Rascasse Audience Intelligence

Philadelphia Phillies Fan Demographics in United States

Philadelphia Phillies has an estimated audience of 9.2M people in United States.

#23among Baseball in United States#83among teams in United States#324in Sports

The average Philadelphia Phillies fan in United States is 38.3 years old, more male, and lives primarily in Pennsylvania.

By number of fans, Philadelphia Phillies ranks #17 among the 30 MLB teams in United States.

Its fans are 0.7 years younger than the group average of 39.0.

Compared with the other 29 MLB teams, Philadelphia Phillies fans stand out for their interest in Chase Utley, Let's Go Flyers ! and Roy Halladay.

In Q3/2026, search interest was +20.7% on the same quarter a year earlier; the median across the group was +10.3%.

Interest is seasonal: June, August and September account for 45% of the year's searches, January is the quietest month.

Most fans live in Pennsylvania, New Jersey, Florida.

Top affinities include Chase Utley, Let's Go Flyers !, Roy Halladay, with strongest over-indexing on Chase Utley (57.5× the country average).

Demographically, the Philadelphia Phillies audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Community Orientation, Patriotism.

The typical Philadelphia Phillies fan in United States is more male, around 38.3 years old, with strong Community Orientation tendencies and a notable affinity for Chase Utley.

Category: Sports · Type: Team · Subtype: Baseball

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
9.2M
in United States
Gender
34.9%♀
65.1% male
Age
38.3
average years
Country rank
#3910
among all objects in United States
Fig. 01

Search interest · 12-month trend

+21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Philadelphia Phillies fans

34.9% are female, 65.1% are male, average age 38.3.

Fig. 02

Gender split

34.9%
Female
65.1%
Male
Demographic split for Philadelphia Phillies audience in United States
MetricValue
Female34.9%
Male65.1%
Average age38.3
Estimated audience size9.2M
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Philadelphia Phillies audience in United States
Age bracketShare%
16-2425%
25-3420%
35-4419%
45-5419%
55+18%
Fig. 04

Worldwide distribution

82.6%

of the worldwide Philadelphia Phillies audience comes from United States.

Worldwide audience distribution share by country for Philadelphia Phillies
CountryShare
United States82.6%
Japan3.5%
Mexico2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Philadelphia Phillies fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~4M10.66×
02Delaware~300K10.32×
03New Jersey~1.5M5.03×
04Wisconsin~400K2.35×
05Georgia~500K1.54×
06South Carolina~200K1.24×
07Maryland~200K1.01×
08Florida~600K0.96×
09Virginia~200K0.85×
10North Carolina~300K0.83×
11New York~400K0.79×
12Alabama~100K0.78×
13Washington, District of Columbia~10K0.71×
14Vermont~10K0.70×
15Connecticut~70K0.69×
16West Virginia~30K0.63×
17Tennessee~100K0.62×
18Maine~20K0.61×
19Nevada~50K0.52×
20Montana~20K0.52×
21Arizona~100K0.49×
22Iowa~40K0.47×
23Mississippi~40K0.46×
24Illinois~200K0.45×
25Ohio~100K0.45×
26Indiana~80K0.43×
27New Hampshire~20K0.43×
28Alaska~8K0.42×
29Rhode Island~10K0.40×
30New Mexico~20K0.38×
31Colorado~60K0.36×
32Kentucky~40K0.36×
33South Dakota~9K0.36×
34California~400K0.35×
35Idaho~20K0.35×
36Michigan~90K0.34×
37Hawaii~10K0.34×
38Massachusetts~60K0.33×
39Missouri~60K0.33×
40Louisiana~40K0.32×
41North Dakota~7K0.32×
42Nebraska~20K0.30×
43Utah~30K0.29×
44Kansas~20K0.29×
45Minnesota~40K0.26×
46Arkansas~20K0.26×
47Washington~50K0.25×
48Oregon~30K0.25×
49Texas~100K0.24×
50Oklahoma~30K0.24×
Fig. 06

Affinity by region

Affinity by region — Philadelphia Phillies, United States
0.24×1.00×10.66×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Philadelphia Phillies audience vs. the country average
#·InterestCategoryAffinity×
01Chase UtleySports57.50×
02Let's Go Flyers !Topic52.71×
03Roy HalladaySports40.04×
04Andrew McCutchenSports34.09×
05Texas A&M Aggies baseballSports30.55×
06Hunter PenceSports29.65×
07Mississippi State Bulldogs baseballSports28.64×
08Philadelphia FlyersSports27.52×
09Philadelphia (magazine)News26.41×
10Philadelphia County, PennsylvaniaTravel & Leisure24.23×
11Zach ErtzSports22.67×
12The Philadelphia InquirerNews22.51×
13Bryce HarperSports19.08×
14Wawa Inc.Shopping13.15×
15Kyle SchwarberSports12.10×
16Arizona DiamondbacksSports11.46×
17Toronto Blue JaysSports10.31×
18Baltimore OriolesSports10.11×
19Cincinnati RedsSports6.77×
20Philadelphia EaglesSports5.25×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Philadelphia Phillies audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Philadelphia Phillies audience vs. the country average · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.31×
PatriotismCONSERVATISM1.22×
Family OrientationCONSERVATISM1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Philadelphia Phillies audience vs. the country average · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.79×
CreativityOPEN0.84×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Appendix

Explore more audiences

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Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Philadelphia Phillies over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/philadelphia-phillies-16338” · Methodology