Dutch language Audience in Germany
Dutch language has an estimated audience of 701,390 people in Germany. 59.3% are female, 40.7% are male, average age 40.6. Top brand affinities: Pillow, Artistic inspiration, Progressive rock, Stradivarius, Israel.
Top brand affinities include Pillow, Artistic inspiration, Progressive rock, with strongest over-indexing on Pillow (2.14× the country average). Demographically, the Dutch language audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Convenience Orientation, Pet Ownership.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Dutch language fans
| Metric | Value |
|---|---|
| Female | 59.3% |
| Male | 40.7% |
| Average age | 40.6 |
| Estimated audience size | 701,390 |
Audience persona
The typical Dutch language fan in Germany is more female, around 40.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Pillow.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.14× | Home & Garden |
| Artistic inspiration | 1.61× | Arts & Culture |
| Progressive rock | 1.99× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Israel | 2.27× | Travel & Leisure |
| Natural rubber | 2.44× | Cars & Mobility |
| Jack White | 2.02× | Movies & TV |
| Ultimate Soccer Manager | 9.97× | Games |
| Christmas Gift | 1.52× | Kids & Family |
| Esra Erol | 4.5× | Movies & TV |
| Eindhoven | 1.63× | Travel & Leisure |
| Home Delivery | 2.09× | Food & Beverages |
| Justice | 2.68× | Politics & Society |
| Gudrun Sjödén | 2.19× | Fashion & Accessoires |
| Corfu (regional unit) | 2.18× | Travel & Leisure |
| Minestrone | 1.7× | Food & Beverages |
| Eco Friendly Living | 2.33× | Home & Garden |
| Volvo V60 | 2.93× | Cars & Mobility |
| Keck School of Medicine of USC | 6.22× | Business & Career |
| Hakone, Kanagawa | 3.84× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.57 |
| Pet Ownership | JOY | 1.51 |
| Healthy Lifestyle | BALANCE | 1.35 |
| Sustainability | BALANCE | 1.34 |
| Risk Appetite | THRILL | 1.32 |
| Patriotism | CONSERVATISM | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| Netherlands | 32.9% |
| Belgium | 22.1% |
| United States | 10.1% |
See Dutch language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dutch language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.