A data profile of the people who buy, follow and care about Drama movies in Colombia — modelled from more than twelve digital signal sources. Drama movies has an estimated audience of 5,811,842 people in Colombia.
Drama movies has an estimated audience of 5,811,842 people in Colombia. 51.6% are female, 48.4% are male, average age 35.8. Top brand affinities: La rosa de Guadalupe, Japanese television drama, Doramas, Webtoon, viki.
Top brand affinities include La rosa de Guadalupe, Japanese television drama, Doramas, with strongest over-indexing on La rosa de Guadalupe (1.51× the country average).
Demographically, the Drama movies audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Career Orientation, Indulgence.
The typical Drama movies fan in Colombia is balanced, around 35.8 years old, with strong Career Orientation tendencies and a notable affinity for La rosa de Guadalupe.
The key figures that characterise the Drama movies profile in Colombia.
51.6% are female, 48.4% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 35.8 |
| Estimated audience size | 5,811,842 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 16% | |
| 50+ | 16% |
of the worldwide Drama movies audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 17.2% |
| China | 7.0% |
| Japan | 6.6% |
The strongest cross-interests of the Drama movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Legal drama | Movies & TV | 2.17× | ||
| 02 | Japanese television drama | Movies & TV | 2.03× | ||
| 03 | Boys Over Flowers (TV series) | Movies & TV | 1.93× | ||
| 04 | viki | Movies & TV | 1.84× | ||
| 05 | Doramas | Travel & Leisure | 1.77× | ||
| 06 | Korean Wave | Politics & Society | 1.76× | ||
| 07 | Jerry Garcia Band | Music & Radio | 1.68× | ||
| 08 | Webtoon | Internet & Social Media | 1.64× | ||
| 09 | Álava | Travel & Leisure | 1.63× | ||
| 10 | Yangon | Travel & Leisure | 1.63× | ||
| 11 | Playboy (lifestyle) | Kids & Family | 1.60× | ||
| 12 | Park Ji-min | Music & Radio | 1.57× | ||
| 13 | JYP Entertainment | Movies & TV | 1.57× | ||
| 14 | Ferrol, Galicia | Travel & Leisure | 1.55× | ||
| 15 | Niurka Marcos | Music & Radio | 1.55× | ||
| 16 | Big Brother (TV series) | Movies & TV | 1.54× | ||
| 17 | E4 (TV channel) | Movies & TV | 1.53× | ||
| 18 | Aşk-ı Memnu (TV series) | Movies & TV | 1.52× | ||
| 19 | Natural language | Politics & Society | 1.52× | ||
| 20 | La rosa de Guadalupe | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.38× | |
| Indulgence | JOY | 1.14× | |
| Risk Appetite | THRILL | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.72× | |
| Individualism | JOY | 0.76× | |
| Creativity | OPEN | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Drama movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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