A data profile of the people who buy, follow and care about Bad Banks in Germany — modelled from more than twelve digital signal sources. Bad Banks has an estimated audience of 294,228 people in Germany.
The average Bad Banks fan in Germany is 39.5 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include The Wire, Better Call Saul, Westworld (TV series), with strongest over-indexing on The Wire (74.4× the country average).
Demographically, the Bad Banks audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bad Banks fan in Germany is more male, around 39.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for The Wire.
The key figures that characterise the Bad Banks profile in Germany.
44.8% are female, 55.2% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 39.5 |
| Estimated audience size | 294,228 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 18% |
Where the Bad Banks audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~30K | 1.40× | |
| 02 | Hamburg | ~7K | 1.29× | |
| 03 | Berlin | ~10K | 1.27× | |
| 04 | Bayern | ~40K | 1.04× | |
| 05 | Schleswig-Holstein | ~9K | 1.03× | |
| 06 | Nordrhein-Westfalen | ~50K | 1.01× | |
| 07 | Sachsen | ~10K | 1.01× | |
| 08 | Baden-Württemberg | ~30K | 0.99× | |
| 09 | Rheinland-Pfalz | ~10K | 0.97× | |
| 10 | Bremen | ~2K | 0.95× | |
| 11 | Niedersachsen | ~20K | 0.94× | |
| 12 | Thüringen | ~6K | 0.94× | |
| 13 | Brandenburg | ~7K | 0.91× | |
| 14 | Saarland | ~3K | 0.86× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.85× | |
| 16 | Sachsen-Anhalt | ~5K | 0.80× |
The strongest cross-interests of the Bad Banks audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Wire | Movies & TV | 74.40× | ||
| 02 | Westworld (TV series) | Movies & TV | 61.43× | ||
| 03 | Better Call Saul | Movies & TV | 57.55× | ||
| 04 | Perry Mason (TV series) | Movies & TV | 38.87× | ||
| 05 | End of Watch | Movies & TV | 36.20× | ||
| 06 | Beverly Hills, 90210 | Movies & TV | 35.02× | ||
| 07 | The Departed | Movies & TV | 30.74× | ||
| 08 | Hart of Dixie | Movies & TV | 29.28× | ||
| 09 | Yvonne Strahovski | Movies & TV | 28.45× | ||
| 10 | His Dark Materials | Movies & TV | 26.72× | ||
| 11 | Gangs of New York | Movies & TV | 23.38× | ||
| 12 | Hawaii Five-O | Movies & TV | 21.00× | ||
| 13 | James Marsden | Movies & TV | 20.48× | ||
| 14 | New Amsterdam | Movies & TV | 18.70× | ||
| 15 | Fargo (film) | Movies & TV | 15.49× | ||
| 16 | Whoopi Goldberg | Movies & TV | 14.75× | ||
| 17 | The Mentalist | Movies & TV | 11.93× | ||
| 18 | Twin Peaks | Movies & TV | 11.92× | ||
| 19 | Band of Brothers | Movies & TV | 11.08× | ||
| 20 | True Detective | Movies & TV | 7.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.67× | |
| Need for Security | CONSERVATISM | 1.57× | |
| Patriotism | CONSERVATISM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.78× | |
| Price Sensitivity | PREMIUM | 0.79× | |
| Creativity | OPEN | 0.87× |
Bad Banks has an estimated audience of 294,228 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
44.8% of Bad Banks fans are female, 55.2% are male, with an average age of 39.5 years.
Bad Banks fans show strongest brand affinity for The Wire (74.4×), Better Call Saul (57.55×), and Westworld (TV series) (61.43×) over the country average.
Bad Banks fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Bad Banks itself, the audience over-indexes on Better Call Saul (57.55×), Westworld (TV series) (61.43×), Yvonne Strahovski (28.45×), and Beverly Hills, 90210 (35.02×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bad Banks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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