Dutch language Audience in United States

Dutch language logo

Dutch language has an estimated audience of 2,077,726 people in United States. 57.4% are female, 42.6% are male, average age 42.3. Top brand affinities: UK garage, Nationality, Hebe, Nebraska Cornhuskers football, Halsey, Oregon.

Top brand affinities include UK garage, Nationality, Hebe, with strongest over-indexing on UK garage (12.49× the country average). Demographically, the Dutch language audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Travelling.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Dutch language fans

Demographic split for Dutch language audience in United States
MetricValue
Female57.4%
Male42.6%
Average age42.3
Estimated audience size2,077,726

Audience persona

The typical Dutch language fan in United States is more female, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for UK garage.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dutch language audience
BrandAffinityCategory
UK garage12.49×Music & Radio
Nationality4.53×Politics & Society
Hebe12.49×Home & Garden
Nebraska Cornhuskers football3.8×Sports
Halsey, Oregon7.15×Travel & Leisure
Voter registration3.62×Politics & Society
Kendra Scott2.19×Fashion & Accessoires
Jesse Plemons2.52×Movies & TV
Laneige3.91×Beauty & Wellness
Panama2.37×Travel & Leisure
Urban horticulture2.22×Home & Garden
Buying and Selling Real Estate4.64×Home & Garden
San Pellegrino4.27×Food & Beverages
Cam Ward2.17×Sports
La Opinión4.04×News
Charlamagne Tha God5.19×Movies & TV
New Era (Namibia)4.29×News
Nipsey HussleMusic & Radio
Nurse education1.61×Kids & Family
TeachHUB1.95×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dutch language audience
TraitClusterScore
PatriotismCONSERVATISM2.42
TravellingTHRILL2.2
IndulgenceJOY1.59
SpiritualityBALANCE1.55
Risk AppetiteTHRILL1.54
LGBTQ+ IdentityOPEN1.52

Worldwide distribution

Worldwide audience distribution share by country for Dutch language
CountryShare
Netherlands32.9%
Belgium22.1%
United States10.1%

See Dutch language audiences in other countries

More Language audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Dutch language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.