineral water, Christian Bale.
The average History fan in Canada is 44.1 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, Alberta, British Columbia. Top brand affinities include Real property, Non-alcoholic beverage, Bored Panda, with strongest over-indexing on Real property (1.52× the country average). Demographically, the History audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Tradition, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Literature · Type: Topic
Demographics of History fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 44.1 |
| Estimated audience size | 9,605,185 |
Audience persona
The typical History fan in Canada is balanced, around 44.1 years old, with strong Tradition tendencies and a notable affinity for Real property.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 7,112,520 | 1.77× |
| Alberta | 1,710,458 | 1.44× |
| British Columbia | 1,640,013 | 1.14× |
| Quebec | 916,813 | 0.4× |
| Manitoba | 327,790 | 0.91× |
| Saskatchewan | 320,640 | 1.05× |
| Nova Scotia | 271,781 | 0.95× |
| New Brunswick | 158,804 | 0.72× |
| Newfoundland and Labrador | 122,371 | 0.84× |
| Prince Edward Island | 38,045 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Real property | 1.52× | Home & Garden |
| Non-alcoholic beverage | 1.6× | Food & Beverages |
| Bored Panda | 1.57× | Internet & Social Media |
| Mineral water | 1.53× | Food & Beverages |
| Christian Bale | 1.51× | Movies & TV |
| Bryan Cranston | 1.57× | Movies & TV |
| Jeremy Renner | 1.6× | Movies & TV |
| Jude Law | 1.51× | Movies & TV |
| Anthony Hopkins | 1.52× | Movies & TV |
| Alanis Morissette | 1.53× | Music & Radio |
| Metal detector | 1.54× | Home & Garden |
| Colin Farrell | 1.5× | Movies & TV |
| Italo disco | 2.11× | Music & Radio |
| Duvet | 1.53× | Home & Garden |
| Diplomacy | 1.8× | Politics & Society |
| Viola Davis | 1.55× | Movies & TV |
| UNESCO | 1.54× | Politics & Society |
| Milwaukee Brewers | 1.52× | Sports |
| Aer Lingus | 1.62× | Travel & Leisure |
| Canadian Museum of History | 1.58× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.3 |
| Individualism | JOY | 1.2 |
| Convenience Orientation | PREMIUM | 1.2 |
| Sustainability | BALANCE | 1.15 |
| Spirituality | BALANCE | 1.13 |
| Extroversion | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.4% |
| Brazil | 5.4% |
| Italy | 5.1% |
See History audiences in other countries
More Literature audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
Frequently asked questions
How many fans does History have in Canada?
History has an estimated audience of 9,605,185 people in Canada, concentrated in Ontario and Alberta.
What is the gender split and age of History fans?
52.3% of History fans are female, 47.7% are male, with an average age of 44.1 years.
Which brands do History fans like most?
History fans show strongest brand affinity for Real property (1.52×), Non-alcoholic beverage (1.6×), and Bored Panda (1.57×) over the country average.
Where do History fans live in Canada?
History fans in Canada are most concentrated in Ontario (reach 7,112,520), Alberta (reach 1,710,458), and British Columbia (reach 1,640,013). These three regions account for the largest share of the active audience.
What other brands do History fans also like?
Beyond History itself, the audience over-indexes on Non-alcoholic beverage (1.6×), Bored Panda (1.57×), Mineral water (1.53×), and Christian Bale (1.51×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for History. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.