1970s in music Audience in Germany
1970s in music has an estimated audience of 472,248 people in Germany. 54.0% are female, 46.0% are male, average age 45.3. Top regions: Bayern, Niedersachsen, Nordrhein-Westfalen. Top brand affinities: The Athlete's Foot, Counterculture, Boney M., Genghis Khan, ABBA.
The average 1970s in music fan in Germany is 45.3 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Niedersachsen, Nordrhein-Westfalen. Top brand affinities include The Athlete's Foot, Counterculture, Boney M., with strongest over-indexing on The Athlete's Foot (1416.67× the country average). Demographically, the 1970s in music audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of 1970s in music fans
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 45.3 |
| Estimated audience size | 472,248 |
Audience persona
The typical 1970s in music fan in Germany is balanced, around 45.3 years old, with strong Tradition tendencies and a notable affinity for The Athlete's Foot.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 80,032 | 1.05× |
| Niedersachsen | 47,022 | 1.03× |
| Nordrhein-Westfalen | 44,489 | 0.43× |
| Baden-Württemberg | 43,334 | 0.67× |
| Hessen | 35,245 | 0.98× |
| Berlin | 28,840 | 1.37× |
| Sachsen | 22,328 | 0.96× |
| Rheinland-Pfalz | 21,383 | 0.9× |
| Sachsen-Anhalt | 17,880 | 1.46× |
| Schleswig-Holstein | 14,651 | 0.86× |
| Thüringen | 13,808 | 1.15× |
| Brandenburg | 12,429 | 0.85× |
| Mecklenburg-Vorpommern | 11,794 | 1.31× |
| Saarland | 7,817 | 1.35× |
| Hamburg | 7,231 | 0.68× |
| Bremen | 3,835 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Athlete's Foot | 1416.67× | Shopping |
| Counterculture | 75.39× | Politics & Society |
| Boney M. | 32.85× | Music & Radio |
| Genghis Khan | 25.95× | Politics & Society |
| ABBA | 13.58× | Music & Radio |
| Subculture | 15.94× | Music & Radio |
| Bee Gees | 14.15× | Music & Radio |
| 1990s in music | 28.01× | Music & Radio |
| Baby boomers | 6.91× | Kids & Family |
| Charlie Sheen | 9.21× | Movies & TV |
| Pop music | 2.93× | Music & Radio |
| Shopping | 1.88× | Shopping |
| Design | 1.92× | Home & Garden |
| Online shopping | 1.89× | Shopping |
| Rock music | 2.42× | Music & Radio |
| Beauty | 1.91× | Beauty & Wellness |
| Singer-songwriter | 3.85× | Music & Radio |
| Discount stores | 2.1× | Shopping |
| Bild | 2.04× | News |
| Adult contemporary music | 21.72× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.01 |
| Community Orientation | OPEN | 1.79 |
| Pet Ownership | JOY | 1.69 |
| LGBTQ+ Identity | OPEN | 1.64 |
| Mindfulness | BALANCE | 1.4 |
| Extroversion | THRILL | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.5% |
| United Kingdom | 13.9% |
| Canada | 4.4% |
See 1970s in music audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does 1970s in music have in Germany?
1970s in music has an estimated audience of 472,248 people in Germany, concentrated in Bayern and Niedersachsen.
What is the gender split and age of 1970s in music fans?
54.0% of 1970s in music fans are female, 46.0% are male, with an average age of 45.3 years.
Which brands do 1970s in music fans like most?
1970s in music fans show strongest brand affinity for The Athlete's Foot (1416.67×), Counterculture (75.39×), and Boney M. (32.85×) over the country average.
Where do 1970s in music fans live in Germany?
1970s in music fans in Germany are most concentrated in Bayern (reach 80,032), Niedersachsen (reach 47,022), and Nordrhein-Westfalen (reach 44,489). These three regions account for the largest share of the active audience.
What other brands do 1970s in music fans also like?
Beyond 1970s in music itself, the audience over-indexes on Counterculture (75.39×), Boney M. (32.85×), Genghis Khan (25.95×), and ABBA (13.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 1970s in music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.