Rascasse Audience Intelligence

Antwerp Audience in Germany

A data profile of the people who buy, follow and care about Antwerp in Germany — modelled from more than twelve digital signal sources. Antwerp has an estimated audience of 265,782 people in Germany.

#382among City in Germany#1819among POI in Germany#1542in Travel & Leisure

The average Antwerp fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bart De Wever, Ghent, Belgium, with strongest over-indexing on Bart De Wever (215.63× the country average).

Demographically, the Antwerp audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Design Affinity, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Antwerp fan in Germany is balanced, around 42.2 years old, with strong Design Affinity tendencies and a notable affinity for Bart De Wever.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Antwerp profile in Germany.

Audience size
266K
in Germany
Gender
52.1%♀
47.9% male
Age
42.2
average years
Country rank
#18891
POI in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Antwerp fans

52.1% are female, 47.9% are male, average age 42.2.

Fig. 02

Gender split

52.1%
Female
47.9%
Male
Demographic split for Antwerp audience in Germany
MetricValue
Female52.1%
Male47.9%
Average age42.2
Estimated audience size265,782
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Antwerp audience in Germany
Age bracketShare%
16-1911%
20-2918%
30-3922%
40-4926%
50+23%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Antwerp audience comes from Germany.

Worldwide audience distribution share by country for Antwerp
CountryShare
Belgium50.5%
Netherlands10.3%
France5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Antwerp audience in Germany is strongest.

Fig. 05

Top regions by affinity

Antwerp fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.84×
02Hessen~30K1.32×
03Rheinland-Pfalz~20K1.31×
04Hamburg~7K1.14×
05Bremen~3K1.14×
06Berlin~10K1.08×
07Niedersachsen~30K1.06×
08Saarland~3K1.05×
09Baden-Württemberg~40K1.04×
10Bayern~40K0.90×
11Schleswig-Holstein~8K0.83×
12Thüringen~5K0.77×
13Sachsen~10K0.75×
14Mecklenburg-Vorpommern~4K0.73×
15Brandenburg~6K0.69×
16Sachsen-Anhalt~5K0.69×
Fig. 06

Affinity by region

Affinity by region — Antwerp, Germany
0.69×1.00×1.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Antwerp audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Antwerp audience
#·InterestCategoryAffinity×
01Bart De WeverPolitics & Society215.63×
02Botanic Sanctuary AntwerpTravel & Leisure108.34×
03Lierse KempenzonenSports108.28×
04GhentTravel & Leisure87.89×
05Center Parcs UKTravel & Leisure86.71×
06City of BrusselsTravel & Leisure60.75×
07BonaireTravel & Leisure44.27×
08SunparksTravel & Leisure36.88×
09Pierre & VacancesTravel & Leisure33.17×
10The Blackstone GroupBusiness & Career31.44×
11Dutch languagePolitics & Society31.32×
12BelgiumTravel & Leisure25.54×
13Kipling (brand)Fashion & Accessoires24.45×
14LuxembourgTravel & Leisure17.50×
15Delft University of TechnologyBusiness & Career16.52×
16Western EuropeTravel & Leisure12.30×
17Member state of the European UnionPolitics & Society11.33×
18French languagePolitics & Society9.16×
19Center ParcsTravel & Leisure7.88×
20NiceTravel & Leisure4.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Antwerp audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Antwerp audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.30×
Early Adopter MentalityPOWER1.26×
CreativityOPEN1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Antwerp audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.92×
Risk AppetiteTHRILL0.93×
Career OrientationPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Antwerp have in Germany?

Antwerp has an estimated audience of 265,782 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Antwerp fans?

52.1% of Antwerp fans are female, 47.9% are male, with an average age of 42.2 years.

03

Which brands do Antwerp fans like most?

Antwerp fans show strongest brand affinity for Bart De Wever (215.63×), Ghent (87.89×), and Belgium (25.54×) over the country average.

04

Where do Antwerp fans live in Germany?

Antwerp fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Antwerp fans also like?

Beyond Antwerp itself, the audience over-indexes on Ghent (87.89×), Belgium (25.54×), City of Brussels (60.75×), and Dutch language (31.32×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Antwerp audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Antwerp. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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